Currently VP Operations EMEA, his previous roles include MD of Chubb Locks Custodial Services, and prior to that Operations and Logistics Director for ASSA ABLOY UK
Justin has joined the team to support Traka as it continues to expand into new areas and increase overall market share

Traka, the key and asset management specialist, has appointed a new Managing Director.

Justin Sasse has been appointed as the new Managing Director of Traka. Justin has joined the team to build on the success of the business, and to support the company as it continues to expand into new areas and increase overall market share.

Justin has worked for ASSA ABLOY since 1999. Currently VP Operations EMEA, his previous roles include Managing Director of Chubb Locks Custodial Services, and prior to that Operations and Logistics Director for ASSA ABLOY UK. In fact, Justin was instrumental in the acquisition of Traka by ASSA ABLOY in 2012. This appointment enables Traka to take full advantage of the experience that Justin has accumulated over the years.

Speaking of his move, Justin said: “Traka is a remarkable company. Its products and software are industry-leading, its markets are as varied as they are fascinating, and its people are knowledgeable and excited about the business opportunities and the direction we are going. My task is to ensure that we continue to engage with our customers and staff to achieve success in communicating our solutions to our markets worldwide.

“Having been with ASSA ABLOY for 15 years, and being a long-standing Traka enthusiast, I aim to use my experience for the maximum benefit of Traka and its customers.”

In case you missed it

What Steve Jobs taught me about building better security technology
What Steve Jobs taught me about building better security technology

One of the best business lessons I learned didn’t come from business journals or the boardroom. It came from a biography: Steve Jobs by Walter Isaacson. If you haven’t...

Dahua secures Uzbekistan’s SQB with smart security
Dahua secures Uzbekistan’s SQB with smart security

The Sanoat Qurilish Bank (SQB) in Uzbekistan enhanced its security and operations with Dahua’s integrated solution, combining ANPR, under-vehicle scanning, facial recognition...

What are the unique aspects of the critical infrastructure market?
What are the unique aspects of the critical infrastructure market?

Critical national infrastructure encompasses sectors such as energy, utilities, healthcare, and data centers – environments that underpin economic stability and public safety...