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artius.iD expands board with Oracle Vet Keplar

6 Feb 2025

artius.iD expands board with Oracle Vet Keplar
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artius.iD, the global pioneer in secure, self-managed, decentralised individual identity solutions, has appointed former Oracle and Google enterprise sales pioneer Jeffrey Keplar to its Board of Strategic Advisors.

Jeffrey Keplar

Keplar has more than three decades of experience building sales teams and pioneering enterprise tech sales strategies at the world's largest businesses. He held various sales leadership roles at Oracle over nearly 20 years, ultimately serving as Group Vice President at the business and overseeing the tech giant's North American sales operations.

While at Oracle, his experience included heading up the firm's largest US customers, directing the team that generated $1.6 billion in annual new and renewal revenue, and, before that, running sales and account management for one-fifth of the business' Fortune 500 enterprise accounts.

Work experience

He is the founder of Cardinal Initiatives, which provides strategic sales advisory to high-growth businesses

Keplar's career experience also includes serving as Director of Select Accounts (Financial Services) at Google, where he was responsible for pioneering the go-to-market strategy for Google Cloud and selling its suite of cloud services to enterprise financial services clients.

He was also previously Vice President of Worldwide Sales at MapR Technologies, the pioneering AI and ML data platform, where he closed deals with 3 of the 4 top US banks. He is the founder of Cardinal Initiatives, which provides strategic sales advisory to high-growth businesses.

Cybersecurity 

Keplar joins artius.iD as it continues to rapidly scale its enterprise-grade cybersecurity offering and grow its base of corporate clients in the US and global markets.

His appointment comes as the cybersecurity threats faced by multinationals, especially banks and financial services firms, escalate and grow in complexity.

Strategic appointments

The announcement follows a string of appointments to artius.iD's Board of Strategic Advisors

The announcement follows a string of appointments to artius.iD's Board of Strategic Advisors, including former CEO and President of TriNet Burton M. Goldfield, pioneering AI expert Ed Watal, and Stefan Krause, former CFO of BMW Group and Deutsche Bank.

Michael Marcotte, Founder, Chairman, and CEO of artius.iD, stated, "We are thrilled to welcome Jeff to our Board of Strategic Advisors. His depth of expertise in enterprise tech sales, combined with his proven ability to drive rapid revenue growth, will be invaluable as we continue to innovate and expand our impact."

Redefining digital identity

Jeff Keplar, Strategic Board Advisor at artius.iD, added, "I'm honoured to join artius.iD's Board of Strategic Advisors and excited to contribute to its important mission of redefining digital identity."

"I've been hugely impressed by artius.iD's ability to not just respond to the challenges faced by corporates, but proactively shape the future of identity security to stay one step ahead of malicious actors and ensure that organisations can operate securely in a complex and dangerous digital world."

Discover how AI, biometrics, and analytics are transforming casino security

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artius.iD strengthens cybersecurity services with Jeffrey Keplar joining as Strategic Board Advisor. Leverage decades of expertise in enterprise tech sales to enhance digital identity solutions.

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