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Check out our special report on Artificial Intelligence

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TDSi appoints new distribution sales manager

27 Feb 2025

TDSi appoints new distribution sales manager
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Integrated Access Control and Security manufacturer TDSi announces the appointment of Robert Bullen as its Distribution Sales Manager South.

With a proven track record of successful business development roles in the UK security industry, Robert is bringing his expertise and experience to support TDSi’s Distribution Partners and customers across the southern region of the UK and beyond.

Developing strategic partnerships

Commenting on Robert’s appointment, Alex Rumsey, Sales Director UK for TDSi stated, “We were highly impressed with Robert's extensive experience across the Security market.”

“Having had roles ranging from managing key accounts to developing strategic partnerships, he has great insights and a firm understanding of what security partners need in an evolving market, making him the perfect choice to deliver all the necessary support for TDSi's partners and customers.”

Reliable security solutions

Reflecting on the reasons for choosing his new role, Robert also commented, “I love working with the UK Distributors - and the opportunity to do this within TDSi is incredibly exciting! TDSi's reputation for innovation, along with a flexible product range and its market presence aligns perfectly with my personal career goals.”

He added, “TDSi's success lies in its commitment to delivering high quality, reliable security solutions that meet the ever-evolving needs of the market. Its focus on innovation, customer service, and building strong partnerships has set it apart from the competition. Additionally, TDSi's ability to adapt to market trends and provide tailored solutions has been key to its ongoing success.”

Collaborative growth focus

TDSi offers a compelling Partner Programme proposition that delivers competitive pricing

Although based primarily in the Southern region, Robert's role will see him travelling across different regions to meet customers and partners and to assist with project planning. This hands-on approach will enable him to maintain close support links with TDSi's partners and customers, ensuring the company has close contact with the unique needs of all parties.

TDSi offers a compelling Partner Programme proposition that delivers competitive pricing, robust technical support, and free high-calibre training. With a strong brand and collaborative growth focus, TDSi is ideal for distributors looking to expand and increase their market share.

Exploring new collaborations

Robert has a clear vision for developing his role and further enhancing TDSi’s relationships with its distribution partners.

“We are looking to further increase TDSi's market presence by deepening relationships with existing distributors and exploring new collaborations. We will leverage data insights to target new partners, expand our product range, and invest in marketing and training initiatives. I’m excited to join TDSi as the industry rapidly evolves, aiming to drive growth through strong partnerships and innovation to drive sales. I am committed to upholding TDSi's values, supporting partners, and exceeding customer expectations.”

Find out the state of adoption, trends and opportunities with Artificial Intelligence (AI) in physical security.

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Join TDSi's innovative distribution team as Robert Bullen enhances partnerships and customer support, delivering reliable security solutions across the UK and beyond.

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