Ross Wilks

Ross Wilks
Head of Marketing Communications, Vanderbilt IndustriesRoss Wilks is the Head of Marketing Communications at Vanderbilt. Ross joined the security industry in 2005 fresh out of the University of Wales with a BA Hons degree in industrial design and his first appointment was a graduate trainee for Bewator. Since then he has taken the company through two full rebranding exercises, and held a variety of marketing roles within the Bewator, Siemens and Vanderbilt businesses including graphic designer, marketing executive, international channel marketing manager and product marketing manager. All of these positions have provided him with extensive international experience including time spent in Germany, Sweden, and Ireland. Ross is currently located in Caldicot, South Wales, as the head of marketing communications. He is responsible for the company’s marketing strategy and planning and manages a dynamic team of marketing professionals.
Round table contributions
Traditionally, dealer-installers and/or integrators provide the front line of support to end user customers after a sale. Because integrators assemble and provide the “solution” – often using products from multiple manufacturers – they are most familiar with the total system and can troubleshoot any problems. However, manufacturers may be better equipped to deal with specific problems after a sale and also to provide a variety of resources to end-users. It’s a delicate balance, and the best approach may be dependent on the product or even the market. We asked this week’s Expert Panel Roundtable: What is the role of manufacturers in providing support to end user customers after the sale?
The general public gets much of its understanding of security industry technology from watching movies and TV. However, there is a gap between reality and the fantasy world. Understanding of security technologies may also be shaped by news coverage, including expression of extreme or even exaggerated concerns about privacy. The first step in addressing any challenge is greater awareness, so we asked this week’s Expert Panel Roundtable: Which security industry technology is most misunderstood by the general public and why?
Ten years is a long time, but it seems to pass in an instant in the world of security. In terms of technology, 2010 is ages ago. Changes in the market have been transformative during that decade, and we called on our Expert Panel Roundtable to highlight some of those changes. We asked this week’s panelists: What was the biggest change in the security industry in the 2010-2019 decade?
The new year comes with new opportunities for the security industry, but what technologies will dominate our discussions in 2020? Topics such as artificial intelligence (AI) and HCI (hyperconverged infrastructure) became familiar in conversations during 2019, and they are likely to dominate our thoughts again in the new year. But other buzzwords are also gaining steam, such as “blockchain” and “frictionless access control.” Connectivity and the cloud will also be timely technology topics as the industry evolves. We asked this week’s Expert Panel Roundtable: What technology buzz will dominate the security industry in 2020?
Products are the building blocks of the security industry. Historically much of the industry’s sales effort has been focused on highlighting product features and functionality. At the end of the day, however, an end user is less interested in the performance of any individual system component than in the system as a whole. Lately, the industry has embraced a changing sales approach by emphasising systems rather than products. We asked this week’s Expert Panel Roundtable: What are the benefits of a transition from selling security products to selling security solutions?
Ethical hackers are familiar to the world of cybersecurity. As cybersecurity awareness increases in physical security, they are also playing a larger role to ensure the safety of networked and information technologies used in our market. We asked this week’s Expert Panel Roundtable: What is the role of ‘ethical hackers’ to ensure cybersecurity of networked products in the physical security market?
When security topics become a part of current events, it is usually in a negative light. Security generally only becomes news when it fails, sometimes in a dramatic, high profile and tragic way. However, security failures can also shed light on lessons learned and opportunities to improve. Working toward better security can translate into the purchase of more goods and equipment supplied by our market. For additional insights into the intersection of security and current events, we asked this week’s Expert Panel Roundtable: Good news or bad news? How do news reports and/or current events influence the general public’s opinion of physical security?
Employee turnover is a problem for many companies, especially among younger employees who have not developed the philosophy of employer loyalty that was common in previous generations. Nowadays, changing jobs is the norm. The idea of spending decades working for a single employer seems almost quaint in today’s economy. However, excessive employee turnover can be expensive for employers, who are looking for ways to keep their brightest and best employees happily toiling away as long as possible. We asked this week’s Expert Panel Roundtable: How can the physical security market promote better employee retention in a competitive employment environment?
Even the most advanced and sophisticated security systems are limited in their effectiveness by a factor that is common to all systems – the human factor. How effectively integrators install systems and how productively users interface with their systems both depend largely on how well individual people are trained. We asked this week’s Expert Panel Roundtable: What is the changing role of training in the security and video surveillance market?
The physical security industry is embracing the cloud in a big way. Cloud-based systems – which involve accessing a shared pool of information technology resources via the Internet – are much higher-profile in the video and access control markets, and large and small companies are getting on the cloud bandwagon. We asked this week's Expert Panel Roundtable: What factors are contributing to growth in cloud systems in the security market?
Articles by Ross Wilks
There’s a lot of hype around the term ‘digital transformation.’ For some, it’s the integration of digital technology into everyday tasks. For others, it’s the incorporation of innovative processes aimed at making business optimisation easier. In most cases, digital transformation will fundamentally change how an organisation operates and delivers value to its customers. And within the security realm, the age of digital transformation is most certainly upon us. Technology is already a part of our day-to-day lives, with smart devices in our homes and the ability to perform tasks at our fingertips now a reality. No longer are the cloud, Internet of Things (IoT) and smart cities foreign and distant concepts full of intrigue and promise. Enhancing business operations We’re increasingly seeing devices become smarter and better able to communicate with each other These elements are increasingly incorporated into security solutions with each passing day, allowing enterprises the chance to experience countless benefits when it comes to enhancing both safety and business operations. The term ‘connected world’ is a derivative of the digital transformation, signifying the increasing reliance that we have on connectivity, smart devices and data-driven decision-making. As we become more familiar with the advantages, flaws, expectations and best practices surrounding the connected world, we can predict what issues may arise and where the market is heading. We’re increasingly seeing devices become smarter and better able to communicate with each other through the IoT to achieve both simple goals and arduous tasks. Within our homes, we’re able to control a myriad of devices with commands (‘Hey Google...’ or ‘Alexa...’), as well as recall data directly from our mobile devices, such as receiving alerts when someone rings our doorbell, there’s movement in our front yard or when a door has been unlocked. Analytics-driven solutions The focus is now shifting to the business impacts of connectivity between physical devices and infrastructures, and digital computing and analytics-driven solutions. Within physical security, connected devices can encompass a variety of sensors gathering massive amounts of data in a given timeframe: video surveillance cameras, access control readers, fire and intrusion alarms, perimeter detection and more.As the data from each of these sensors is collected and analysed through a central platform, the idea of a connected world comes to fruition, bringing situational awareness to a new level and fostering a sense of proactivity to identifying emerging threats. The connected world, however, is not without its challenges, which means that certain considerations must be made in an effort to protect data, enhance structured networking and apply protective protocols to developing technology. Physical security systems We can expect to see the conversations regarding data privacy and security increase as well As the use of connected devices and big data continue to grow, we can expect to see the conversations regarding data privacy and security increase as well. Connectivity between devices can open up the risk of cyber vulnerabilities, but designing safeguards as technology advances will lessen these risks. The key goal is to ensure that the data organisations are using for enhancement and improvements is comprehensively protected from unauthorised access. Manufacturers and integrators must be mindful of their products' capabilities and make it easy for end users to adhere to data sharing and privacy regulations. These regulations, which greatly affect physical security systems and the way they're managed, are being implemented worldwide, such as the European Union's General Data Protection Regulation (GDPR). In the United States, California, Vermont and South Carolina have followed suit, and it can be expected that more countries and U.S. states develop similar guidelines in the future. Technology is already a part of our day-to-day lives, with smart devices in our homes and the ability to perform tasks at our fingertips now a reality Automatic security updates Mitigating the concerns of the ‘connected world’ extends beyond just data privacy. IoT technology is accelerating at such a pace that it can potentially create detrimental problems for which many organisations may be ill-prepared - or may not even be able to comprehend. The opportunities presented by an influx of data and the IoT, and applying these technologies to markets such as smart cities, can solve security and operational problems, but this requires staying proactive when it comes to threats and practicing the proper protection protocols. As manufacturers develop devices that will be connected on the network, integrating standard, built-in protections becomes paramount. This can take the form of continuous vulnerability testing and regular, automatic security updates. Protocols are now being developed that are designed to ensure everything is encrypted, all communications are monitored and multiple types of attacks are considered for defensive purposes to provide the best security possible. IoT-connected devices Hackers wishing to do harm will stop at nothing to break into IoT-connected devices Built-in protection mechanisms send these kinds of systems into protection mode once they are attacked by an outside source. Another way for manufacturers to deliver solutions that are protected from outside threats is through constant and consistent testing of the devices long after they are introduced to the market. Hackers wishing to do harm will stop at nothing to break into IoT-connected devices, taking every avenue to discover vulnerabilities. But a manufacturer that spends valuable resources to continue testing and retesting products will be able to identify any issues and correct them through regular software updates and fixes. ‘IoT’ has become a common term in our vocabularies and since it’s more widely understood at this point and time, it's exciting to think about the possibilities of this revolutionary concept. Providing critical insights The number of active IoT devices is expected to grow to 22 billion by 2025 — a number that is almost incomprehensible. The rise of 5G networks, artificial intelligence (AI) and self-driving cars can be seen on the horizon of the IoT. As more of these devices are developed and security protocols are developed at a similar pace, connected devices stand to benefit a variety of industries, such as smart cities. Smart cities rely on data communicated via the IoT to enhance processes and create streamlined approaches Smart cities rely on data communicated via the IoT to enhance processes and create streamlined approaches to ensuring a city is well-run and safe. For example, think of cameras situated at a busy intersection. Cameras at these locations have a variety of uses, such as investigative purposes in the event of an accident or for issuing red-light tickets to motorists. But there are so many other possible purposes for this connected device, including providing critical insights about intersection usage and traffic congestion. These insights can then be used to adjust stoplights during busy travel times or give cities valuable data that can drive infrastructure improvements. Physical security market The impact of connected devices on cities doesn’t stop at traffic improvement. The possibilities are endless; by leveraging rich, real-time information, cities can improve efficiencies across services such as transportation, water management and healthcare. However, stringent protections are needed to harden security around the networks transmitting this kind of information in an effort to mitigate the dangers of hacking and allow this technology to continuously be improved. Whether you believe we’re in the midst of a digital transformation or have already completed it, one thing is certain: businesses must begin thinking in these connectivity-driven terms sooner rather than later so they aren’t left behind. Leveraging smart, connected devices can catapult organisations into a new level of situational awareness, but adopting protections and remaining vigilant continues to be a stalwart of technological innovation within the physical security market and into the connected world.
News mentions
Dahua Technology, a globally renowned video-centric smart IoT solutions and service provider, is pleased to announce that Vanderbilt International (Vanderbilt Industries) has become the 50th member of its technology partner program. Vanderbilt’s ACTpro solution brings expertise to the Dahua ECO Partner Program and takes access control to the next level with video surveillance integration. Both companies look forward to enhance their partnership and explore future developments together. Dahua ECO Partner Program The Dahua ECO Partner Program was launched in June 2020. Since then, global and local teams have been committed to building a smart ecosystem with technological partners. Together with our ECO partners, we are able to provide the right solution to their demands" “End-users, system integrators and distributors can already feel the impact in the industries,” said Peter Pan, Global Technology Partner Alliance Director at Dahua Technology, adding “Together with our ECO partners, we are able to provide the right solution to their demands. It is great to have Vanderbilt International by your side in industries like healthcare, education, retail, government and others. We are enthusiastic to create more value together.” ACTpro access control system ACTpro is Vanderbilt International’s award-winning access control system that has a wealth of features and integrations. The addition of Dahua complements an already rich set of integrations and enables users to play live video or recorded video associated with a door through the Dahua solutions. Ross Wilks, Head of Marketing at Vanderbilt International expands on the value of this, stating “If an event happened last week where a door was forced open, the operator can right-click on the event in ACTpro software and simply replay the video recording from the Dahua system.” Dahua – Vanderbilt integration “This makes for a more precise examination of the video system concerning the access control event. It also removes the operator's need to visit the control room to retrieve the footage, as it can be viewed directly within ACTpro instead. This, of course, delivers an added layer of convenience to the system’s users,” Ross concludes.
Vanderbilt, a global provider of state-of-the-art security systems, announced the launch of their VCredential cloud-based credential management platform. Following the introduction of the Bluetooth Low Energy (BLE) reader family in conjunction with ACT Enterprise in October 2019, Vanderbilt’s increased expansion in this market responds to the continuing trend toward virtualisation and a shift toward touchless door access. VCredential is a cloud-based credential management platform that offers users the ability to create and manage Bluetooth credentials independent of the access control platform. It’s key benefit focuses on intuitive usability and the opportunity to benefit from the latest industry technology trends. Market expansion We confidently believe that being able to offer Bluetooth credentials through all of our systems builds on our success" “VCredential clearly expands our footing in this market following our successful Bluetooth reader launch last year. Now, our BLE readers no longer only support our award-winning ACT Enterprise system. Instead, thanks to the VCredential platform, they support all Vanderbilt systems. This includes OMNIS, ACT365, SPC, as well as multiple third-party partner systems,” explains Nadine Frost, Senior Product Manager at Vanderbilt International. “We confidently believe that being able to offer Bluetooth credentials through all of our systems builds on our success in the market to date. It brings our product offering to the next level,” finishes Frost. The benefits of Bluetooth has always been convenience and ease-of-use. Following a global pandemic, they have never been more apparent or needed. This is the take of Ross Wilks, Head of Marketing Communications at Vanderbilt International. Smartphone convenience Smartphone credentials are time and cost-effective alternatives to managing physical credentials" “For example, smartphone credentials are time and cost-effective alternatives to managing physical credentials," said Wilks. "Their convenience is that they enable mobile phones to be used just like a traditional access control card or tag.” “Moreover, the creation and management of Bluetooth credentials can be carried out by the administrator directly in the cloud-based VCredential management platform for easy management.” Note: This can also be achieved in any of the Vanderbilt access control systems, or third-party systems, through the integration of RESTful APIs. Customer-first Wilks further weighs in on why the company is expanding its reach into the Bluetooth credential field. “Customer-first is one of our most important mantras at ACRE. Forward-thinking and high-performance are two others that we really care about as well. The VCredential management platform hits all of these criteria out of the park,” Wilks states. “Why we feel so strongly about this market approach is because by introducing Bluetooth readers into existing systems, it reduces the total cost of ownership. This is because it extends the life of the existing system controller and hardware, allowing a smooth migration to mobile credentials. This benefits everyone.” “Furthermore, Bluetooth introduces a new level of end-user convenience. By removing the need for a physical credential, and introducing Bluetooth-enabled smartphones as a mobile credential, it provides end-users with a seamlessly smooth user experience,” says Wilks. No hidden costs Importantly, the VCredential is supporting the same perpetual license model as currently offered under ACT Enterprise. There are no hidden costs as the price per credential is paid up-front and does not reoccur on a monthly or yearly basis thereinafter. In addition, Vanderbilt is not asking for an annual maintenance fee and covers upgrades and support of this service free-of-charge. “For existing users of BLE readers with our ACT Enterprise,” Wilks concludes, “The approach here is the same and is based on convenience and simplicity. It mimics the same approach as the ACT Enterprise software interface. The only difference is that the credential management instead takes place through the VCredential platform.”
ACRE brands Vanderbilt and ComNet have recently launched a giveaway of branded reusable face masks. The giveaway aligns with the return to work of many companies and employees across EMEA following the COVID-19 outbreak. There are many health and safety benefits to wearing a face mask, with reusable masks proving to be efficient and convenient for wearers. With this in mind, Vanderbilt and ComNet have decided to distribute free reusable face masks amongst their customer base. The masks are white in colour with the Vanderbilt, ComNet, and ACRE logos branded on the centre of the covering. Reusable face mask Masks have many proven health and safety benefits to help protect against COVID-19 in a simple and easy to adhere to manner" All one has to do to receive a Vanderbilt and ComNet branded reusable face mask is leave a short review on any Vanderbilt or ComNet product or service of one’s choice. Commenting on the giveaway, Ross Wilks, Head of Marketing Communications at Vanderbilt, stated: “As we open up like never before following the lockdown, ACRE wanted to contribute to people’s health and safety - aside from our many security products that enable solutions such as occupancy management, remote security management, contact trace reporting, pre-booking systems, and much, much more. We see reusable face masks as a quick and easy way to show our customer base that ACRE cares about their well-being. Masks have many proven health and safety benefits to help protect against COVID-19 in a simple and easy to adhere to manner. As such, we hope these free Vanderbilt and ComNet branded face masks will help contribute to our customer’s safety as they return to a better normal.” Terms of the giveaway Mask Giveaway Terms & Conditions: This giveaway is only applicable to the EMEA region. To receive one’s free mask, one must leave a product or service review for Vanderbilt or ComNet. Reviews must be usable. Vanderbilt has the final say in what is deemed a usable testimonial. Entrants will receive one mask per review. Vanderbilt will contact entrants after they leave a review to arrange delivery of their free mask. Therefore, please leave one’s full name and company name where prompted in one’s review. By leaving a review, an entrant is indicating his/her agreement to be bound by these terms and conditions. The giveaway is as stated, and no alternatives will be offered. The giveaway is subject to availability. By leaving a review, an entrant is indicating his/her agreement to have their testimonial used by Vanderbilt. Mask information Vanderbilt shall have the right, at its sole discretion and at any time, to change or modify these terms and conditions, and such change shall be effective immediately upon posting to the webpage. Vanderbilt also reserves the right to cancel the giveaway if circumstances arise outside of its control. Mask information: made of two layers of fabric with a compartment for an optional protective filtre. The mask is reusable, and washable at 60 degrees. The material outside is 100% polyester and the material inside 100% cotton. Mask filters The masks have space for a protective filter. This is not included in the scope of delivery. The masks are made of two layers of fabric with a compartment for protective filtres. The elastic ear loops are made of reusable rubber (washable at 60 ° C, suitable for ironing). The masks are made in the European Union. The masks are not a medical product and are not proven effective against infection. Most of the official "ffp2" and "ffp3" filters should fit into these masks without any problems. There is enough space for these filtres.
Vanderbilt has recently been welcomed as the latest member of Euralarm, joining the security section of the board. Euralarm’s security section This section represents the intrusion, access, and video sector and is a key stakeholder in organisations such as CertAlarm, CEN-CENELEC, IEC, and the European Commission. “As the newest member of Euralarm, Vanderbilt looks forward to working with a diverse number of stakeholders across the European continent. We are particularly looking forward to playing our part in working together to solve the current and future challenges faced by the security industry,” commented Ross Wilks, Head of Marketing Communications at Vanderbilt. Monitoring of legislative and standardisation issues As a member of Euralarm, Vanderbilt will benefit from Euralarm’s representation towards European institutions and standardisation organisations. This includes the monitoring of legislative and standardisation issues relevant to the industry. Vanderbilt will also have access to the extended network of national associations and major companies in the electronic fire safety and security sectors, which form Euralarm’s members. “Our Euralarm membership will provide us with additional invaluable insight into what is happening in the European markets and the opportunities that this might offer,” concludes Wilks.
Traditionally, dealer-installers and/or integrators provide the front line of support to end user customers after a sale. Because integrators assemble and provide the “solution” – often using products from multiple manufacturers – they are most familiar with the total system and can troubleshoot any problems. However, manufacturers may be better equipped to deal with specific problems after a sale and also to provide a variety of resources to end-users. It’s a delicate balance, and the best approach may be dependent on the product or even the market. We asked this week’s Expert Panel Roundtable: What is the role of manufacturers in providing support to end user customers after the sale?
Vanderbilt, a provider of state-of-the-art security systems, announces the induction of Facial Recognition Terminals with Temperature Detection by ZKTeco into their access control portfolio. These products are touchless technology that enables skin temperature measurement and masked individual identification during facial and palm verification at access points. They interface with Vanderbilt’s ACTpro on-premise and ACT365 cloud-based access control solutions, and communicate with the systems via a Wiegand output. Introducing mandatory requirements “Through this touchless technology, skin temperature acts as the credential, thus making this a crucial addition to the Vanderbilt portfolio during the current pandemic,” cites Ross Wilks, Head of Marketing Communications at Vanderbilt. “Additionally, as countries begin to introduce mandatory requirements for citizens to wear masks, this touchless technology can detect if someone is or isn’t wearing one.” Paul McCarthy, Product Manager at Vanderbilt, outlines the technical strengths of the products. “They have a read range of 0.6 F / 0.3 C accuracy at 18 inches,” says McCarthy. Facial recognition capability Ultimately the goal of adding these terminals to the Vanderbilt portfolio is to help tackle hygiene concerns “The terminals have a straightforward, intuitive interface to set temperature thresholds and collaborate with the environment around it. Protocols can be set to prevent access if a mask isn’t being worn, or if the temperature of the visitor is above the threshold.” McCarthy further explains that facial recognition capability has reached a new height in the biometrics technology industry. For example, the Facial Recognition Terminals with Temperature Detection contains a maximum of 30,000 facial templates and up to 5000 palm templates, depending on the model selected, and a recognition speed of less than 0.3 seconds per face. Ultimately the goal of adding these terminals to the Vanderbilt portfolio is to help tackle hygiene concerns. Facial recognition terminals “For instance,” cites Andrew Fulton, Director of Business Development for Access Control at Vanderbilt. “A hospital can check when a staff member has their mask fitted and is not above the normal skin temperature limit before granting them access. This feature makes it not only an ideal product for hospitals, but also factories, schools, commercial buildings, airports, stations, and other public areas.” The addition of the Facial Recognition Terminals with Temperature Detection into the Vanderbilt portfolio allows the company to continue providing its customers with smart and reliable strategies to help create a safer environment for staff and visitors during this unprecedented time.
The general public gets much of its understanding of security industry technology from watching movies and TV. However, there is a gap between reality and the fantasy world. Understanding of security technologies may also be shaped by news coverage, including expression of extreme or even exaggerated concerns about privacy. The first step in addressing any challenge is greater awareness, so we asked this week’s Expert Panel Roundtable: Which security industry technology is most misunderstood by the general public and why?
With the postponement of tradeshows and events due to the effects of COVID-19, Vanderbilt and ComNet have taken their high quality, innovative solutions online, directly to their customer base. Through an Online Events and Training resource, you can stay connected with the brands’ top resources and products, as well as join upcoming product webinars hosted by their in-house experts. With a majority of the world currently working from home, businesses must respond to this changing landscape. As such, Vanderbilt and ComNet have turned to online resources to share new product demonstrations and other company news. One cornerstone of the ACRE brands approach was the launch of their Online Events and Training resource page. Ross Wilks, Head of Marketing Communications at Vanderbilt, credits this online resource as the anchor to their communicative success with customers at present. “Through weekly webinars delivered by our in-house experts, Vanderbilt and ComNet have embraced more virtual opportunities to continuously communicate to our customers regarding our latest and most relevant products,” he says. “To date, our webinars have covered a wide range of industry topics such as Why Physical Security and Cloud go together, and The most recent developments in card cloning and reader hacking. Attendance to these online events has proved popular and effective in keeping communication with our customer base open and engaging.” Each webinar ends with a Q&A section, as well as follow-up articles on the most asked questions, plus recordings of the webinars being made available to attendees. As such, the webinar approach has proven a receptive approach for Vanderbilt and ComNet. The Online Events and Training resource acts as a one-stop-shop for all virtual information. Overall, the page outlines the brands’ value-added resources for customers, including the ability to request a remote product demonstration, the availability of free online training, 24/7 access to the Vanderbilt webshop, plus the aforementioned weekly webinars. Vanderbilt and ComNet’s business mantra is built on a foundation of customer-focused core values such as empowerment, collaboration, and high performance and Wilks credits this mentality with their ability to keep information flowing to their base during the present pandemic. “The ACRE brands moved early to kick-start online webinars and ramp up awareness of their already existing online training and shopping options. Now more than ever, it is important to keep customers up to date on the latest offerings,” Wilks explains. “Our commitment has always been to make their customer’s security journey the best possible experience, and that is what this Online Events and Learning page primarily focuses on,” he concludes.
ACRE brands, Vanderbilt and ComNet have announced the release of an Online Events and Learning page on their website. The launch of this new resource is in response to the current postponement of tradeshow events amidst the COVID-19 pandemic. Outlining what visitors to the Online Events and Learning page can expect, Ross Wilks, Head of Marketing Communications, Vanderbilt Industries explains “Our commitment is to make the customer’s security journey the best possible experience and that is what this Online Events and Learning page primarily focuses on. By taking a customer-first approach, we aim to highlight all of our customer-first value adds, such as our free online training services, multilingual customer service support, and free product demonstrations”. Award-winning security solutions He adds, “On top of this, we will also be hosting a series of webinars based on some of our most innovative solutions. These will be delivered by our in-house experts and will be a great opportunity for our customers to engage directly with some of the top minds behind these products in our company.” The Online Events and Learning approach by Vanderbilt and ComNet is built on a foundation of customer-focused core values such as empowerment, collaboration, and high performance. The current fruits of these core values will be on display for visitors to the Online Events and Learning page to see. For instance, detailed and engaging webinars on Vanderbilt’s award-winning products will include cloud-based solutions ACT365 and SPC Connect, plus intrusion system SPC and access control system, ACTpro. ACTpro access control system ACTpro, in particular, embodies the customer-first and high-performance approach being talked about ACTpro, in particular, embodies the customer-first and high-performance approach being talked about. It is a product that has continued to evolve based on customer requirements from the field, with its latest features including a “best-in-class” rules mapping engine and PoE Ultra controllers, plus Bluetooth readers and Biometric fingerprint readers that were recently added to the portfolio. “Our drive to become all-around solution companies has seen us harness numerous tools to complement a buyer’s journey from start to finish," Wilks said, adding "One prominent aspect of this strategy, which visitors to our Online Events and Learning page can also explore for themselves, is our webshop platform. This value-add has been available to our customers for less than a year, but already it has proved to pack a considerable punch in bringing about customer satisfaction to our base." Centralised Asset Management System The webshop optimises the goal to serve customers 24/7. Accessed through Vanderbilt’s main website, the webshop presents a simplified, intuitive interface that makes it easy to navigate and use. How-to videos assist with any questions that may arise, and an improved product hierarchy and centralised Asset Management System (AMS) ensure all support materials are relevant and up to date. Upcoming webinars include: Vanderbilt CPD Event - Electronic Security (16-04-2020) Port Guardian & Implementation in Solutions (28-04-2020)
According to Ross Wilks, Head of Communications at Vanderbilt Industries, one of the critical components of a successful access control system is its ability to integrate with other systems. Power of Integration The power of integration can be interpreted in two ways. Firstly, it relies on open protocols to enable platforms to communicate and share information freely. Following that, the second interpretation is its capacity to drive and manage different functions through a front-end system. When coupled with the increasing involvement of service providers in the security equation, particularly telecoms, energy, and IT companies, these are helping our industry to push this trend beyond security. Security as a necessity Ross Wilks, Head of Marketing Communications, Vanderbilt International, stated “In society, we see a shift from security as a luxury to security as a necessity. Now security is being purchased as part of a service package, and this is bringing about a change in the mindset of all stakeholders.” He adds, “The decision to have a security solution is no longer about purchasing an individual system to solve a single problem, but rather a packaged system that addresses several.” ACT365 cloud-based access control and VMS ACT365 is being used in unmanned supermarkets to demonstrate the potential of cloud solutions For instance, Vanderbilt has recently been involved in publicised stories in Germany and Sweden about the company’s ACT365 cloud-based access control and video management system. ACT365 is being used in unmanned supermarkets to demonstrate the potential of cloud solutions to push the boundaries to offer optimum solutions rather than thinking in strict product sector-specific terms. Video proofing and access management The power of integration in these examples offers a significant means of differentiation, while also ensuring the cost of ownership benefits and peace of mind to the customer. Consider features like intuitive member management, real-time video proofing, and access management in a single platform, card readers with an intuitive light guide, and optimal maintenance through the cloud. All of these enable customers to look towards a more holistic ‘security’ approach, which is no longer product or sector-specific.
Ten years is a long time, but it seems to pass in an instant in the world of security. In terms of technology, 2010 is ages ago. Changes in the market have been transformative during that decade, and we called on our Expert Panel Roundtable to highlight some of those changes. We asked this week’s panelists: What was the biggest change in the security industry in the 2010-2019 decade?
Vanderbilt, a global provider of state-of-the-art security systems, has released the latest version of SPC Connect, the remotely managed, cloud-based, intrusion detection solution. This latest version, 3.0, includes an entirely reworked user interface and focuses on more intuitive user operations. “With this release, we believe that the evolution of SPC Connect has reached a new level,” said Alexander Scheffold, Product Manager, Vanderbilt. “One of Vanderbilt’s targets is to provide state-of-the-art intrusion systems to our customers with a wide range of advantages. In our view, SPC Connect 3.0 ticks all of these boxes.” Through this release, collected information is now visible to the installer and enables them to have an overview of the installed SPC systems out in the field. Dashboard widgets like a geographical site map with status information from individual panels or a multisite Status widget showing the overall status information from all connected SPC panels enhancing the usability and the decision-making workflow from installers. Centralised operations menu This greater visibility for installers includes an intuitive operations menu with all available operations on different levels A new centralised operations menu allows the installer to more intuitively navigate a specific operation much quicker. “SPC Connect 3.0 has a completely reworked user interface that allows installers to get a faster overview of the installed SPC base,” said Ross Wilks, Head of Vanderbilt’s Marketing Communications. “Through our research and received customer feedback, we have learned from our customer-base that greater visibility of their installed SPC systems is a priority for them.” “So now, with this new release, typical questions that installers might ask themselves, such as, which SPC firmware versions do my customers have? Where can I find a specific operation? Or where can I find the latest maintenance report from a specific panel? are now only two or three clicks away.” Interactive widgets This greater visibility for installers includes an intuitive operations menu with all available operations on different levels, such as site level, multi-site level, and company administrator level. “This release was designed to be a customer-first experience,” said Scheffold. “The dashboard now contains interactive widgets that allows installers to create customised views, so for example, now you can quickly and clearly see the information you personally want most to execute your daily needs more efficiently.” Scheffold summarised, “In addition, SPC Connect 3.0 comes with a new installer manual. This approach means the existing static, manual approach will be enhanced with an embedded FAQ functionality. This will allow the installer to find an explanation for a feature, or how to perform a specific action much quicker.” SPC Connect 3.0 launched on Feb. 6, 2020.
Products are the building blocks of the security industry. Historically much of the industry’s sales effort has been focused on highlighting product features and functionality. At the end of the day, however, an end user is less interested in the performance of any individual system component than in the system as a whole. Lately, the industry has embraced a changing sales approach by emphasising systems rather than products. We asked this week’s Expert Panel Roundtable: What are the benefits of a transition from selling security products to selling security solutions?
Vanderbilt, a provider of the state-of-the-art security systems, announces new devices to complement the existing range of SPC Wireless system. The new range of devices include: WSIR-EXT – Wireless external sounder/beacon available with a blue, red, or orange beacon. WSIR-INT – Wireless internal sounder/beacon. WRPTR – Wireless AC plug style repeater to provide an alternative communications path. Wireless accessories – a range of accessories to improve the installation experience. Presenting a great revenue opportunity for installers We are pleased to announce the expansion of the SPC intrusion detection family" Wireless technology is coming of age, and the new Vanderbilt devices boast two-way wireless technology that delivers ease of installation without compromising on the security of a wired system. Commenting on the latest release, Ross Wilks, Head of Marketing Communications at the company noted: “We are pleased to announce the expansion of the SPC intrusion detection family with the release of these wireless devices. This range of products was designed in response to growing consumer IoT trends, and as a result, present a great revenue opportunity for installers in boosting their SPC portfolio offering.” Reducing costs for the installer Vanderbilt’s SPC Wireless devices are secure for installers to mount, pair, and configure, and they can cover over 500 meters in open space. This is a more cost-effective alternative than having to wire an entire building with cable. The 500-meter range cuts down on install time meaning a whole building can be fitted in just a couple of hours, offering a means of reducing costs for the installer. Paul Drillsma, Product Manager for the devices at Vanderbilt stated: “A vital feature of these releases is that the devices use the industry-leading lithium batteries, resulting in an extended battery life of five years or more. This longevity can free up installers’ time for more urgent tasks, as they won’t have to go to the site as often to keep changing out batteries.” Automatic power-saving mode This release marks the second phase of wireless development for the award-winning SPC system Battery life is a critical component of the SPC Wireless devices. An automatic power-saving mode supports them, and in fact, the SPC Wireless smoke detector, complete with EN14604 approval, comes with a battery life of over ten years. Further delivering on the aim of aiding installers, settings for SPC Wireless are all configurable over the air, again reducing the need for time-consuming site visits. Drillsma continues: “Installs for Vanderbilt's SPC Wireless devices were designed to be hassle-free. In contrast, a wired solution can take, at a minimum, a day’s work fitting cable. By reducing time on site, Vanderbilt’s SPC Wireless can enable installers to get more work done elsewhere, essentially meaning more profits from more jobs.” This release marks the second phase of wireless development for the award-winning SPC system. In subsequent releases due next year, Vanderbilt will also present repeaters for wired keypads, PIR cameras, and wireless keypads for their wireless range to the market.
Vanderbilt, a global provider of state-of-the-art security systems, announced the official launch of its new webshop, which has been rolled out to European customers throughout the early stages of the year. Vanderbilt’s new and improved webshop is supported by Shopware, the software used by world-renowned brands such as Philips, L’Oréal, and Ben Sherman. The webshop represents thousands of products and is a practical solution that seamlessly connects existing customers with the ability to browse and purchase content on a moment’s notice. Mobile responsive and integrating with the company’s main website, users can now enjoy all of Vanderbilt’s products, news, and resources in a ‘one-stop-shop’ system. More convenient customer experience This webshop focusses much more effectively on an easier ordering process with a nicer, natural look and feel"Commenting on the official launch, Peter Mueller, CIO of Vanderbilt International, stated: “With Shopware, we chose a completely new platform for our B2B business that is a state-of-the-art platform and provides our customers with a new and much more convenient customer experience. In particular, this webshop focusses much more effectively on an easier ordering process with a nicer, natural look and feel.” The new webshop promises to provide greater flexibility and usability to customers choosing to browse through Vanderbilt’s extensive product portfolio. Designed with every aspect of the customer in mind, the new webshop has faster load times and a new streamlined services section for registered customers. Speeding up the order process Andreas Schuhmacher, Global Customer Service Leader at Vanderbilt, further explains the key strengths of Vanderbilt’s new online shopping service. “Features like shopping lists help speed up the order process and provide transparency on all placed orders. “And it’s not just the shopping experience. The new webshop includes additional resources like manuals, software downloads, and technical descriptions. As this launch is only the start of the ongoing development of our webshop, I firmly believe this platform will become the essential tool for our customers in the future,” Schuhmacher concludes. Webshop with intuitive interface We want the Vanderbilt webshop to create a positive brand experience, with a simplified, intuitive interface"Ross Wilks is Head of Marketing Communications at the company and states that a critical element of Vanderbilt’s overall vision is supporting customers through every step of their journey, an idea which the webshop will play a significant role in through value-added resources, clear communication, and on-time delivery. “Based on our core values as a company, we want the Vanderbilt webshop to create a positive brand experience, with a simplified, intuitive interface that makes it easy to navigate and use, much like a B2C experience you would find on such sites as Amazon or eBay today. To achieve this, we are pro-actively developing the new platform, listening to customer feedback, and enhancing where possible to ensure that we deliver on our commitment.” As a result of this new webshop launch, Vanderbilt’s previous online shopping platform, SPIAP, is now an unsupported platform in phase-out mode. Therefore, Vanderbilt can no longer guarantee that data hosted on SPIAP is up-to-date and accurate. As such, Vanderbilt customers are encouraged to sign-up to the new webshop immediately.
Vanderbilt, a global provider of state-of-the-art security systems, announced that they will jointly attend this year’s IFSEC International with sister-company ComNet. The 2019 tradeshow takes place between June 18-20, at ExCeL London. In addition to their flagship products and prominence in open platforms and integrations, both companies, under the ACRE banner, will also highlight their ability to aid customers in every step of their security journey. “From the moment our customers begin doing business with us, we want to deliver exceptional security and transmission solutions that present absolute peace of mind,” explains Ross Wilks, Head of Marketing Communications at Vanderbilt International. Adding weight to this statement, Pauline O’Riordan, Head of Product Management at Vanderbilt, chimes in: “We pride ourselves in supporting clients through every step of their journey. As well as top quality products, this means value-added resources, clear communication and on time delivery. These are core Vanderbilt and ComNet characteristics and are the foundation of our drive to becoming the number one solutions provider in the markets we serve.” Access control and intrusion detection portfolio Two of the latest injections into their service roster are the new e-commerce webshop and LMS On top of Vanderbilt’s complete and award-winning access control and intrusion detection portfolio, containing products such as ACT Enterprise, ACT365, SPC, and SPC Connect, the company’s close relationship with sister-company ComNet means it also has access to an in-depth transmissions and connectivity portfolio. This allows it to easily and swiftly support customers with products and services ranging from hardened Ethernet, commercial Ethernet, extended Ethernet, wireless Ethernet, optical interfaces and power systems. Vanderbilt and ComNet’s drive to become all-round solution companies has seen them harness numerous tools to complement a buyer’s journey from start to finish. These added values include warehousing and distribution channels, in-country engineering, Technical and Sales Support teams, both online and offline orders, returns, and repairs, plus training support. webshop and Learning Management System Two of the latest injections into their service roster are the new e-commerce webshop and the Learning Management System (LMS). The webshop is helping optimise the goal to serve customers 24/7. Accessed through Vanderbilt’s main website, the webshop presents a simplified, intuitive interface that makes it easy to navigate and use. How-to videos assist with any questions that may arise and an improved product hierarchy and centralised Asset Management System (AMS) ensure all support materials are relevant and up to date. The addition of the LMS follows a similar mantra, as it is designed to allow customers remote access to training courses The addition of the Learning Management System (LMS) follows a similar mantra, as it is designed to allow customers remote access to training courses and advanced learning options from anywhere, at any time. The platform includes quick-to-complete modules, quizzes and assessments, and downloadable notes, all equipped to allow customers instant access to resources about principal products in an instant. Supporting customers’ security journey at IFSEC Further expanding on this thinking and direction from Vanderbilt and ComNet is David Sullivan, President of parent company ACRE International: “We look forward to showcasing our ability to account for and support each step of our customers’ security journey at IFSEC this year. We believe these are true value adds that pack a real punch for Vanderbilt and ComNet. “When we stay on top of industry trends, our customers stay on top of industry trends. We want to bring unbridled creativity to our market approach and share this knowledge, insight, and reward with our customers. We believe this is what can make us efficient and competitive in solving multiple customer pain points and being a true “one-stop” shop for all of our customers’ needs,” Sullivan concludes. IFSEC takes place in London between the 18th and 20th of June where Vanderbilt and ComNet will exhibit at Stand No. IF1520.
Vanderbilt, global provider of state-of-the-art security systems, has announced the release of the ACTpro 1500 PoE Ultra Controller. In line with the ACT philosophy of not being difficult or time-consuming to install and use, this latest development to Vanderbilt’s staple access control system brings the power and advantages of PoE Ultra hardware to the fore. ACTpro 1500 PoE IP Ultra Controller The ACTpro 1500 is a single door IP Controller and includes a dual-port Ethernet switch" “The ACTpro 1500 is a single door IP Controller and includes a dual-port Ethernet switch,” said Michael Moyna, Technical Product Marketing Manager at Vanderbilt. “The controller supports 60,000 users and includes a rich set of advanced features, including voltage monitoring and break glass monitoring. These controllers are ideal for a single door system or systems that need to grow up to 4,000 doors.” The PoE Ultra hardware in the controllers ensures support for all power requirements. This includes local door accessories and components such as card readers, door locks and request to exit buttons. PoE Ultra ensures that all of this is accomplished without the need for additional Power Supply Units (PSUs). Essentially, this saves the system user time and money. Moreover, as this is all powered over the ethernet, it translates to less cabling and more convenience for installers too. “This is an important feature for installers because when a system is fast to install and more straightforward to set-up and quote, it removes the complexity from access control and allows installers to get more done, more efficiently, and in less time. This ultimately benefits their business and their bottom line,” said Ross Wilks, Head of Marketing Communications at Vanderbilt. SPC intrusion system The new PoE Ultra feature, alongside ACT’s existing integration with Vanderbilt’s award-winning SPC intrusion system, a rule mapping engine, and a smartphone app, simply adds to this concept. “Vanderbilt’s core aim has always been to put our customers first. We believe that the ACTpro 1500 PoE Ultra controller has a firm grip on this mantra, as it plays to pain points of both system users and installers. As we continue to develop and evolve new generations of security products, our focus will remain on striving to be a partner that is flexible to customer requirements and adaptable to meet the ever-changing needs of the market,” Wilks concluded.
Security installation specialist Vision Security Services installed Vanderbilt’s ACT365, a cloud-based access control and video management system, at Work.Life, a co-working and private offices facility in London Fields, east London. The ACT365 solution was implemented late in the construction stage, as initially, the client had used a conventional system, before realising late-on the benefits available from cloud management. Essentially, the client needed unified management of access points and video, both locally and remotely. It was for these reasons that ACT365 was chosen for the task. Remote monitoring capabilities ACT365 allows the system user to activate doors and analyse their status from any major web browser or the ACT365 appImportantly, ACT365’s remote monitoring capabilities deliver a force that gives business owners far greater visibility and control of their property. For instance, at the London Fields site, ACT365 allows the system user to activate doors and analyse their status from any major web browser or the ACT365 app. This allows Work.Life to make immediate remote adjustments to a user’s details, including updating access privileges when a lapsed membership is renewed. Crucially, ACT365 can also generate muster reports during a building evacuation, with marshals being able to see instantly from their phone or smart device if members have mustered out. Again, this function can be used remotely if required. Controlling doors through mobile devices Vision Security Services operates as an integrator across access control, video surveillance, intruder alarms and barrier systems across the south of England and London from a base in Sittingbourne, Kent. Commenting on the installation of ACT365, Reg Butler, Director of Vision Security Services, stated: “There are very few true cloud-based access control solutions, and the ability of Vanderbilt’s ACT365 to synchronise access control events instantly to camera footage from a single platform means no time is wasted searching through video. Vanderbilt’s ACT365 appeals to our end-users regarding functionality and price point. They also appreciate being able to view sites and even open and lock doors based on what they see on a camera feed, all from a smartphone or web browser.” Protecting people and assets during emergency ACT365’s real-time management enables the kind of flexibility that system users need to instantly protect people and assets in the event of an emergency Overall, ACT365’s real-time management enables the kind of flexibility that system users need to instantly protect people and assets in the event of an emergency. Essentially, ACT365’s remote monitoring feature puts business owners first by eradicating once heavy responsibilities that can now be promptly completed through the click of a button on mobile or desktop devices. This gives business owners convenience through simplicity. As explained by Ross Wilks, Head of Marketing Communications at Vanderbilt: “ACT365 deals with convenience. It deals with things that are at the heart of customer pain points. Vanderbilt has always looked to invest in technology that will match our values of collaboration, empowerment and customer-first. "Products like ACT365 excel with these criteria. ACT365’s distinguishing characteristics deliver information rapidly, cost-effectively, and can be upgraded with the latest features as and when they become available.”
Vanderbilt, a provider of state-of-the-art security systems, announces the release of the latest version of ACT Enterprise. The new updates to the access control software were previewed at the IFSEC tradeshow in London in June and received a wave of positive feedback from visitors. These new features include integration with Vanderbilt’s award-winning SPC intrusion system, a rules mapping engine, and a smartphone app. Outlining the versatility of the new ACT Enterprise feature set, Ross Wilks, Vanderbilt’s Head of Marketing Communications, starts off: “Our Apple and Android compatible apps mean real-time monitoring, user management and administration from your smartphone. You can enable and disable alarms, lock and unlock doors, authorise users and check who’s in and who’s out – wherever you are. Security has never been more convenient, and you’ve never been more in control.” Integration is a key priority, with significant focus placed on enhancing Vanderbilt’s functionality and reach in the market" Significant focus The ability to integrate with SPC further highlights the depth that the new feature set brings to the product’s strength. “Integration is a key priority, with significant focus placed on enhancing Vanderbilt’s functionality and reach in the market. As such, Vanderbilt’s SPC intrusion system now interfaces into the Vanderbilt ACT system,” outlines Andrew Fulton, Head of Access Control Product Line at the company. “Now on one screen you can have high-quality graphical maps showing all access and alarm points from both systems and you can control all devices with the click of a button,” summarises Fulton. Intrusion system events One of the key features is the ease-of-use and simplicity of ACT Enterprise’s rules mapping to enable advanced configurations of triggers. These can be actioned on events such as system input and output change, and card swipe outcomes across the access control system as well as other elements of an integrated system such as intrusion system events. The ACT Enterprise rules mapping engine offers the customer an intuitive method to create rules based on access control events and Boolean logic" “The ACT Enterprise rules mapping engine offers the customer an intuitive method to create rules based on access control events and Boolean logic,” states Michael Moyna, Technical Product Marketing Manager at Vanderbilt. “It does this by permitting the creation of logical relationships between system elements through a drag-and-drop interface.” Rules mapping engine “For the end user,” explains Moyna, “the addition of rules mapping ensures that system interactions can be seamlessly introduced on a system-wide basis, thereby enabling a higher level of added value to be realised, both for security and business-based functionalities,” he concludes. The ACT Enterprise rules mapping engine ensures intuitive, easy-to-use I/O management for trigger detection with compatible devices. These devices are usually attached to a door or an automated electrical that closes the circuit on the I/O unit. When this circuit is closed, an alarm is sent over the network and that is captured by ACT Enterprise. ACT Enterprise will be featured at Security Essen 2018, Sept. 25-28, in Essen, Germany, in Hall 6, Stand 6D90
Vanderbilt, a provider of state-of-the-art security systems, announces the release of its new VR mullion card reader. Designed for today’s bright, clean interiors, Vanderbilt’s VR mullion card readers are easy to install, use and maintain. The reader, with keypad, maximises the user interaction with arming, access and messaging that results in enhanced user interaction ‘at the door’. "One of the really nice design features we have implemented with these new readers," starts Ross Wilks, Head of Marketing Communications at the company, "is that when the light bar is in rest mode, it can be configured to appear in a colour that suits the building’s interior design, or even the company’s corporate colours. There is also automatic mood lighting to ensure the readers are not too bright when it is dark. Subtle design features like that are why we feel the Vanderbilt VR mullion card readers are the slickest on the market," finishes Wilks. One of the key features in this new release from Vanderbilt, is the inclusion of the highly secure OSDP Highly secure OSDP All models of the readers have three indicator LEDs and a multi-tone buzzer for audio verification. A multi-colour light frame enforces access status information. This can be configured to follow the indicator LEDs or any number of different options. Display brilliance is set automatically by a built-in light sensor. Aesthetics aside, one of the key features in this new release from Vanderbilt, is the inclusion of the highly secure OSDP (Open Supervised Device Protocol) in the readers to help combat people hacking communications. High-security option "90 percent of all access control cards in the industry today are easily copied and cloned," states Andrew Fulton, Head of Access Control Product Line at Vanderbilt. "Copied credentials, fake credentials, and card cloners can easily be ordered on the internet. This has created the growing realisation that most access control ID systems are therefore totally open to being compromised and seriously vulnerable to attack," he explains. "Our solution to these latest hacking vulnerabilities offers a true high-security option that not only secures the cards and readers but also uses the latest OSDP to ensure that sniffing devices cannot be installed behind the reader or along the communications path," Fulton concludes. The readers are manufactured with a high-quality zinc casted metal frame for extra durability and quality" Extreme weather conditions Designed to work with all of Vanderbilt’s systems, including SPC, Omnis and ACT, they are also vandal resistant and tamper protected. "Our mullion readers were designed to perform in even the harshest environments. They have been successfully tested to withstand extreme weather conditions, varying from -40c to +70c. The readers are manufactured with a high-quality zinc casted metal frame for extra durability and quality, and have been tested to withstand 5 joules, a feat you just won’t get with plastic readers," summarises Wilks.
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