Dahua Technology, a solution provider in the global video surveillance industry, held a series of highly successful international roadshows in the first half of 2018, demonstrating the success of its cutting edge technologies, products and solutions to local markets.
In order to establish and enhance long term mutually beneficial relationships with its customers and partners all over the world and improve its brand image, Dahua Technology organised these roadshows in a variety of manners.
Unique design elements
‘Dahua Night’, held by Dahua Technology Vietnam, was the largest roadshow with most participants in the security industry in 2018 thus far, attracting over 2,000 participants. Celebrating an outstanding 2017 year in terms of sales performance, Dahua Technology officially issued 2018 business authorisation to local customers as a gesture of confidence in the company’s future success. In the Middle East, Dahua Technology’s ‘AI Creates Value’ series of roadshows were held within major business districts in the UAE, Qatar, Egypt, Jordan and Pakistan.
Unique to this series of roadshows was the Dahua product knowledge competition, which was very well received at each venue. In recognition of Dahua Technology’s brand image, one roadshow of Dahua Technology Poland was organised at Wielizka Salt Mine, which is a renowned UNESCO world cultural and natural heritage site. The Dahua Technology India roadshow had a specific focus of customization for the local customers, while unique design elements were incorporated within all event publicity and venue branding.
Dahua will focus on ‘innovation, quality and service’ to serve partners and customers across the globe
High Quality Trainings
The series of Dahua Technology roadshows, though held in different countries of different continents and are in different themes and manners, received coherent strong recognition from customers and partners globally. The elaborately selected venues, the high quality trainings and workshops, the heartful authorization issuing ceremonies, and well-organised publicity were all highly appreciated, solidifying Dahua Technology as a favorable security brand globally.
“The main objectives are to create awareness of the company’s brand internationally and to demonstrate its lasting commitment to local security markets”, said Daniel Chau, Overseas Marketing Director at Dahua Technology. With a mission of ‘Enabling a Safer Society and Smarter living’, Dahua Technology will continue to focus on ‘innovation, quality and service’ to serve partners and customers across the globe.