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SIA report: Dip in security market confidence in February 2015 survey

Published on 11 March, 2015
Confidence in security marketplace among industry leaders dipped a little last month after rising throughout 2014
Respondents also shared their outlook on which vertical market sectors would be the most robust in sales of products and services by the end of this year

Confidence in the security marketplace among industry leaders dipped a little last month after rising throughout 2014, according to the February 2015 SIA Security Market Index.

The SIA Security Market Index, drawn from an independent survey of members of the Security Industry Association (SIA), saw a slight decline to 73.6 after hitting a high of 74.6 in the November 2014 survey. (November saw an increase from 72.3 in September 2014.)

"There was good economic improvement and diverse tech advances in 2014; but this year, we could see a softening," commented one respondent to the February survey.

Generally, optimism remained high as respondents suggested how well their companies would perform in the next three months:

  • 32 percent said much better
  • 40 percent, a little better
  • 25 percent, no change
  • 2 percent, a little worse
  • 1 percent, much worse

Respondents also shared their outlook on which vertical market sectors would be the most robust in sales of products and services by the end of this year. Respondents could select more than one vertical market in response. The top choices were:

  • 80 percent, International Sales
  • 70 percent, Healthcare
  • 60 percent, Critical Infrastructure
  • 50 percent, Retail
  • 50 percent, Residential: Security
  • 50 percent, Government: Local

The full results of the SIA Security Market Index are available in an eight-page publication in the SIA Store.


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