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Harnessing location-based alerting technologies to track and secure employees in emergency situations

The increasing regularity of critical events worldwide necessitates the need to locate and alert employees of any nearby risks at a moment’s notice
Automated communications that utilise available location data enable organisations to connect with employees more effectively

Workplace mobility is on the rise, which means organisations have an increasing number of employees who travel or work from home. In fact, there were 96.2 million mobile workers in 2015 and IDC predicts that mobile workers will account for nearly three quarters (72.3 percent) of the total U.S. workforce by 2020. While the growth of mobile workers is a boon to productivity both inside and outside the workplace, it also creates unique communication challenges – especially in emergency situations.

One of the major worries for an organisation is the safety of its employees, whether they’re on-site, at a different office location, on-the-road, in the field or in the air. When disaster strikes, organisations need to quickly communicate with their employees in case of a location-based event (active shooter, fire, explosion, natural disaster or terrorist attack) to help protect their safety and direct them to take specific actions. For example, if there are angry protesters in the same area an employee is travelling, it is important to be able to notify that person to keep them out of harm’s way.

Employer duty of care

This leaves companies with a tough task – do you know where your people are at all times? How can employers fulfil their Duty of Care and ensure employees are safe in times of crisis, no matter where they are located?

According to Ernst & Young’s
latest Global Mobility Effectiveness
Survey, only 30 percent of companies
have a system in place for tracking
business travellers

This is easier said than done. According to Ernst & Young’s latest Global Mobility Effectiveness Survey, only 30 percent of companies have a system in place for tracking business travellers. In addition, contractors, visitors and vendors are difficult to reach and account for when travelling in and around your facilities. But, with the help of timely location data collected from building access control systems, wifi access points, travel management systems and more, safety-conscious organisations can automatically keep employee locations current – even when employees are traveling or moving between buildings and campuses. In such instances, organisations can improve security preparedness and employee safety by harnessing location-based technologies that help them ensure they can send the right message at the right time.

Location tracking and alerting for security and incident response

The increasing regularity of critical events worldwide necessitates the need to locate and alert employees of any nearby risks at a moment’s notice. Dynamic location tracking and alerting has huge potential for safeguarding the well-being of mobile workers. Many organisations have started to integrate critical communication solutions with physical security systems to rapidly identify, communicate with and account for employees during these disruptive events.

When implementing location-aware alerting systems, it’s important for organisations to keep the following best practices in mind:

The beauty of today’s digital world is that everything is connected and many of the devices and technologies we use on a daily basis transmit data instantaneously
Everything from modest access control systems to sophisticated biometric systems can track specific employee movements

Aggregate location data across multiple systems

The beauty of today’s digital world is that everything is connected and many of the devices and technologies we use on a daily basis transmit data instantaneously – meaning employee locations (or, at the very least, last known locations) can be automatically acquired. Everything from modest access control and badging systems to more sophisticated biometric systems that require fingerprint and facial recognition track specific employee movements between corporate buildings. Wi-Fi access points act similarly, providing location information linked to laptops, apps and other devices your employees connect to throughout your facilities. By tapping into these systems, companies can maintain a database of where their employees are and use that data for triggering automated incident communication for rostering, mustering and site evacuation purposes at the moment emergencies occur.

Merge travel risk management with location alerting

Collecting correct and relevant
contact data, such as personal
or BYOD phones, can ensure
that messages are received and
responded to by relevant employees

But what about when someone is working remotely or travelling? Corporate travel management tools, and travel security services companies like International SOS, provide specific travel details and itineraries for individual employees – so you know where they’re traveling to, how they’re getting there (airplane, bus, train), as well as where they’ll be staying once they get there. Data doesn’t exist in a silo, so a good location alerting system will aggregate and store data from as many sources as possible. This enables organisations to locate and communicate with staff during global events and emergencies and help determine if they are safe or need assistance – no matter where they are. Again, this helps you meet your Duty of Care to keep your team safe at all times.

Ensure employee and building databases are accurate

Location-based notification systems, from badging systems to Wi-Fi access points, need quality data that is up-to-date and accurate in order to effectively reach an organisation’s employee base. Traditional methods of importing data, including importing spreadsheets and call lists, just won’t cut it. While these sources important contact path information like landline numbers and addresses, they clearly lack the many other contact paths that employees will be most likely to notice right away while travelling, such as cellphones and email. Collecting correct and relevant contact data, such as personal or BYOD phones, can ensure that messages are received and responded to by relevant employees.

Systems that enable employees to initiate communications are much more impactful in protecting their safety in location-based emergencies
The best communications systems are those that are multimodal and allow for two-way communications between the organisation and its employees

Automate communication and collaboration

Once location data is gathered and stored, it must be connected to an incident communications solution that can instantaneously distribute targeted alerts in the case of an emergency. The best communications systems are those that are multimodal and allow for two-way communications between the organization and its employees. When a location-based emergency occurs, the systems that can send messages to a targeted geographic region – whether that is a specific building, floor, neighborhood or zip code – instead of the entire employee directory, will be the most effective in ensuring the right messages are sent to the right people. Additionally, if recipients can acknowledge that a message was received, it allows organisations to identify who is safe – and who may still be in harm’s way and needs help.

Every minute counts

Let’s say a fire breaks out in a corporate building on the fifth floor and an emergency alert is sent out to all employees in the building. You know that three employees used their security badges to swipe in to that floor earlier that afternoon, but only one responded to your emergency alert. Because you have enabled two-way communications and expect responses from employees that are safe and unharmed, you now know that there is a very real possibility that the other two employees are incapacitated and could be in immediate danger.

"During critical events, the ability to
identify and reach employees can
not only protect your business assets,
but can be the difference between
life and death for your staff"

Building upon this idea, systems that enable employees to initiate communications are much more impactful in protecting their safety in location-based emergencies. If an employee finds him or herself in an active shooter situation, for example, panic button app capabilities are extremely valuable. Panic buttons have the capability of sending a message to an organisation’s security team – automatically transmitting the employee’s location, as well as any shared audio and video with just the push of a button.

During critical events, man-made incidents or natural disasters, the ability to identify and reach employees with reliable, automated communications that harness geo-intelligent tools can not only protect your business assets, but can be the difference between life and death for your staff. Because every minute counts, you can’t afford to waste time searching spreadsheets, directories and schedules to notify your employees. Automated communications that utilise available location data enable organisations to connect with employees more effectively, helping to ensure their safety during critical events worldwide.


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