Innovative voice biometrics start-up CellMax Systems Ltd. of Tel Aviv and Multitek Corp., S.A. of Panama City, a major provider of intelligent solutions in Central America, today announced the signing of a Memorandum of Understanding (MOU) for a five-year distribution agreement to supply CellMax Systems' identification and verification technology to the region's rapidly growing call centre sector. No value was disclosed.
CellMax Systems specialises in highly accurate identification and verification of the human voice for access control. The company's product suite includes a range of ID management and security applications for the telecom, financial and security markets with unprecedented rates of accuracy and tailored to individual client needs.
In targeting the call centre market, the partners intend to provide improved secure voice-based e-commerce transactions over telecommunications networks. In over-network transactions, voice has shown to be the least invasive, most readily available and the only technology that can be applied over phone lines. CellMax Systems' technology enables higher levels of identification and verification, but keeps costs low by increasing process automation, raising quality of service and reducing wait time to provide a rapid return on investment (ROI).
Multitek will serve as both local integrator and regional distributor for CellMax Systems' technology for call/contact centres, with exclusive license in the Panamanian market, and non-exclusive activity in the neighbouring markets of Costa Rica and Colombia. Multitek is the official local partner to Cisco, Polaroid, HP, Hyundai, Linux, Olympus and Sharp, among others, providing technology to Panama's burgeoning contact centre industry, as well as financial institutions and security agencies.
Eran Singer, VP Sales of CellMax Systems, Ltd., said: "Multitek is a major force in intelligent solutions provision, telephony, Internet and retail in Latin America and we are honored to join forces with them. Additionally, their active involvement in the Panama Canal Free Zone empowers our partnership with the potential to access regional markets easily."
Daniel Bettsak, Director General of Multitek Corp., stated: "Adding CellMax Systems' voice biometrics solution to our range of intelligent solutions means added value to our customers, raising their levels of security and controlling access to sensitive customer data at the most reasonable cost. We're looking forward to making this solution commonplace in the Latin American contact center space - the fastest growing in the world, serving both the Spanish and English language commercial and financial markets - as well as the security agencies that protect the Panama Canal region."
