Everon, a pioneering security integrator and premier provider of commercial security, video, fire and life safety solutions in the U.S., recently worked with Initiative for Affordable Housing’s re:loom program to upcycle retired uniforms into a unique line of tote bags.
Through this initiative, Everon and Initiative for Affordable Housing – an Atlanta-based nonprofit organisation that provides services, housing, and employment for area residents in need or experiencing homelessness – demonstrated how collaboration and common values can drive sustainable practices and create a positive impact.
Inventory of unused work uniforms
Everon to support Initiative for Affordable Housing’s comprehensive services for low-income
While establishing Everon as a standalone organisation after separating from its former parent company in 2023, rebranding efforts brought attention to an inventory of unused work uniforms branded with the previous company logo.
This provided an opportunity for Everon to support Initiative for Affordable Housing’s comprehensive services for low-income and homeless families by upcycling the retired uniforms in partnership with the nonprofit’s re:loom program. re:loom successfully diverts thousands of pounds of excess textiles from landfills and incinerators annually, making a meaningful environmental impact while enabling Everon to make a difference for in-need and vulnerable populations.
Innovative practices to upcycle retired uniforms
Engaging in thoughtful, innovative practices to upcycle retired uniforms represents an essential part of the Everon story and the company’s commitment to help protect the communities it serves every day.
“Transforming the unused uniforms into something entirely new felt a little bit like a metaphor for the transformation our organisation underwent to become Everon,” said Beth Tarnoff, Chief Marketing Officer, Everon.
How intentional partnership can support a greater
The tote bags are now shared as promotional giveaways for Everon at tradeshows and events
Tarnoff added: “It’s a continuation of our rebrand story, and we approached this endeavour as thoughtfully as we approached establishing Everon in the security industry. It was a powerful way to give these perfectly good materials a new purpose, and at the same time give back to the community.”
The tote bags are now shared as promotional giveaways for Everon at tradeshows and events – helping tell a story of how intentional partnership can support a greater, community-focused mission.
Effect of positive change
“By working together, we’re reducing textile waste, empowering people, and inspiring others to see the potential in overlooked materials. We’re so grateful to Lifecycle Building Centre and their Match Program for connecting us with this opportunity, as well as to Everon for engaging in sustainable practices through our program,” Len Al Haas, interim Executive Director, Initiative for Affordable Housing and re:loom.
“By working together, we’re creating a ripple effect of positive change – proving that when we combine creativity, collaboration, and a shared purpose, we can make a difference for our planet and our communities.”
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