- Power over Ethernet
NVT Phybridge news
A large US grocery store chain needed to stop paying costly service charges to maintain its outdated TDM PBX voice system. The organisation wanted to implement a new IP-based communication solution across all locations. However, the customer was very concerned with the potential disruption and high costs to rip-and-replace the existing CAT3 voice network. Limitation of standard switches The customer was relying on an aging, analog phone system and wanted to upgrade to a Unified Communications platform across all new and existing stores. However, like most businesses, the analog phones were supported with CAT3 wiring infrastructure, with many cable runs going well beyond the 328ft (100m) reach limitations of standard Ethernet switches. The customer was experiencing several challenges and was concerned with high costs & time requirements The customer was experiencing several challenges and was concerned with: The extremely high cost and time requirements needed to remove and replace the existing, yet reliable CAT3 infrastructure Loss of revenue and business disruption during the modernisation process IDF closet requirements to support the new IP phones in all areas of the grocery stores, given the limited reach of standard Ethernet switches The grocery store chain was unsatisfied with traditional LAN design and delayed the project to search for an alternative solution. NVT Phybridge PoLRE® switch The customer learned about the award-winning NVT Phybridge PoLRE® (Power over Long Reach Ethernet) managed switch and engaged with one of their digital transformation experts to learn more. The PoLRE switch delivers Ethernet and PoE over a single-pair UTP wire with up to 1,200ft (365m) reach – that’s four times the reach of standard Ethernet switches. The customer was excited to see the solution in action and organized a no-obligation proof-of-concept to test the solution in their environment. IP infrastructure changes In just a few simple setup steps, the PoLRE switch transformed the customer’s existing voice infrastructure into an IP backbone with more than enough bandwidth to support the new IP phones. PoLRE’s extended reach capabilities ensured that the new IP phones were deployed exactly where the customer needed them without the need for multiple IDF closets along the way. “The customer was impressed with the switch’s ability to deliver PoE over the existing single-pair UTP cable at distances up to 1,200ft instead of the usual 328ft. The customer also found the security features and intuitive web GUI of the switch very attractive,” said Darragh Hogan, Product Support Manager at NVT Phybridge. Reduced costs and complexity With NVT Phybridge PoLRE switch innovation, the customer was able to reduce network readiness costs By leveraging the NVT Phybridge PoLRE switch innovation, the customer was able to reduce network readiness costs, deployment time, and complexity associated with infrastructure requirements. After the successful implementation at the first location, the customer modernised the remaining locations using the PoLRE switch to achieve incredible results. Achieved over $5 million in infrastructure cost savings Leveraged the existing and proven voice infrastructure to create a physically separate and secure IP voice network Significantly reduced the deployment time, accelerating the return on investment Eliminated business disruption as no construction was required Repeatable, predictable, and scalable The existing voice infrastructure topology at every store is the same, point-to-point. By leveraging this proven and reliable infrastructure, the customer was able to simplify its modernisation with a repeatable, predictable, and scalable deployment experience across every location. The customer was able to significantly reduce the deployment time and save over $5 million, thanks to the NVT Phybridge PoLRE switch.
GNP (Grupo Nacional Provincial) is one of the largest insurance providers in Mexico. The company has several offices throughout the country and primarily provides insurance policies for life, medical, automobile, home, and business. The organisation was relying on analog CCTV technology that was unreliable and outdated. GNP wanted to modernise from its outdated system and deploy a new IP surveillance solution to improve security and take advantage of enhanced features. Network barriers Several network barriers needed to be addressed before the organisation could deploy the new IP security solution. A Coax infrastructure supported the existing CCTV system in each of the company’s locations. A Coax infrastructure supported the existing CCTV system in each of the company’s locations The customer had initially thought about ripping out the existing Coax-based infrastructure in each location and using fiber-optic cabling to extend connectivity beyond the 328ft (100m) reach limitation of standard Ethernet switches. However, this strategy would be extremely costly, disruptive, and time-consuming. GNP was also concerned with the potential business disruption and negative operational impacts as a result of the construction work needed to overhaul the network. The organisation required an innovative solution to achieve its digital transformation objectives. NVT Phybridge EoC Given the customer’s modernisation challenges, Logen, the reseller partner, recommended NVT Phybridge EoC (Ethernet over Coax) innovations. Logen had used NVT Phybridge products in the past for many other projects and was confident in the technology. GNP was excited about the potential solution and organized a proof-of-concept to test the technology in one of its locations. CLEER24 switch After a few simple setup steps, the NVT Phybridge CLEER24 switch transformed the customer’s existing and proven Coax-based infrastructure into a power-packed IP backbone. The CLEER24 switch delivers power and data over a single Coax cable up to 6,000ft (1,830m), which’s 18-times farther than a standard Power over Ethernet (PoE) switch. GNP was impressed with the results and decided to move forward with the project using the CLEER24 switch. The customer avoided traditional rip-and-replace strategy, leveraging the existing Coax infrastructure to achieve results Simple and quick installations GNP was delighted with the entire experience, using the CLEER24 switch to deploy more than 250 IP cameras across several locations. “Installing the CLEER24 switch was simple, quick, and did not require any special tools,” said Mario Gomez Alvarez. “The NVT Phybridge team provided excellent technical support and training materials.” The customer was able to avoid the traditional rip-and-replace strategy, leveraging the existing and proven Coax infrastructure to achieve incredible results. Simplify and accelerate the deployment by 40% Reduce total infrastructure costs by 50% Prevent service outages and operational disruption during the upgrade Eliminate IDF closet requirements Maintain a physically separate network for the new IP security devices Allocate infrastructure cost savings towards more IP devices and applications GNP took full advantage of the CLEER24’s feature set. The switches are stacked and configured for power redundancy. Unused ports are locked for enhanced security. All equipment is centralised in one location for better system control.
An American sports broadcasting network wanted to modernise to an IP communication solution without disrupting its 24/7 operations. The organisation was relying on a digital phone system that was obsolete and becoming increasingly inefficient and costly. However, the existing phone system was supported by a single-pair UTP infrastructure that was not ready to support the new IP devices. While the customer wanted to modernise to IP, they were not interested in the risk, complexity, and business disruption that would result from ripping out the existing infrastructure and replacing it with new CAT5/6 Ethernet cabling. Need for cost-effective solution Strict company policy mandated 24/7 operational uptime, which meant there was no allowance for the disruption that the re-cabling would cause. The network needed an innovative solution to overcome its infrastructure barriers and complete its digital transformation Additionally, the enormous cost associated with infrastructure requirements was not in the budget’s scope, creating additional barriers and challenges to deploying the new IP communication solution. The sports broadcasting network needed an innovative solution to overcome its infrastructure barriers and complete its digital transformation project. PoLRE switch The customer’s IT Director met with the NVT Phybridge team at an industry event and discovered the PoLRE® (Power over Long Reach Ethernet) switch. The enterprise-grade PoLRE switch delivers fast Ethernet and PoE over single-pair UTP cable with up to 1,200ft (365m) reach; that’s four times the reach of standard Ethernet switches. The IT Director was impressed with the technology and organised a proof of concept to test the solution in a live environment. Features and benefits After a few simple setup steps, the PoLRE switch transformed the customer’s existing and proven single-pair UTP infrastructure into a robust Power over Ethernet network to support the new IP communication solution. After experiencing the features and benefits of the PoLRE switch first-hand, the customer was confident that the technology would overcome the digital transformation barriers. “The NVT Phybridge PoLRE® switch is a pretty straightforward process. The big advantage for us was delivering outstanding service, which was critical for the success of the project,” said Richard Smith, Product Sales Specialist, GSP America. Saved costs on digital transformation The customer significantly accelerated its digital transformation project by deploying the new IP solution The sports broadcasting network saved over $500,000 in infrastructure costs using the NVT Phybridge PoLRE switches. The customer significantly simplified and accelerated its digital transformation project, deploying the new IP communication solution without disrupting its regular business operations. The PoLRE switch’s extended reach capabilities simplified LAN design and ongoing network management, as the customer was able to support the new IP phones exactly where they were needed without additional IDF closets. “It’s a pretty straightforward process,” said Richard Smith, Product Sales Specialist, GSP America. “The big advantage for us was delivering outstanding service, which was critical for the success of the project”. The customer was able to avoid the traditional rip-and-replace upgrade method, using Modern LAN principles to improve the outcome of the project significantly.