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The past decade has seen unprecedented growth in data creation and management. The products and services that consumers use every day – and the systems businesses, large and small, rely on – all revolve around data. The increasing frequency of high-profile data breaches and hacks should be alarming to anyone, and there’s a danger data security could worsen in the coming years. According to DataAge 2025, a report by IDC and Seagate, by 2025, almost 90% of all data created in the global datasphere will require some level of security, but less than half of it will actually be secured. Nuanced approach to data security Security is a circle, not a line. Every actor involved in the handling and processing of data has responsibility for ensuring its securityThe rapid proliferation of embedded systems, IoT, real-time data and AI-powered cognitive systems – as well as new legislation like the European Union’s GDPR – means that data security has to be a priority for businesses like never before. With data used, stored and analysed at both the hardware and software level, we need a new and more nuanced approach to data security. Security is a circle, not a line. Every actor involved in the handling and processing of data has responsibility for ensuring its security. What this means in practice is renewed focus on areas of hardware and software protection that have previously not been top of mind or received large amounts of investment from businesses, with security at the drive level being a prime example. The importance of data-at-rest encryption In a world where data is everywhere, businesses need always-on protection. Data-at-rest encryption helps to ensure that data is secure right down to the storage medium in which it is held in a number of ways. Hardware-level encryption, firmware protection for the hard drive, and instant, secure erasing technology allow devices to be retired with minimal risk of data misuse. Data-at-rest encryption helps to ensure that data is secure right down to the storage medium in which it is held in a number of ways A recent report from Thales Data Threat found that data-at-rest security tools can be a great way to help protect your data. However, it’s important to note that this must be used in conjunction with other security measures to ensure that those that fraudulently gain access to your key management system can’t access your data. Ensuring drives to be Common Criteria compliant One straightforward test any business can do to ensure its storage is as secure as possible is to check whether the drives are Common Criteria compliantDespite the clear benefits, this kind of encryption lags behind other areas, such as network and endpoint security, in terms of the investment it currently receives. The same Thales Data Threat report found that data-at-rest security was receiving some of the lowest levels of spending increases in 2016 (44%), versus a 62% increase for network and a 56% increase for endpoint security. One straightforward test any business can do to ensure its storage is as secure as possible is to check whether the drives are Common Criteria compliant. Common Criteria is an international standard for computer security certification, and drives that meet this standard have a foundational level of protection which users can build on. Providing an additional layer of security The retail industry has seen a spate of security breaches recently, with several major US brands suffering attacks over the busy Easter weekend this year. As frequent handlers of consumer card information, retailers are particularly vulnerable to attack. Data-at-rest encryption could enhance security in these instances, providing an additional layer of security between customer records and the attacker The advanced threats retailers face can often evade security defences without detection. Such a breach could grant attackers unrestricted access to sensitive information for possibly months – some breaches are known to have been detected only after consumer payment details appeared on the dark web. These types of undetected attacks are highly dangerous for retailers, which are relatively helpless to protect consumer information once their defences have been compromised. Data-at-rest encryption could significantly enhance security in these instances, providing an additional layer of security between customer records and the attacker which has the potential to make the stolen data valueless to cyber criminals. Industries in need of data-at-rest encryption Healthcare organisations, which hold highly sensitive customer and patient information, have a strong use case for data-at-rest encryption. With the widespread adoption of electronic patient health records, that data is increasingly more vulnerable to attack. Recent research from the American Medical Association and Accenture revealed that 74% of physicians are concerned over future attacks that may compromise patient records. With the widespread adoption of electronic patient health records, that data is increasingly more vulnerable to attack The financial sector would also benefit from further investment in data-at-rest encryption, given 78% of financial services firms globally are planning on increasing their spending on critical data, according to Thales’ Data Threat Report. It’s helpful to view security as a circle in which every piece of hardware and software handling the data plays its part SMEs and enterprises are not immune to security threats either – with growing numbers of people traveling for work or working remotely, the risk of sensitive business data becoming exposed via device theft is heightened. Usernames and passwords have little use if thieves can simply remove unencrypted hard drives and copy data across. Securing every hardware and software Technology vendors often focus on aspects of hardware and application security that are within their control. This is understandable, but it risks proliferating a siloed approach to data security. There is no single line for data security -- rather, it’s helpful to view it as a circle in which every piece of hardware and software handling the data plays its part. There’s a clear need for more industry dialogue and collaboration to ensure data security is effectively deployed and connected throughout the security circle and across the value chain.
The use of facial recognition has become a highly debated topic recently, and has increasingly and misleadingly been criticised by some for being an unethical tool used to spy on the public. The reason for such criticism is however largely due to lack of information and regulation around the technology. Used proportionately and responsibly, facial recognition can and should be a force for good. It has the ability to do a lot more to increase security in the future – from street crime to airport security, all the way through to helping those battling addiction, the technology can take security and operations to new heights. These systems can memorise the faces of persons of interest, networks of gang members, wanted criminals and those suspected of involvement in serious violent crimes The rise in knife crime Knife crime has dominated the headlines in the UK throughout the year. Recent statistics show the number of people being admitted to emergency care due to attacks by a sharp object to be up by nearly 40 per cent from two years ago, whilst the number of children under the age of 18 being admitted to hospitals with stab wounds is up by 86 per cent in only four years. This recent surge in knife crime has put police forces under immense pressure, and the intelligent use of facial recognition has a role to play in enabling more informed stop & search interventions. Currently UK police can stop and search an individual they suspect to be carrying drugs or weapons or both, or they can stop and search a person in a location where there have been or are considered likely to be “incidents involving serious violence.” In both cases they must do so with access to limited information, leaving themselves open to accusations of bias or discrimination. Knife crime dominated the headlines in the UK throughout 2018 Police systems benefiting crime investigations This is where facial recognition can offer up additional intelligence. These systems can memorise the faces of persons of interest, networks of gang members, wanted criminals and those suspected of involvement in serious violent crimes. Furthermore, these systems don’t need prior personal engagement to recognise an individual and see only data, not gender, age or race. Facial recognition thus helps eliminate both weapons and criminals off the streets and potentially prevent crimes before they have a chance to take place. The technology doesn’t take the decision away from the human police officer. However, it does bring greater transparency and context to the decision-making process of whether a stop and search intervention is justified. Similarly, the advanced technology can recognise and match an individual seen on a CCTV camera at a crime scene to someone the police encounters on the streets some time later, justifying a stop and search on that individual. Its ability to check in real time if a person is on a criminal watchlist adds an extra layer to the decision-making process prior to conducting a stop and search, lowering the likelihood of discrimination. Facial recognition thus helps eliminate both weapons and criminals off the streets and potentially prevent crimes before they have a chance to take place. Gambling addiction and how facial recognition can help There are an estimated 593,000 people in the UK currently battling a gambling problem, making it a serious public health issue in the country. Having understood the gravity of the issue, the UK gambling commission have set limits and advice in place to help those suffering this addiction; yet as with all addictions, gambling is a tough habit to beat. In order to put effective limitations in place and make a real difference, the gambling commission needs the right technology to protect those most vulnerable in the industry. Facial recognition technology is able to keep track of customers and thus help gambling companies in protecting their customers Facial recognition technology is able to keep track of customers and thus help gambling companies in protecting their customers to a higher degree. Monitoring those entering and moving around gambling areas is an extremely difficult task for human staff to do alone, especially in large crowded areas such as casinos. Facial recognition technology installed around the premises would be able to help the company and the staff to identify people who have registered as gambling addicts, and keep record of their day’s play in order to inform staff if and when it was time for them to stop. It would also be able to ensure effective self-exclusion procedures, by identifying a self-excluded individual via CCTV as soon as they entered the venue to then allow security staff to respectfully escort them out. Utilising facial recognition at airport security Facial recognition has by now become a normal sight at many airports around the world. Several people today hold a so-called biometric passport, which allows them to skip the normally longer queues and instead walk through an automated ePassport control to proceed to the gate faster without having to deal with control officers. Facial recognition used in this way has managed to significantly cut waiting times at the passport control, but it also has the ability to enhance security in and around airports. Facial recognition uses algorithms to match physical characteristics against photos and videos of people's faces Earlier this year, facial recognition technology managed to catch an imposter trying to enter the US at the Washington Dulles Airport. The false passport may have been uncaught by the human eye, yet due to the accuracy of the facial recognition technology it managed to help officers catch the imposter and bring him to justice. Facial recognition thus allows officers to identify an individual faster and more accurately than the human eye. Facial recognition uses algorithms to match physical characteristics against photos and videos of people's faces, which have been collected from visas, passports and other sources. Facial recognition allows officers to identify an individual faster and more accurately than the human eye At airports the use of facial recognition has proved to both enhance security as well as speed up processes such as check-inWhilst some critics may worry about issues of privacy related to the technology, at airports the use of facial recognition has proved to both enhance security as well as speed up processes such as check-in and, in the future, even boarding proceedings. If used correctly and proportionately, facial recognition can help safeguard the public and improve national security on several fronts. Whilst the many benefits of facial recognition are evident, the lack of regulation and understanding of the technology has led to misconception around how it works and what it is used for. Facial recognition technology can match faces in crowded public places against criminal watch lists, and register faces that match with those on criminal watch lists – whilst ignoring everyone else.
Terry Gold of D6 Research has been giving “cyber in physical security” presentations at a variety of conferences, including ISC West and the Cyber:Secured Forum. We caught up with him for some insights about the intersection of cybersecurity and physical security. Q: Tell us a little bit about your background, specifically in the context of its relevance to cyber security in physical access. Gold: I started out in information security and then got involved in physical security along the way. I started really focusing on physical from a cyber standpoint about 10 years ago. I got into ethical hacking about 8 years ago, and then worked on putting it all together. There wasn’t a roadmap, so I had to build a methodology which I now share with other hackers, end users and law enforcement. I spend all my time either in the lab building success models, methods, and testing them out in some of the largest customers or agencies in the world for validation and improvement. Also, a chunk of my time is spent re-engineering security assessment and controls for end users or validating vendors on their behalf from a unique viewpoint that’s not (yet) typical in the industry. Q: How well prepared is physical security overall against cyber threats? Gold: Not well at all. While security is imperfect anywhere, much of the practices and designs have critical defects and overlook either best practice or fundamental application security principles. I’d say that the industry is very wide open for exploitation that doesn’t take much sophistication to execute. Breach disclosure laws are focused on mandatory reporting for personally identifiable information (PII) Q: What things stand out to you along your journey regarding the changes that you are seeing on this topic? Gold: Culture. Over the years, the industry (and most end users) have been dismissive of my findings. Industry culture hasn’t been aligned to embrace the topic and make requisite improvements that are needed to achieve “good security.” However, I’m finally starting to see that change – quickly and at scale. It doesn’t mean that we’re close to “good,” but rather reached the inflection point of change – and I’m rather pleased about it. Breach disclosure laws has resulted in IT getting a lot of media attention in comparison to hacks made against physical security Q: D6 does a lot of research in this area. What is the analysis behind the recent push for cyber security in physical security? Gold: First, it must be recognised that the threat isn’t new, but rather that the industry is only now coming to the table on it. Industry sentiment has been that breaches in physical security don’t happen or that there’s little impact.It must be recognised that the threat isn’t new, but rather that the industry is only now coming to the table on it Both are false. Mainly, IT gets all the media attention with breaches for two reasons; 1) breach disclosure laws are focused on mandatory reporting for personally identifiable information (PII), and 2) there is really poor detection (mostly non-existent) against hacks in physical security, so they go unrecognised. On the other side, as physical security systems increasingly resemble an IT architecture, so does their risk profile. As it expands to mobile, cloud, IOT and intelligence - InfoSec and auditors are taking a look and are alarmed at what they’re seeing. Before you know it, the scrutiny is cutting pretty deep, pressure for alignment becomes intense, and vendors feel the pinch on the sales cycles. It’s not a comfortable position for anyone. Q: What will be the projected impact? Are practitioners seeing the whole picture? Gold: No, and this area is probably the most important takeaway of this interview. The industry is where InfoSec was about 15 years ago in their journey, except we have an additional headwind to deal with – culture change. This industry tends to rely more on trusted relationships than validating the recommendations are being provided. There are too many prevailing misconceptions, that unless remediated, investments won’t be as effective as expected. Q: What do you believe are the top misconceptions? Gold: Well, this is a longer topic, but here’s a sampling that cuts across different areas. Regarding hackers: A misconception is that they’re generally not interested. Hackers are increasingly very interested. When I teach a workshop at a hacker conference, it’s usually the quickest to fill up and go to wait list (within a couple hours). Regarding attacks: A misconception is that attacks are executed directly against the target system. Example, their goal is to get into VMS and attack it directly. The reality is that they’re more commonly dynamic where physical is part of a larger attack and its role is an easier gateway to another system (or vice versa, with many hops). Regarding protective measures. The most prevalent mistake that the industry is currently making is too much focus and reliance on air-gapping networks or locking ports. This is only a slice of the attack surface and there are various ways to get around it. There’s a heavy price to pay for those that that rely too much on this strategy since its often accompanied by few mechanisms to deal with actors once they do get in (and they definitely will). Regarding the value of exploiting physical security. Too often perceived as low value. In our white paper we review many of the things that hackers can do, what they gain, and how it can impact the overall organisation. It’s far broader and deeper than most. Q: What are the top things that need to change in the industry? Gold: First, culture. This can be answered by adopting the same principles as InfoSec. From an execution standpoint, the industry needs to change how they perform risk assessments.At D6, we’ve developed a stepwise methodology from ground up and it’s a huge difference Industry practices, including certifications, are significantly outdated and don’t reflect a methodology that accurately considers cybersecurity, actors, methods, and proactive remedy. At D6, we’ve developed a stepwise methodology from ground up and it’s a huge difference. End users that don’t re-engineer their practice, will be very limited for meaningful cybersecurity improvement. One of the changes needed in the industry includes how risk assessments are performed Q: Generally, what advice do you give to clients on steps to move their cyber security to the next level? Gold: Don’t operate like a silo anymore. Transition from industry “common practices” to best practices that can be validated. Rely less on previous relationships and more toward domain competence. Collaborate with the CISO to a principled, goal-oriented and metrics-based approach. Embed an InfoSec person on the physical team. Present priorities and risks jointly to the board within an overall risk portfolio. Invite scrutiny from auditors. Get a red team performed once a year. Until you do the last step, you don’t really know where you stand (but don’t do it until the other things are done). Last, set the bar higher with vendors to support these improvements or their products will just end up being weak link. Q: What type of challenges do you see and any advice on how end user and integrators can overcome them? Lessons learned? Gold: There are too many specific domains across cybersecurity – it’s not just a network security resourceFeedback I get from integrators is that they’re struggling to figure out how to deliver expertise to their clients in their area. They’re somewhat overwhelmed with the complexity, becoming an expert or how expensive it is to hire and maintain those skilled resources. My best advice is not to do either. There are too many specific domains across cybersecurity – it’s not just a network security resource. Not even the large integrators have the right bench, and unfortunately, they’re just further down a doomed path than smaller integrators. Form a partnership with boutique cybersecurity firms that have multiple specialists. Negotiate rates, margins, scope, and call on them when needed. It won’t come out of your bottom line, the results will be better, and the risk will be extremely low. You’ll learn along the way too. Q: Anything notable that your research is uncovering in this area that might not be on people’s radar yet? Gold: Yes, quite a bit. Our Annual Industry Assessment Report goes through every segment. We’re making pretty bold statements about the future and impact, but we’re confident. One thing that stands out is how intelligence (and the swath of subsets) will impose stringent demands on physical security due to attribute and data collection (for analysis) which will absolutely require privacy compliance, integrity, and controls. It will even shape organisations that might not care about cybersecurity but are prioritising function. Q: Where can readers learn more about your perspectives on this topic? Gold: Blogs on the D6research.com website. Our annual report. Val Thomas of Securicon and D6 have collaborated on a three-part cybersecurity in physical white paper series. It goes into all of this in detail, as well as remedy.
The winning products and services of the 2019 Innovation Awards were revealed at ESX 2019 on June 4 in Indianapolis. Each year, the ESX Innovation Awards programme recognises outstanding products and services that drive the electronic security and life safety industry forward. This year’s winners continue that legacy with novel innovations and improvements. To determine the best of the best, judges selected winners from a pool of applications from manufacturers and service providers serving the industry with innovative end-user offerings and tools that help dealers, integrators and monitoring professionals become more efficient and profitable. Category winners were as follows: Access control pdqSMART+, Grade 1 Cylindrical Lock by PDQ Industries Enterprise Access Control by Alarm.com OmniAssure Touch by Honeywell Commercial automation / control systems / networking TruProtect™ Integrated Security Solution by Interlogix Dealer services QuoteAnywhere G2.0 – Mobile Sales Quote & Sign Platform by WeSuite CSR Readiness PRO by CSR Privacy Solutions, Inc. Digital health / well-being systems Essence 3D Sense Fall Detector by Essence Smart Care Fire / life safety DynamixSmoke by Advanced Honeywell Home SiXCOMBO Two-Way Wireless Smoke/Heat and Carbon Monoxide Detector by Resideo Installation / service tools fireNspec by PnewSoft, LLC. System Surveyor by System Surveyor Intrusion systems BX Shield Outdoor Boundary PIR Series by Optex, Inc. IQ Panel 2 Plus by Qolsys 1122 Wireless (PIR) Motion Detector by DMP - Digital Monitoring Products BAT-Connect Communicator by Alula Mobile apps for consumers Honeywell Total Connect VISTA Partitions by Resideo Video Verification App by DICE Corporation Smart Signal by Alarm.com Monitoring station CHeKT Visual Verification Bridge by CHeKT Specialty products & services WattBox 150 IP Power Outlets with OvrC (1 controlled bank, 2 outlets) by SnapAV Video surveillance SecureCom Video NVR™ by DMP - Digital Monitoring Products Thermal-Optical DeepinView Turret Camera DS-2TD1217-3/V1 by Hikvision USA Umbo AICamera by Umbo Computer Vision DuraVisionDX0211 by EIZO Inc. Umbo Light by Umbo Computer Vision Next-gen products Judges from across the country were invited to provide their expert opinions The winners selected are recognised as next-gen products and services that offer significant opportunities for growth. Judges from across the country were invited to provide their expert opinions based on thorough criteria. This year’s judges were: Rodger Reiswig, Johnson Controls (Florida); Grady Medcalf, Spectrum (Colorado); Michele Monheim, Amherst Alarm (Upstate New York); Steven E. Paley, Rapid Security Solutions (Florida) and Adam Thompson, Wired-Up Systems (Arizona). Criteria of judging Entrants to the Innovation Awards program were judged on: features and functions, innovation, end-user experience, ability to solve a problem, revenue growth potential, impact on company efficiencies and compliance with regulations. These metrics provided a rubric that determined the most innovative and exceptional products and services in the industry. Winners of the Innovation Awards were featured in the ESX Innovation Awards Showcase in Booth 615 during live expo hours.
The Electronic Security Expo (ESX) will be held at the Indiana Convention Center, June 3-6, in Indianapolis. The show focusses exclusively on the electronic security and life safety industry, including companies that service the connected Internet of Things (IoT) space for homes and businesses. The ESX Main Stage will highlight inspirational presentations from motivational speakers, Dr. Rick Rigsby and Kevin Brown. In addition, there will be a founder of a drone security company and an Entrepreneur-in-Residence from Kleiner Perkins for OpenXchange, and a Secret Service agent for the Closing Keynote. Sharing best practices and trends In breakout sessions, colleagues and business thought leaders will share best practices, trends and opportunities that helped their own companies and careers, so that others might replicate their successes or minimise their failures. These sessions are aimed at propelling attendees to reimagine their business models and go-to-market strategies, says George De Marco, Chairman of ESX and Managing Partner for DECO Ventures LLC. Examples of breakout sessions include: CounterPoint Forum – “False Alarm Dispatches - A Real Threat or a Nuisance to the Industry?” “Top 3 Ways to Grow Your Video RMR” “5 Faster, Smarter Ways to Improve Cash Flow” “Artificial Intelligence Real Time Video Monitoring Solutions” Promoting security professionals’ growth Our goal is to develop next-gen methods that deliver industry content and promote professional growth"“Each year, we challenge ourselves to raise the bar of the educational sessions and main stage events,” says De Marco. “One of the ways is introducing new faces and voices for the peer-developed and peer-driven educational sessions that offer best practices and identify trends, opportunities and challenges for industry professionals to consider today and in the future. Our goal is to develop next-gen methods that deliver industry content and promote professional growth as the industry pivots to the future.” New entrants and disruptors are challenging traditional go-to-market strategies, causing traditional companies to rethink how they rise above the noise in a changing competitive landscape and handle new consumer buying behaviours, says De Marco. Exhibitors at ESX Exhibitors that support ESX include Interlogix (Diamond sponsor), Napco (Platinum sponsor), Alula and DMP (Gold sponsor), and ADI, Altronix, Bold Group, Essence, ICT, Quick Response, Resideo, Secura key, Security Central and WeSuite (Silver sponsors). ESX seeks to connect exhibitors with the influencers and decision-makers from companies that represent a cross section of dealers, integrators and monitoring companies in North America. The exhibit hall will be the focal point for exhibitors to showcase their latest technology in the city’s impressive convention centre. The exhibit hall will be the focal point for exhibitors to showcase their latest technology in the city’s convention centre “We recognise individuals and companies during the Opening Celebration that help propel the industry forward and at our VIP Event at the Indianapolis Motor Speedway,” says De Marco. “During the day, there are meals around the Main Stage sessions which gather attendees around the table for casual conversation before the presentation begins.” Indianapolis, home of the Indy 500, is a unique location that has a lot to offer the attendees of ESX. A special night at the Indianapolis Motor Speedway will invite a limited number of guests to share great food and drinks, to experience a trip around the track in an official pace car, and to ‘kiss the bricks’, a speedway tradition. Centrally located in the US, Indianapolis is a convenient convention destination for travel, whether flying or driving. Connecting with peers and colleagues Another benefit of the show is the cross-section of companies represented in the industry, whether large, medium or small There are also networking opportunities throughout the week. The Pub Crawl, an attendee favourite, is a night where long-time friends gather, and new friendships are made. “This is where the real conversations happen between peers and colleagues about real problems of running and growing a company, and solutions that can make a difference,” says De Marco. Another benefit of the show is the cross-section of companies represented in the industry, whether large, medium or small players. This enables professionals to come together to connect with their peers and colleagues, allowing for deep discussions on how to grow their people, revenues and profits, including mentoring opportunities that encourage leadership development, says De Marco. The subject of finding qualified employees is top of mind for almost every industry today, especially the security industry. Sessions that address hiring and managing employees for industry professionals include “Hiring from Outside the Monitoring Industry: Surprising Resources for Great Operators” “Maximise New Employees: Why Onboarding is Critical to Their Success” “5 Tips for Effective Employee Performance Evaluations” Helping attendees to reinvent their business “Our focus is primarily on the attendee, helping them connect with suppliers, colleagues and opportunities that reimagine their businesses, so they can be stronger competitors,” says De Marco. “If we can provide the right knowledge to inspire or transform the attendees to take meaningful action or implement change that helps them remain relevant, we believe we have succeeded.” There will be an undercurrent of sadness at ESX this year because the industry recently suffered a loss. George Gunning, former CEO of USA Alarm Systems and one of the founding members of ESX, passed away in February. “We would be remiss if we didn’t recognise his contributions and influence on the industry and ESX over the years,” says De Marco. Another founding member of ESX who has passed away is John Murphy, formerly CEO of Vector Security.
3xLOGIC, Inc., global provider of integrated, intelligent security solutions, and a three-time Deloitte Technology Fast 500 winner, announced that the company has added to its growing North American sales network, along with other personnel moves at its umbrella company, Stanley Products and Solutions (SPS). The company added two new RSMs to further penetrate key markets in the Pacific NW as well as the Mid-Atlantic regions and appointed a new Marketing Manager for the PACOM brand of products. 3xLOGIC adds security expert 3xLOGIC welcomes Joel Dombovy as a Regional Sales Manager (RSM) in the Northwest 3xLOGIC welcomes Joel Dombovy as a Regional Sales Manager (RSM) in the Northwest. Joel comes to the company with 14 years of security industry experience, working with companies such as Interlogix, GE Security, and Honeywell. John Saxen will support Joel as the Inside Sales Account Manager for the region. Jake Franklin takes over as RSM for the Mid-Atlantic. He joins the company from RF Technologies, a safety solutions company in healthcare where he was RSM for the Northeast. Prior to that, he worked as Critical Infrastructure Account Manager & Sales Representative at a security integration company. Jake’s passion for technology and previous security experience make him an excellent addition to 3xLOGIC’s powerful sales team. Bill Hobbs, Global VP of Sales for SPS, announced that both Joel and Jake will report to Jason Bryan, Director of Sales. PACOM expands marketing team Jennifer Joyce is the new Marketing Manager for PACOM, sister company of 3xLOGIC, as the company continues to expand efforts in the North American to market the wide range of PACOM solutions that have found success all over the world. She brings more than 25 years of marketing and design experience to the team. Her global marketing experience began with Firestone Industrial Products and Jennifer most recently spent her time in digital marketing as Marketing Director for Orbis Education. She will report to Suzi Abell, Senior Director of Global Marketing, SPS. Gavin O’Keeffe has been promoted to Director of Product Management Elsewhere in the larger SPS organisation Charlie Erickson has a new title reflecting his growing responsibilities—Chief Technology Officer. He continues to oversee Product Management as his team continues to expand. Reporting directly to Charlie, Michael Poe has been promoted to Director of Product Management. He will be leading the Video, Blue, DIY, and TRENDS products lines. Rick Walker will be aligned under Poe’s leadership. New PAC, PACOM, infinias head Also reporting to Charlie, Gavin O’Keeffe has been promoted to Director of Product Management, and he will be leading the PAC, PACOM, infinias, and Sonitrol product teams. We also welcome Darren Monroe, Product Manager for infinias to Gavin’s team. Darren will work in the 3xLOGIC office in Indianapolis and Gavin works out of the PACOM Australia office. Drew Alexander continues as Sr. Director of Program Management, and he will continue to add Program Managers to his team to facilitate a growing list of product launches and business initiatives.
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