Pimloc Limited - Experts & Thought Leaders

Pimloc, a provider of AI-powered video privacy and redaction software, announces it will exhibit at the 2026 NASRO School Safety Conference, taking place June 28-July 2 in Reno, NV, at Booth #216, and ISTELive 26, taking place June 28-July 1 in Orlando, FL, at Booth #1856, to meet with K-12 school safety, security, IT and education leaders about the growing challenge of protecting student privacy when recorded video and sensitive records need to be reviewed, redacted and released. At both events, Pimloc will showcase Secure Redact, its automated video redaction platform that helps districts prepare video for review and release by automatically detecting and blurring faces and other personally identifiable information. The platform can be used alongside existing video management systems or digital evidence management systems, or deployed as a standalone redaction workflow. School surveillance footage “Schools have access to more video than ever, and that footage can be critical when parents, attorneys or public agencies ask for answers after an incident,” said Andre Greco, VP of U.S. Sales at Pimloc. “But finding the right clip is only the first step. Before footage can be shared, districts need to protect every other student captured in the recording. That process is still manual in many schools, and it often falls to IT teams that do not have the time, tools or capacity to manage it at scale.” Under FERPA, 20 U.S.C. § 1232g(a)(4), education records include records that contain information directly related to a student and are maintained by an educational agency or institution. When school surveillance footage meets that definition, a parent is entitled to information about their own child, but not the personally identifiable information of other students captured in the same recording, per 34 C.F.R. § 99.12. That means a short clip from a hallway, cafeteria, bus or classroom needs to be redacted before it can be released. Personally identifiable information For many districts, that redaction process still requires staff to review footage frame by frame using tools that were not designed for education records, student privacy or high-volume video requests. A single video can take hours to prepare, and one missed face can create risk for the district. Secure Redact automates the process. Districts upload recorded footage, the platform detects and redacts faces and other personally identifiable information, and a redacted file can be downloaded for review and release. Every frame is redacted, and an audit trail is generated automatically so districts can document how the footage was handled. Sensitive student records Secure Redact also supports document redaction for sensitive student records, including IEPs, 504 plans, attendance records, free and reduced lunch lists, report cards and other documents that contain student information. “Districts want to be responsive to families, but they also have a responsibility to protect every student who appears on screen or other sensitive documents,” Greco added. “Secure Redact gives schools a faster, repeatable way to process video and incident requests so they can release records more safely without adding more manual work for already stretched teams.” K-12 leaders attending NASRO can meet Pimloc at Booth #216. K-12 leaders attending ISTELive 26 can meet Pimloc at Booth #1856.

Pimloc, a provider of AI-powered video privacy and redaction software, announced it will exhibit at the 2026 NASRO School Safety Conference, taking place June 28-July 2 in Reno, NV, at Booth #216, and ISTELive 26, taking place June 28-July 1 in Orlando, FL, at Booth #1856, to meet with K-12 school safety, security, IT and education leaders about the growing challenge of protecting student privacy when recorded video and sensitive records need to be reviewed, redacted and released. Secure Redact At both events, Pimloc will showcase Secure Redact, its automated video redaction platform that helps districts prepare video for review and release by automatically detecting and blurring faces and other personally identifiable information. The platform can be used alongside existing video management systems or digital evidence management systems, or deployed as a standalone redaction workflow. Protecting students “Schools have access to more video than ever, and that footage can be critical when parents, attorneys or public agencies ask for answers after an incident,” said Andre Greco, VP of U.S. Sales at Pimloc. “But finding the right clip is only the first step. Before footage can be shared, districts need to protect every other student captured in the recording. That process is still manual in many schools, and it often falls to IT teams that do not have the time, tools or capacity to manage it at scale.” Education records Under FERPA, 20 U.S.C. § 1232g(a)(4), education records include records that contain information directly related to a student and are maintained by an educational agency or institution. When school surveillance footage meets that definition, a parent is entitled to information about their own child, but not the personally identifiable information of other students captured in the same recording, per 34 C.F.R. § 99.12. That means a short clip from a hallway, cafeteria, bus or classroom needs to be redacted before it can be released. Redaction process by Secure Redact For many districts, that redaction process still requires staff to review footage frame by frame using tools that were not designed for education records, student privacy or high-volume video requests. A single video can take hours to prepare, and one missed face can create risk for the district. Secure Redact automates the process. Districts upload recorded footage, the platform detects and redacts faces and other personally identifiable information, and a redacted file can be downloaded for review and release. Every frame is redacted, and an audit trail is generated automatically so districts can document how the footage was handled. Secure Redact also supports document redaction for sensitive student records, including IEPs, 504 plans, attendance records, free and reduced lunch lists, report cards and other documents that contain student information. Authority comment “Districts want to be responsive to families, but they also have a responsibility to protect every student who appears on screen or other sensitive documents,” Greco added. “Secure Redact gives schools a faster, repeatable way to process video and incident requests so they can release records more safely without adding more manual work for already stretched teams.” K-12 leaders attending NASRO can meet Pimloc at Booth #216. K-12 leaders attending ISTELive 26 can meet Pimloc at Booth #1856.

Pimloc announced the availability of Secure Redact in the Microsoft Marketplace, the unified online destination for customers to buy trusted cloud solutions, AI apps, and agents to meet their business needs. Pimloc customers can now discover and deploy trusted solutions through Microsoft Marketplace, with smooth integration and streamlined management across Microsoft Azure and other Microsoft products.  About Secure Redact Secure Redact is an AI-powered privacy platform that provides secure, unified redaction, blurring, audit, and intelligence across digital file and evidence formats including video, audio, images, and documents. Developed entirely in-house, the platform has already anonymised nearly half a billion instances of personally identifiable information (PII) and consolidated capabilities spread across multiple tools into a single, enterprise-ready system. Public safety and security teams are now working with volumes of visual and audio data that are too large to handle manually and too sensitive to share without built-in privacy controls.  Secure Redact makes it possible to work with this data at scale by combining automated anonymisation with search, transcription, and full audit trails, enabling organisations to review, share, and govern multimedia data confidently. Protecting privacy “Video has become one of the most sensitive and regulated data sources organisations manage, especially as AI makes it easier to search, analyse, and share at scale,” said Simon Randall, CEO of Pimloc. “Making Secure Redact available through the Microsoft Marketplace allows customers to easily deploy privacy-first redaction within their existing Azure environments, helping them protect individuals, meet regulatory obligations, and unlock the value of multimedia without compromising privacy.” Trusted place “Microsoft Marketplace helps organisations and partners move faster, work smarter, and grow by connecting them with the right solutions — all in one trusted place,” said Cyril Belikoff, vice president, Microsoft Azure Product Marketing. “We’re happy to welcome Pimloc’s Secure Redact solution to the growing Microsoft Marketplace ecosystem.” Microsoft Marketplace is a single destination to find, try, and buy trusted cloud solutions, AI apps, and agents to meet your business objectives. Choose from a growing collection of solutions tailored to your unique needs, available both in Marketplace and directly within Microsoft products.

Six months can go by in the blink of an eye. In 2022, it almost seems as if it has. Here we are already at mid-year after what has been an eventful six months for the security marketplace. There is still a lot ahead in 2022 for the industry, and our Expert Panel Roundtable has been considering what the coming months might hold in terms of technology change. We asked this week’s panelists: What will likely be the most important technology development in the security marketplace in the second half of 2022?

The Metaverse sounds like the plot of the latest summer action movie. In reality, it’s a technology - or, more accurately, a group of technologies - that will likely have a transformational impact on a host of markets. For security, the Metaverse has an extensive list of needs. It also presents some opportunities. We asked this week’s Expert Panel Roundtable: What does the Metaverse mean for security?

In the UK there is a new data reform act working its way through the legislative process. As the law changes, the market changes – so this year will see many companies trying to read the tea leaves and adapt their offerings to take advantage of the emerging changes. The security marketplace is, apparently, constrained by the need for great privacy – it appears to be a zero-sum game – you can have privacy, or you can have security, you can’t have both. In the second half of the year, it is likely that more firms will require services which enable the use of video analytics to extract operational value from visual data, while using AI-powered tools to protect privacy as standard. Privacy-enhancing technologies One of the areas where there is a huge interest is among retailers, who use video cameras not only to reduce shrinkage and protect employees, but also for video analytics (to understand customer behaviour). Several other industries such as transport, retail, and healthcare have also had an increased rollout One area which is extremely interesting and very poorly understood is the extent to which these videos troves are protected under GDPR. The short answer is they are protected, and the second half of 2022 will see more retailers adopting privacy-enhancing technologies to allow them to open up their security footage to help optimise operations and marketing. There will undoubtedly be a rise in live video capture for safety and accountability. Seven US states now mandate body-worn cameras for police officers, and they are also common practice with UK police. Several other industries such as transport, retail, and healthcare have also had an increased rollout. CCTV camera operators In parallel, both public and private organisations are turning more towards video analytics, as they can be useful in many different contexts; they can help in saving time for CCTV camera operators, help efficiency in monitoring places for crime, and can be integrated into other systems – i.e., counting footfall at different locations – as well as use for smart parking, automatic licence plate recognition, and facial recognition. 2022 will bring further growth in consumers investing in personal video surveillance for their homes. With the pandemic having forced many to stay at home, home security has become more of a priority. Ring, which produces doorbell cameras, is increasingly popular: they are now the largest corporate-owned civilian-installed surveillance network in the U.S. Personal security cameras Countries like China have already incorporated heavy use of facial recognition technology Interestingly, some of the first GDPR cases and fines have arisen surrounding these cameras, with questions surrounding lawfully processing data and invasion of privacy. As a result, we could see more of a legal requirement for individuals to process footage from their personal security cameras in compliance with GDPR. While the privacy and human rights issues surrounding facial recognition remain heavily discussed, its use will become a lot more ubiquitous – but with concurrent pushes for regulation. Countries like China have already incorporated heavy use of facial recognition technology, and in the West, particularly in smart cities, it is being adopted in different areas; namely, in airports, retail stores, hospitals, and in the workplace, as well as verifying identities online. Trialling facial recognition The police in the UK have also been trialling facial recognition AI for ‘predictive policing’ to tackle crime and use these video analytics for intelligence gathering. In the second half of the year, the EU will reach resolution on its new AI Act that looks to ban facial recognition for a range of sectors. The EU will reach resolution on its new AI Act that looks to ban facial recognition for a range of sectors Companies’ attitudes toward privacy are shifting. Attitudes towards security methods for securing data are changing, with it no longer being a simple check-box exercise, but important for brand reputation and marketing purposes. Investing more money and effort into securing data privacy, as well as weighing out the benefits of data localisation, will become more commonplace for businesses when trying to keep customer data secure. Managing personal data Cyber-attack will continue to be one the largest risk for data management, alongside data misuse from employees. Recent statistics from CISCO have shown that over 50% of consumers would switch to companies they believe have better policies around the handling of data. Consumers are wanting greater trust and transparency from the businesses they engage with, leading to companies changing the way that their internal and external practices deal with and manage personal data. Privacy is no longer about compliance and more to do with business reputation and trust – and customers and employees are becoming more cognisant of this. The author of this article is Simon Randall, CEO of Pimloc, the video privacy, and security company.