Loss prevention and beyond: How video innovation enriches retailers

The retail market is facing unprecedented challenges as brick-and-mortar locations struggle to redefine their role in the age of online commerce. Retailers also deal with continuing, age-old requirements to minimise costs in a competitive landscape and to provide services and a customer experience that encourages repeat business.

Video surveillance technology today offers new tools to help retailers. Video in the retail sector has long been associated with loss prevention – providing that "eye in the sky" for store security personnel. But just as retailers are re-inventing themselves, so is video technology.

This white paper offers an in-depth discussion of camera capabilities and a transition guide from analogue to IP technology, to give retailers a competitive advantage.

What's inside?

  • The transition from analog to IP
  • New cameras expand capabilities
  • Cloud-based systems in retail
  • Return on Investment (ROI) in retail
  • Value for operations and merchanising
  • Leveraging video in the IT environment
  • Providing an operations "window", and responding quickly
  • Impacting retail beyond loss prevention
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