Robert Smith

STSL will support Traka’s existing reseller network by installing its key management and locker solutions Traka plc and NoRisk KeyManagement BV have mutually agreed to end their exclusive relationship in the Netherlands and Traka has appointed Secure Technology Solutions Ltd (STSL) as its Lead Distributor for the Netherlands, building on the two companies existing partnerships in the UK and Ireland. Secure Technology Solutions Ltd (STSL) has established its first European office in the Netherlands, led by Frank Kuijpers, to develop and support Traka’s existing reseller network selling and installing Traka’s innovative range of intelligent key management and locker solutions. Traka, an ASSA ABLOY company, has historically served the Dutch market via Norisk KeyManagement BV who will from January 2015 become a reseller working for their existing customers through STSL, which will allow them to maintain access to the Traka product portfolio to support existing customers. Robert Smith, Managing Director at Traka commented: “STSL have become a strong partner in the UK and we are delighted to be working with them in the Netherlands to expand our distributor network. Frank’s extensive experience of security technologies and his in-depth working knowledge of building and supporting a re-seller channel in Holland make him an ideal partner for us to increase our share of a highly competitive local market and to provide support to our end user customers through STSL”. 

The new infographic from the leading supplier of intelligent asset management solutions and includes latest statistics highlighting schools as the number one target for mobile device theft. Traka also cites latest research into laptop theft alongside the consequences for schools including regulatory fines, increased insurance premiums and £500,000 penalties. The infographic investigates asset management where sources suggest 65% of staff have not been given training on how to protect their mobile ICT devices. Says Robert Smith, MD, of Traka: “The majority of schools now have a smart phone or tablet devices as part of their learning experience, with a very positive impact on learning, and encouraging changes in pedagogy. But the availability of new inspirational tools has led to a number of significant security issues, with the crime statistics rising from 2011 – 2013 and only likely to increase further if action is not taken. “We have put together this eye catching infographic so that those responsible for school security can instantly see the statistics and consequences, alongside the solutions available for intelligent mobile, laptop and iPad management in education that are easy to use for staff and pupils alike. Now our infographic is live, we’d love others to download it and spread the key messages.” Traka is the worldwide specialist in intelligent management solutions for demanding customer environments and has won three Queen’s Awards for Enterprise.

This alliance sees significant future development of the business Traka is pleased to announce a strategic development which sees the company being acquired by ASSA ABLOY, the world leader in door locking solutions. Traka has been a remarkable success story from the company’s formation in 1995 to becoming the world leader in key management and access solutions generating sales in excess of £10m with a total workforce of 92 people. With average growth rates in excess of 20% per annum, excellent profitability and strong cash reserves, the future business opportunities are vastly greater than it is possible to develop organically. With this in mind, John Kent, owner and founder of Traka has secured an outstanding partner to help deliver the future growth strategy, and on the 6th April, sold the business to ASSA ABLOY Ltd, a world leading organisation. This alliance paves the way for significant future development of the business, with over 40,000 employees and a reputation for acquiring and developing high quality businesses, ASSA ABLOY will provide routes to market previously unavailable to Traka or their network of distributors. “I am very pleased to welcome Traka into the ASSA ABLOY Group,” says Tzachi Wiesenfeld, Executive Vice President of ASSA ABLOY and Head of the EMEA Division. “Traka’s leading technologies and solutions will provide us with access to new markets in the UK where we are not active today and will enhance our offering in other regions. Traka brings to ASSA ABLOY an attractive product range and an excellent team” The Traka management team of John Kent, Robert Smith (Managing Director) and Duncan Winner (Technical Director) will continue in their current positions with full responsibility for the future growth and development of the business. John Kent, President of Traka plc commented: “Having ASSA ABLOY as our new owner and partner gives us a much greater presence in the world market place with the opportunity to bring our innovative and creative solutions to a wider audience than ever before”.