Axis Communications has inaugurated its 20th Axis Experience Center (AEC) in the Americas, strategically situated in Detroit, Michigan. This development highlights the company’s ongoing growth and investment in one of the USA's pivotal hubs for industrial and technological advancement.
The new centre offers a comprehensive environment where customers and partners can engage with the latest intelligent IP solutions tailored for security, operations, and business intelligence. Since the launch of its inaugural Americas AEC in 2012, Axis has progressively extended its worldwide network, with this 20th centre marking a pivotal milestone in its strategy to enhance local engagement.
Addressing practical challenges
Paul Winsker, Business Area Director – Mid Atlantic at Axis Communications, stated, “Our AECs are designed to provide local communities with the opportunity for hands-on experience with some of today’s most innovative and emerging technologies. With its blend of industrial heritage and modern resurgence, Detroit is the perfect location for our 20th AEC. Our goal isn’t just to meet the business and educational needs of our local customers and partners, but to also provide a welcoming space where ideas can be tested, partnerships strengthened, and solutions that solve real-world challenges developed together.”
Delivering business insights
The 7,200-square-foot AEC delivers more than just technology showcases
Situated in the renowned One Campus Martius building, the 7,200-square-foot AEC delivers more than just technology showcases. Overlooking the Detroit River and Windsor, Canada, the facility's location across from Campus Martius Park fortifies its connection to the city.
Inside, the building features the tallest indoor waterfall in the U.S. at 114 feet. This impressive setting is designed for collaboration, focusing on solving complex challenges and aiding organisations in creating smarter, safer environments. Visitors can learn how Axis’ solutions, including network video, analytics, and access control, integrate to heighten safety, boost efficiency, and generate valuable business insights.
Enhancing Situational Awareness
The Detroit AEC includes specially designed areas to facilitate education, collaboration, and solution development, such as:
- A cutting-edge Security Command Center, exemplifying how modern security operations utilise intelligent video, analytics, and connected devices for situational awareness and timely decision-making.
- An Axis Communications Academy training room, dedicated to certification courses, partner training sessions, and educational events that equip integrators and end users with the knowledge to stay abreast of the rapidly evolving technological landscape.
- An engineering and testing lab, where partners can assess integrations, validate system functionality, and experiment with new solutions ahead of deployment, fostering more confident, customised system designs.
Innovating with new technologies
Fredrik Nilsson, VP of Americas, Axis Communications, noted, “This opening represents more than just another AEC for Axis. It represents how far we have come as an organisation in the Americas. Fourteen years and 20 AECs later, we continue to find new ways to engage customers and partners while advancing innovation through new technologies and solutions. I’m incredibly proud of what we’ve accomplished and even more excited about what lies ahead.”
Axis Experience Centers now operate in almost 40 cities globally, including Boston, Mexico City, New York City, Houston, Madrid, and Lund. The Detroit AEC is located at 1000 Woodward Ave, Ste 1530, Detroit, MI, 48226.
Axis Communications announces the opening of its 20th Axis Experience Center (AEC) in the Americas, located in Detroit, Michigan—underscoring the company’s continued expansion and deepening investment in one of the United States’ most important centres of industrial and technological innovation.
The new facility provides customers and partners with a hands-on environment to explore the latest intelligent IP solutions for security, operations and business intelligence. Since opening its first Americas AEC in 2012, Axis has steadily expanded its global network as part of a long-term strategy to be closer to customers and partners, making this 20th location a significant milestone in its growth and commitment to local engagement.
Real-world challenges
“Our AECs are designed to provide local communities with the opportunity for hands-on experience with some of today’s most innovative and emerging technologies,” said Paul Winsker, Business Area Director – Mid Atlantic at Axis Communications.
“With its blend of industrial heritage and modern resurgence, Detroit is the perfect location for our 20th AEC. Our goal isn’t just to meet the business and educational needs of our local customers and partners, but to also provide a welcoming space where ideas can be tested, partnerships strengthened, and solutions that solve real-world challenges developed together.”
Meaningful business insights
Located in the iconic One Campus Martius building, the 7,200-square-foot AEC offers more than technology demonstrations. The facility is directly across from Campus Martius Park, with a balcony providing views of the Detroit River and Windsor, Canada, reinforcing the centre’s connection to the city.
The building’s atrium features the tallest indoor waterfall in the U.S. at 114 feet, adding an impressive architectural element. Designed for collaboration, the AEC is focused on solving complex challenges and helping organisations build smarter, safer environments. Visitors can explore how Axis solutions—including network video, analytics, audio, access control, and other IoT-enabled devices—work together to enhance safety, improve efficiency, and deliver meaningful business insights.
Providing situational awareness
The Detroit AEC features several purpose-built spaces designed to support learning, collaboration, and solution development, including:
- A state-of-the-art Security Command Center, demonstrating how modern security operations leverage intelligent video, analytics, and connected devices to provide situational awareness and real-time decision-making.
- An Axis Communications Academy training room, for certification courses, partner training sessions, and educational events that help integrators and end users stay ahead in the rapidly evolving technology landscape.
- An engineering and testing lab, where partners can evaluate integrations, validate system functionality, and experiment with new solutions before deployment, enabling more confident, tailored system design.
New technologies and solutions
“This opening represents more than just another AEC for Axis,” said Fredrik Nilsson, VP of Americas, Axis Communications. “It represents how far we have come as an organisation in the Americas. Fourteen years and 20 AECs later, we continue to find new ways to engage customers and partners while advancing innovation through new technologies and solutions. I’m incredibly proud of what we’ve accomplished and even more excited about what lies ahead.”
Axis Experience Centers now operate in nearly 40 cities across the globe, including Boston, Mexico City, New York City, Houston, Madrid, Lund, and more. The Detroit AEC is located at 1000 Woodward Ave, Ste 1530, Detroit, MI, 48226.
