ASSA ABLOY has signed an agreement to acquire KEYper Systems, a supplier of electronic and mechanical key management systems in the US, with a strong presence in the automotive segment. KEYper was established in 1993, and operates from its HQ in Harrisburg, NC. KEYper Systems will become a separate business unit of Traka, which is a pioneer in key and asset management, and an operating unit of ASSA ABLOY Global Solutions. Ric Stone, President of KEYper will report to Justin Sasse, Managing Director of Traka. Expanding Traka’s product range globally This acquisition will allow us to leverage Traka’s technology to further develop KEYper’s offering to its existing customers"“KEYper’s product range and expertise, especially in the US automotive and property management market segments, will complement Traka’s extensive product range and specialist solutions in key and asset management solutions globally. This acquisition will allow us to leverage Traka’s technology to further develop KEYper’s offering to its existing customers, and widen the product range globally for Traka in all of our market segments,” says Justin Sasse, MD of Traka. "This transaction provides us the opportunity to further strengthen our position in the industry, while advancing Traka’s strategy to increase its presence in core markets globally," says Danny Garrido, President of Traka Americas. "Traka and KEYper are an excellent strategic fit. We have highly complementary product and service offerings, strong sales and marketing organisations and a shared dedication to quality customer service - we expect this combination to result in an even more effective and successful Traka." Accelerating product and market development “I am very pleased to be joining Traka and ASSA ABLOY. KEYper will be able to accelerate its product and market development and is looking forward to engaging with the wider Traka and ASSA ABLOY organisation to share knowledge and expertise,” Ric Stone, CEO KEYper Systems. The acquisition is conditional upon satisfaction of customary legal conditions and is expected to complete during the first quarter of 2019.
Traka has launched a new downloadable white paper to open a discussion on the opportunities and challenges of introducing body worn technology into our communities. The white paper, entitled ‘Body Worn Camera Technology in our Community’, looks at the growing interest in the technology, especially across police and emergency services, prisons and education. Taken into account are the positives of video surveillance in each of these environments alongside the concerns cited, primarily concerning individual safety and security. Ensuring individual privacy All is considered in line with the timings of its growing use, with a difficult economic climate and high-profile security issues such as Brexit and terrorism. Says Mick Haggerty, Traka’s Senior Product Manager and author of the white paper, “The use of body worn camera technology is fast becoming a common solution in a number of sectors. Backed by significant government funding, they have a number of suggested benefits; acting as a deterrent and improve accountability and transparency.” “But as quickly as interest in the technology has grown, so too have the questions and concerns surrounding their use. In this white paper, our aim is to introduce body worn camera technology and identify best practice to balance their advantages whilst ensuring individual safety and privacy interests are maintained at all times.” Prison to educational security The white paper investigates the impacts of body worn camera technology used to improve safety for police and emergency services. In addition, the implementation with prison staff, following the recent £3m recent investment by the Prisons Minister, Sam Gyimag. As a third sector identified is education, where body worn cameras are now being trialled for use as a deterrent to resolve problems such as ‘background disorder in classrooms’. Justin Sasse, Managing Director Traka UK concluded, “We have put this discussion paper together, using our experiences in working with dedicated body camera technology suppliers, together with understanding latest research and influencing standards that relate to careful use of body worn camera technology.” “We wish to stimulate debate and encourage views and contributions from as many difference voices as possible, which in turn will lead to improvements in the effective control and use of these technologies. We look forward to your opinion, experience or comment on this matter of growing importance across our communities.”
Martin Woodhouse will support and manage projects and distribution channels across EMEA, Asia and America Traka, the key and asset management specialist, has appointed a new International Sales Director, to build on the company’s success overseas. Martin Woodhouse joined Traka in January 2015 as International Sales Director to support and manage projects and distribution channels across EMEA, Asia and America. Woodhouse has worked in the security industry for over 15 years and has experience both in Systems Integration and UK manufacturing companies working internationally. With expertise in some of Traka’s most important markets, such as gaming, transport, logistics, prisons, retail and education, Woodhouse brings a wealth of knowledge to the role, which will ultimately help the company strengthen its international offer for end-users and distributors alike. Justin Sasse, Managing Director of Traka, said: “We are extremely pleased to welcome Martin to the team. His experience within the industry and his approach to solution selling and servicing international customers will be invaluable as we continue to grow our business overseas.” Martin Woodhouse said: “I’m excited to be joining such a dynamic business that is constantly adapting and evolving to meet different customer demands. The job of International Sales Director allows me to manage the innovations and opportunities on a global scale. “I look forward to building on the already robust channels by proactively supporting and working closely with our core distributors.”
The new partnership provides better access to comprehensive support packages Traka, the key and asset management specialist has reached an agreement with Traka Ireland, the former independent distributor. Benefit Irish customers The new partnership builds on the experience and high standards of customer service already in place, and provides better access to comprehensive support packages. This will particularly benefit Irish customers that are working internationally. Originally formed in 2004, Traka KMS has a proven history providing key and asset management solutions within emergency service, public sector and industrial markets, as well as organisations like the Post Office. The partnership aims to create a wider presence and will facilitate growth in the Irish market. Opportunity to widen service and support packages Padraic Smith, Director for Traka Ireland, said: “This agreement is a great opportunity to widen our service and support packages. All current contractual agreements that exist will continue to stand and be fulfilled in the interim by Traka KMS with full support from ASSA ABLOY Limited. Going forward new contracts will be with ASSA ABLOY Limited” Justin Sasse, Managing Director of Traka said: “Bringing Traka Ireland fully into the business is a great step for both organisations. The Irish operation has a proven history of excellent technical expertise, we are looking forward to helping them build on that success.”
Justin has joined the team to support Traka as it continues to expand into new areas and increase overall market share Traka, the key and asset management specialist, has appointed a new Managing Director. Justin Sasse has been appointed as the new Managing Director of Traka. Justin has joined the team to build on the success of the business, and to support the company as it continues to expand into new areas and increase overall market share. Justin has worked for ASSA ABLOY since 1999. Currently VP Operations EMEA, his previous roles include Managing Director of Chubb Locks Custodial Services, and prior to that Operations and Logistics Director for ASSA ABLOY UK. In fact, Justin was instrumental in the acquisition of Traka by ASSA ABLOY in 2012. This appointment enables Traka to take full advantage of the experience that Justin has accumulated over the years. Speaking of his move, Justin said: “Traka is a remarkable company. Its products and software are industry-leading, its markets are as varied as they are fascinating, and its people are knowledgeable and excited about the business opportunities and the direction we are going. My task is to ensure that we continue to engage with our customers and staff to achieve success in communicating our solutions to our markets worldwide. “Having been with ASSA ABLOY for 15 years, and being a long-standing Traka enthusiast, I aim to use my experience for the maximum benefit of Traka and its customers.”
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