Dave Selinger

Deep Sentinel, the only AI-powered security provider with monitoring by live guards, unveiled a new product designed for small-to-medium businesses: Deep Sentinel for Business. Providing after-hours protection against crimes like vandalism and theft, Deep Sentinel for Business features many of the same benefits as Deep Sentinel’s home security product. Weatherproof cameras use AI to detect potential threats, alerting one of the company’s LiveSentinel guards to any unusual activity. Guards can then intervene through the system’s two-way audio and 104dB siren, with the ability to contact local law enforcement within seconds, if needed. Smart detection “Unlike other service providers, Deep Sentinel helps prevent crime through smart detection and live, human intervention, our goal is to actively stop a crime from ever occurring, rather, than simply alerting businesses after the damage is done,” said Deep Sentinel CEO and co-founder David Selinger. “It’s like having a trained guard at every access point on your property, but at a fraction of the cost.”  "I hate showing up to work and finding needles, trash or damage on the property. It's inconvenient for me and my staff, and it also creates a negative impression for customers,” said Andrew Lenz, owner of Lenz Arts in Santa Cruz and a Deep Sentinel for Business customer since July 2019. “With Deep Sentinel, they are on it, and they prevent these things from happening in the first place." Deep Sentinel supports small business owners in safeguarding their livelihood" Deep Sentinel also announced a venture capital investment from Nationwide, bringing its total Series A funding to $24M. Constant monitoring Previous investors in Deep Sentinel include Shasta Ventures, Bezos Expeditions, Lux Capital and UP2398.  “Technology and protection products like Deep Sentinel support small business owners in safeguarding their livelihood, which is critical to operational success,” said Nationwide Vice President of Commercial Underwriting and Product Tony Fenton. “Nationwide is proud to have spent the last 90 years empowering and protecting small business owners, which aligns well with the capabilities of Deep Sentinel.” 500 Deep Sentinel for Business launches into general availability after 10 months of live user testing with more than a dozen small businesses, and hundreds of potential crimes already thwarted. Designed for after-hours protection, live guards respond to alerts in 10 seconds or less, providing constant monitoring of potential threats.

Deep Sentinel delivers an unrivalled, next-generation approach to home security., released results of a new study that focuses on the lack of response to home security alarms within key metro areas across the United States. Deep Sentinel surveyed major American cities and sampled a portion of surrounding metro areas on their alarm response policies and found that every day, tens of millions of people run the risk of having their alarm calls go unanswered. Ranked by the number of residents potentially affected by a ‘no response’ or ‘no guaranteed response’ to an alarm call in the surveyed cities, the top 20 American metro areas at risk are: New York-Newark-Jersey City Los Angeles-Long Beach-Anaheim Houston-The Woodlands-Sugarland San Francisco-Oakland-Hayward San Diego-Carlsbad Dallas-Fort Worth-Arlington Philadelphia-Wilmington Denver-Aurora-Lakewood Seattle-Tacoma-Bellevue San Jose-Sunnyvale-Santa Clara Riverside-San Bernardino-Ontario Sacramento-Roseville- Arden-Arcade Detroit-Warren-Dearborn Phoenix-Mesa-Scottsdale Milwaukee-Waukesha-West Allis Las Vegas-Henderson-Paradise Salt Lake City Boston-Cambridge-Newton Fresno Tampa-St. Petersburg-Clearwater Consequences due to unanswered alarm calls Deep Sentinel is dedicated to putting an end to false alarms and ensuring that when an alarm is activated, it will be taken seriously" Ranked at #1, the New York-Newark-Jersey City metro highlights the severity of the problem. Deep Sentinel surveyed 19 cities in the metro area and found that 21 percent have a ‘no response’ or ‘no guaranteed response’ to an alarm call. This leaves nearly 9M people at risk of having an alarm call go unanswered. Law enforcement agencies are inundated with false alarm calls (up to 95 percent), draining resources from their respective cities. This has resulted in many cities and agencies across America adopting policies that they do not respond or they don't guarantee a response to alarms. “Because the overwhelming majority of home security alarms are false, there is a ‘boy who cried wolf’ mentality surrounding these calls,” said David Selinger, CEO and co-founder, Deep Sentinel. “It’s unfortunate because many of these calls are legitimate, but can go unanswered, leaving people and their property at risk. Deep Sentinel is dedicated to putting an end to false alarms and ensuring that when an alarm is activated, it will be taken seriously.”