|TDSi believes the increase in visitors reflects continued and rapid expansion of the globalised security market
With a 25% increase in export market visitors to its stand at IFSEC 2015, integrated security manufacturer TDSi believes this reflects the continued and rapid expansion of the globalised security market. Interest at the show also indicates continued customer demands for fully integrated solutions, rather than just security components.
TDSi's Managing Director John Davies commented, “IFSEC International is a great barometer of the state of the security industry and it was obvious that the market has become truly globalised, with a sizeable increase in visitors travelling from other regions to see the latest and best the security industry has to offer.”
John added, “I am also pleased to say that the feedback we had from visitors is that our approach to fully integrated security systems is essential in the post-recession market. Rather than just purchasing security products, the evolving security consumer wants intelligent, flexible and comprehensively integrated systems – which is exactly what TDSi offers and continues to research and develop.”
Global demand for security systems
The international nature of the event also confirmed assumptions on the geographical markets' strengths and weaknesses, as John continued, “In comparison to China, Southeast Asia and the Middle East, the European market has somewhat plateaued – partially due to a degree of uncertainty still looming over the euro zone. In the UK TDSi is benefiting from a healthy upturn in the market and we anticipate a very healthy growth figure of 10+% this year. This may be partially due to having a new majority UK Government and thus a stable business environment for the next five years, in contrast to the European situation.”
John added, “What is abundantly clear is that the demand for security systems that work with IT and buildings control systems is rapidly becoming truly global. Security operators and consumers have become very well versed in what is possible, largely because of the rise in trends such as 'The Internet of Things' and demand this flexibility from all their technology purchases. These are exciting times, with real optimism and increased funding, so providers need to stay on top of demand and offer the very best to compete in what continues to be a highly competitive savvy buyers market.”
Increase in volume of new visitors
"I am also pleased to say that the feedback we had from visitors is that our approach to fully integrated security systems is essential in the post-recession market" says John Davies, MD, TDSi
There was also a noticeable increase in the volume of new visitors, as Product and Marketing Manager Sarah Phillips commented, “IFSEC International has always been an excellent opportunity for security providers, installers and users to make contact and this year that was very apparent - although it is still an ideal venue to reacquaint with existing partners and customers.”
Sarah added, “This year we also found there were many end-users approaching our team for advice. Naturally we are very keen to preserve the channel structure of our business, so we refer customers to our partners, but equally this gives us a greater insight into the needs of security operators and is invaluable for our business and product development streams.”
Demonstration of TDSi's solutions with other specialist manufacturers
One of the main themes on TDSi's IFSEC International 2015 stand was the demonstration of the considerable benefits of using the company's solutions in conjunction with other specialist manufacturers, including Texecom, Milestone, Microsoft, ASSA ABLOY and SimonsVoss.
This year visitors took particular interest in TDSi's new range of readers (which include MIFARE and Proximity versions, including MIFARE Plus, DESFire and NFC technologies, for added security and flexibility) and also the enhanced web access portal for EXgarde.
Sarah concluded, “Visitors are always excited to see brand new products and the readers are one of the staple lines in our product portfolio. IFSEC is one of the highlights of our year and with our continued success at the show it will remain so for many years to come.”