On 15 March 2021, DNAKE held its "Launch Conference of the 11th Quality Long March on March 15th & IPO Thanksgiving Ceremony" in Xiamen, marking the eleventh iteration of its "3•15" initiative. Attendees included key figures such as Mr. Liu Fei, Secretary General of the Xiamen Security & Technology Protection Association, Ms. Lei Jie, Executive Secretary of the Xiamen IoT Industry Association, and DNAKE’s Deputy General Managers Mr. Hou Hongqiang and Mr. Huang Fayang. The conference also saw participation from DNAKE’s research and development, sales support, and supply chain management departments, alongside engineers, property managers, and media representatives.
DNAKE Product Range
The event highlighted DNAKE’s range of products, which include video intercom systems, smart home technology, and wireless doorbells. Mr. Hou Hongqiang, addressing the conference, emphasized that “Going far is not because of speed, but the pursuit of the ultimate quality.” This statement reflects DNAKE’s commitment to quality as it embarks on the first year of China's "14th Five-Year Plan” and marks the second decade of its "3•15 Quality Long March." DNAKE aims to adhere to national objectives for 15 March by committing to the production of high-quality products with an emphasis on customer satisfaction and trust.
DNAKE’s Achievements and Future Plans
Mr. Huang Fayang took the opportunity to review DNAKE’s past accomplishments with the "3•15 Quality Long March" and outline the forthcoming plans for the year 2021. The event enjoyed robust backing from various associations, with Mr. Liu Fei and Ms. Lei Jie praising DNAKE's achievements and the spirit of the "3•15 Quality Long March" over the past decade.
Media Engagement and Initiatives
During a media session, Mr. Hou Hongqiang gave interviews to several outlets, including Xiamen TV and China Public Security. Additionally, the event was marked by a ceremonial launch for the "11th Quality Long March," symbolising the start of the next phase in DNAKE’s engagement with its customers through flag and package-giving ceremonies.
Commitment to Social Responsibility
The "3•15 Quality Long March" represents DNAKE's ongoing commitment to social responsibility and entrepreneurial spirit. Before the event launch, DNAKE’s senior customer service manager and the action teams pledged their dedication to these initiatives. As the year 2021 launches the "14th Five-Year Plan" and kicks off the second decade of DNAKE's "3•15 Quality Long March," the organisation reaffirms its commitment to integrity and customer focus, striving to add value and contribute positively to society.
On March 15, 2021, the "Launch Conference of the 11th Quality Long March on March 15th & IPO Thanksgiving Ceremony” was successfully held in Xiamen, representing DNAKE’s "3•15" event has officially entered the eleventh year of their journey. Mr. Liu Fei (Secretary General of the Xiamen Security & Technology Protection Association), Ms. Lei Jie (Executive Secretary of the Xiamen IoT Industry Association), Mr. Hou Hongqiang (DNAKE’s Deputy General Manager and deputy head of this event), and Mr. Huang Fayang (DNAKE’s Deputy General Manager and event coordinator), etc. were present at the meeting.
The participants also included DNAKE’s R&D centre, sales support centre, supply chain management centre, and other departments, as well as engineers’ representatives, property management representatives, owners, and media representatives from all walks of life.
DNAKE brand products
DNAKE brand products, including video intercom, smart home products, and wireless doorbells with peace of mind
Mr. Hou Hongqiang, Deputy General Manager of DNAKE, said at the meeting that “Going far is not because of speed, but the pursuit of the ultimate quality.”
In the first year of "14th Five-Year Plan" also the beginning of the second decade for “3•15 Quality LongMarch”, by actively responding to the national purposes of March 15th, DNAKE will work from the heart, insist on manufacturing fine products, and serve general customers with determination, sincerity, conscience, and dedication, to ensure that end users can use DNAKE brand products including video intercom, smart home products, and wireless doorbells with peace of mind.
Achievements and spirit of DNAKE
At the meeting, Mr. Huang Fayang, DNAKE’s Deputy General Manager, reviewed the achievements of previous "3•15Quality Long March" events. Meanwhile, he analysed the detailed implementation plan of "3•15 Quality Long March" for 2021.
The press conference received strong support from various associations. Mr. Liu Fei (Secretary General of Xiamen Security & Technology Protection Association) and Ms. Lei Jie (Executive Secretary of Xiamen IoT Industry Association) delivered speeches to express high recognition on the achievements and spirit of "3•15 Quality Long March" carried out by DNAKE in the past ten years.
DNAKE and customers
Hongqiang accepted interviews from various media, including Xiamen TV, China Public Security
During the media questioning session, Mr. Hou Hongqiang accepted interviews from various media, including Xiamen TV, China Public Security, Sina Real Estate, and China Security Exhibition, etc.
Four leaders jointly launched “The 11th Quality Long March” Event of DNAKE and held flag-giving and package-giving ceremonies for each action team, which means that the second decade for “3•15 Quality Long March” between DNAKE and customers has officially started!
DNAKE’s social responsibility
The continuous “3•15 Quality Long March” event is a public and practical demonstration of DNAKE’s social responsibility and also the embodiment of entrepreneurial spirit. During the oath ceremony, the senior manager of DNAKE’s customer service department and the action teams made a solemn oath before the launch of the event.
2021 is the first year of "the 14th Five-Year Plan” and the beginning of the second decade for “3•15 Quality Long March” event of DNAKE. A new year means a new stage of development. But at any stage, DNAKE will always stick to the original aspiration and operate in good faith by concentrating on the customers’ requirements, creating customer value, and contributing to society.
