Pauline Norstrom

Pauline Norstrom
Pauline Norstrom
Chief Operating Officer, AD Group

Pauline is Chief Operating Officer at AD Group [of which Dedicated Micros is a part]. Pauline has over 25 years experience in business management, B2B marketing, sales and internet development, 12 of which were gained in the security industry and prior, 13 years of experience related to development and marketing of businesses ranging from logistics, pharmaceutical and engineering based. She oversees a highly skilled and professional marketing team and is responsible for all aspects of the marketing mix for AD Group and its subsidiaries. Pauline's Board position underpins the Group's strength and its commitment to grow AD Group and it's brand portfolio, delivering specialised video management solutions across CCTV, surveillance and consumer electronics industries. In addition to her Board role, which she has held since 2009, Pauline is a regular public speaker and media spokesperson for the Group and contributes to the activities of key industry and government bodies around the world including being the current elected Chairman of the BSIA CCTV Section.