AtlasIED - Experts & Thought Leaders

AtlasIED, a pioneering company in the commercial audio and security sectors, is pleased to announce the appointment of Cameron Javdani as Vice President of Market Development for Security Solutions. This appointment supports the company's growing commitment to security-oriented communication solutions and strategic partnerships within the ecosystem. Prior roles of Javdani  Javdani has extensive expertise in both the audio and security sectors, earning a solid reputation as a respected voice within the Security Industry Association and among leading integrator networks. His background includes key leadership roles focused on market development, channel partnerships, and technological advancements to address the evolving demands of the industry. AtlasIED’s unified communications “Cameron will lead the expansion of our partnerships at both the integrator and ecosystem levels,” said Michael Peveler, Vice President of Sales at AtlasIED, adding “He is an incredibly well-respected part of the security industry and SIA community, and we are happy to add his leadership and insight to our security solutions team.” In his new role, Javdani will focus on accelerating AtlasIED’s presence in the security market by strengthening relationships with integrators, consultants, and technology partners, while expanding industry outreach and advocacy for AtlasIED’s unified communications and life safety platforms. AtlasIED’s innovation, commitment “I’m honoured to join AtlasIED at such a pivotal time for the security solutions business,” said Cameron Javdani. He adds, “AtlasIED’s innovation, commitment to the channel, and vision for integrated audio and security technology are aligned with where the industry is heading. I look forward to building strong partnerships that create meaningful value for our customers and the greater security ecosystem.”

AtlasIED, a recognised pioneer in the commercial audio and security industries with a strong presence in mass transportation and airport communication systems, announces a strategic integration partnership with Sittig Technologies, the developers of PAXGuide — a modular, intelligent software platform for managing automated airport announcements. This integration reinforces AtlasIED’s commitment to the transportation sector by expanding its ability to deliver scalable, automated, and multilingual public address solutions tailored for complex, high-traffic environments. AtlasIED’s GLOBALCOM systems Already in use at major airports worldwide, PAXGuide is designed to meet the evolving demands of modern aviation environments. It delivers multilingual, real-time, and fully automated passenger announcements, triggered by live operational data and tailored to meet the dynamic needs of airports. Through this collaboration, PAXGuide now integrates seamlessly with AtlasIED’s GLOBALCOM systems. For airports currently operating GLOBALCOM or planning an installation, the integration allows for enhanced automation and intelligent public address functionality, without requiring changes to the existing infrastructure. Intelligence of airport communications Through this collaboration, PAXGuide now integrates seamlessly with AtlasIED’s GLOBALCOM systems “This partnership is an exciting step forward in expanding the flexibility and intelligence of airport communications,” said Johannes Sittig, CEO of Sittig Technologies Inc., adding “Together with AtlasIED, we’re helping airports streamline operations and deliver clearer, more effective messaging to travellers worldwide.” “Integrating PAXGuide with GLOBALCOM gives our airport partners and integrators a powerful new toolset,” said Matt Czyzewski, Executive Vice President of AtlasIED. PAXGuide’s adaptable software Matt Czyzewski added: “It simplifies operations, enhances the passenger experience, and demonstrates our ongoing focus on innovation in critical communications.” By combining AtlasIED’s proven expertise in airport-wide audio and visual communication with PAXGuide’s adaptable software, this partnership empowers transportation hubs to enhance passenger messaging, streamline operations, and deliver timely, multilingual information with greater consistency and clarity.

AtlasIED, a recognised pioneer in commercial audio and security solutions, is proud to announce its University-level sponsorship of Make Our Schools Safe (MOSS), a 501(c)(3) national non-profit organisation dedicated to protecting students and staff through education, training, and empowerment. MOSS was founded by Lori Alhadeff in memory of her daughter Alyssa, who tragically lost her life in the 2018 school shooting in Parkland, Florida, at Marjory Stoneman Douglas High School. AtlasIED’s contribution AtlasIED’s contribution at the University level represents a deep alignment with the company's mission The organisation is dedicated to implementing proactive safety measures in schools nationwide. The organisation played a key role in the creation of Alyssa’s Law, which mandates the installation of silent panic alarms to enhance emergency response during school incidents. AtlasIED’s contribution at the University level represents a deep alignment with the company's mission to develop technology that safeguards and informs. AtlasIED continues to prioritise innovations that aim to help prevent or mitigate tragedies in educational environments. AtlasIED’s University-level donation “Our support of Make Our Schools Safe is a direct extension of our company’s purpose,” said John Ivey, CEO of AtlasIED. “We believe that technology, when thoughtfully applied, can play a critical role in protecting students, teachers, and staff. This partnership helps to ensure that more schools have access to life-saving tools and training.” AtlasIED’s University-level donation will provide crucial funding to help MOSS broaden its reach, grow its programs, and continue advocating for meaningful changes in school safety practices nationwide.

Keeping people and property safe is the purpose of the entire security industry, and the methods for ensuring safety take numerous forms. From cameras to paging horns to door locks and badge readers, facility managers and security manufacturers must consider multiple factors for securing a building and managing emergencies. Mass notification is critical for many customers to protect a facility and keep people safe. Still, the technology may consist of many elements from one or multiple manufacturers as part of a comprehensive security system driven by a customer's unique requirements.  Lowered situational awareness For example, when I drop off my kids at school, they enter the building with headphones on while wearing a hoodie over their heads. With their ears covered and their vision restricted, they do not communicate with anyone and have lowered situational awareness. Other kids may be talking to friends or practicing sports to start their day, which increases the variability for anyone designing or architecting the communications technology for these environments.  In a different scenario, consider a factory worker in a facility that uses heavy equipment In a different scenario, consider a factory worker in a facility that uses heavy equipment. Due to the high decibel levels from the machinery, employees typically wear ear protection. In this environment, employees may not be able to hear anything beyond the buzz of machinery. Workers might need to use hand gestures because of the noise when communicating, so visual alerts may be a more effective way of sharing important information. Detect, notify, manage  Mass notification starts with evaluating an environment and determining the most effective way to communicate with the people affected by incidents. In an emergency, the goal is to ensure information and instructions are communicated to affected people through all means necessary, every time, as quickly as possible. Both scenarios above highlight how every person, from the student to the factory worker, has a preferred or even required method of communication, which is the primary reason why a typical mass notification solution necessitates many different technological elements. In its simplest form, mass notification consists of three phases and technology plays a central role in each. First, sensors or detectors identify something amiss in the environment. These triggers can take several forms, from motion sensors to gunshot detectors to fire panel relays and more. Mass notification system The mass notification system notifies predetermined individuals or groups that something has happened Those sensors transmit information to the system's digital signal processor or ‘brain, beginning the second phase: notification.  The mass notification system notifies predetermined individuals or groups that something has happened. The notification phase may occur with people onsite via audio or visual alerts or with people offsite through text alerts or phone calls. The third phase involves mitigating the problem. Mass notification technology is vital in helping authorities manage a situation via communication with the facility or location where the issue or incident originated.  Customer-driven Solutions   Every facility or space is unique and requires a complete understanding of what a customer needs to keep its facility operational and safe. Customer discussions should always start with asking what they want to be able to see, do, or measure. Once we understand the requirements, we can determine and recommend the most appropriate products for their mass notification solution. An industrial facility may use the same technology for a completely different use Because each school, company, or group involved in the notification process has custom policies and procedures when situations arise, security providers must implement different technologies to accommodate their needs. For instance, law enforcement agencies may want to receive a live video feed or occupancy sensor readings from a school to determine where people are in a facility in real-time. However, an industrial facility may use the same technology for a completely different use. For instance, a warehouse can use the same sensors to alert workers when delivery trucks arrive and need unloading. In both cases, the goal is to design a solution to better manage a situation in the fastest or most efficient way possible.  Technology Interoperability is Key The key differentiator for whether mass notification is a technology versus a solution is interoperability. Few companies have the resources to build every sensor or capability necessary for every scenario, which is why there is widespread collaboration in the security industry. From gunshot detectors to microphones to spotlights to smoke detectors, many of these products are incredibly innovative and, in some cases, industry standard. However, they serve only a single function on their own. The key differentiator for whether mass notification is a technology versus a solution is interoperability When integrators approach designing a mass notification system for a customer, each component chosen must be easy to integrate. If they're not, the customer may end up with a solution that doesn't meet all of their needs, regardless of how innovative the products are. The more flexible manufacturers make their products to connect or integrate with other platforms or systems, the more industry acceptance they'll receive and the more other manufacturers will consider and recommend to customers. For example, many popular audio systems and loudspeakers in the security industry connect to video surveillance platforms via a basic, hardwired relay-based technology. Focus on the Solution, not the Technology As a sales professional, I have the same conversations with customers about their technology needs as those from other manufacturers. The best manufacturers find ways to recommend products beyond their own portfolio that make sense. The manufacturers of these products must ensure they are compatible with other products, which requires vetting, testing, or collaboration with the most common security platforms. If the products fail basic compatibility tests, they will not be reliable enough to recommend.  Security manufacturers have the responsibility to help customers find a way to meet their varied needs. Whether it's a mass notification or a video surveillance system, manufacturers must work to ensure their technology is compatible and reliable. The industry's reputation is on the line when solution selling, and manufacturers must build their products to industry standards so the recommended solutions work as intended, every time. Because when lives are at stake, there are no second chances or reboots allowed.