Evolution, the integrated fire and security business, has appointed Lars Pedersen to the new position of Country Manager for the Nordics to establish a new regional presence and continue to build a dedicated local team.
Lars Pedersen
Lars joins from LenelS2, where he spent over 20 years in various senior roles, latterly as Regional Sales Director for Northern Europe based in Oslo.
He is an Engineer by profession having worked in the security industry since 1987, building skills in project management, product development, and sales.
New responsibilities
Within Evolution, he will take the lead on the company's existing programmes for global operators
Within Evolution, he will take the lead on the company's existing programmes for global operators, as well as developing new business opportunities with local firms and critical infrastructure providers in Norway, Sweden, Denmark, Finland, and Iceland.
Lars Pedersen says he is pleased to be joining the business at such an exciting time, "Having sold LenelS2 products to Evolution and worked with the team for many years on various projects it is exciting to now be part of the team going forward and in such an important role."
Developing new opportunities
"Evolution has witnessed significant international growth in recent years, and I am delighted to be part of a team with the ambition and experience to become the pre-eminent integrated fire and security solutions provider in the Nordic region," added Lars Pedersen.
Richard Lambert, Managing Director of Evolution, says that Lars’ product knowledge and industry experience are key, "Having a local presence will not only enable us to provide even better support to our existing clients but also actively develop new opportunities with local organisations."
Market opportunity
Richard Lambert adds, "The scale of the market opportunity warrants the significant investments we will be making in establishing a new regional hub and recruiting further recognised talent."
Evolution has been a Lenel Value Added Reseller (VAR) for nearly 30 years.
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