PSA the systems integrator consortium, announces it will host an education track with sessions during ISC West in Las Vegas, NV on April 9-11, 2019.

The PSA education track will be held exclusively on Tuesday, April 9. Members of PSA Committees, PSA executive leadership team, and other industry experts will lead the six sessions that are included in the PSA Track.

The sessions being offered will include:

The Emerging Leader: The Change Agent in the Security Industry

April 09, 2019, 8:30 AM - 10:00 AM, Sands 308/309

In today’s fast-paced business environment, organisations are in need of innovative and flexible leaders

In today’s fast-paced business environment, organisations are in need of innovative and flexible leaders. Emerging leaders should be the agents of change needed to lead their organisations to success. Emerging leaders must rapidly learn and implement fundamental management skills, develop wide-ranging strategic perspectives, and take their leadership to the next level. Attendees will discover key behaviors and essential skills needed in today’s marketplace for the evolving leaders of tomorrow.

Moderator: Chris Salazar-Mangrum, USAV

Presenters: Anthony Berticelli, PSA; Henry Hoyne, Northland Controls; Sharon Shaw, Google, LLC.

Succession Planning: Hiring, Retaining, and Developing Teams To Keep Your Business Running Smoothly

April 09, 2019, 10:15 AM - 11:15 AM, Sands 308/309

We’ve all felt the pain of having a key position unfilled for months, getting bogged down behind training plans, or even postponing retirement because there is no identified backfill. Whether you are an owner, manager, or an individual contributor, open positions can have an impact on your productivity.

Succession planning for all positions is critical to the continuity of business, employee retention, and short and long-term success for companies large and small. In this session, panelists will identify how to succession plan for all positions, methods to stay on top of the process, and how to keep your company running on all cylinders through change.

Moderator: Chris Salazar-Mangrum, USAV

Presenters: Anthony Berticelli, PSA; Paul Boucherle, Matterhorn Consulting LLC

Building a Culture of Accountability

April 09, 2019, 11:30 AM - 12:30 PM, Sands 308/309

How do you get your employees to be more engaged and to take ownership

How do you improve the culture of your business? How do you get your employees to be more engaged and to take ownership? To create a culture of accountability where employees are engaged and seek ownership, you start by practicing what you preach. Join leaders in the industry to hear how they work with their teams, discuss best practices, and describe the components that build a culture of accountability.

Moderator: Paul Boucherle, Matterhorn Consulting LLC

Presenters: Christine Lanning, Integrated Security Technologies; Shad McPheters, Northland Controls; Ric McCullough, PSA

RMR: Transforming the Security Integrator

April 09, 2019, 1:30 PM - 2:30 PM, Sands 308/309

Now more than ever, it is imperative for security companies to be successful at generating recurring monthly revenue (RMR). Security companies without an RMR component miss out on the steady, long-term monthly income that can be generated from service contracts, remote monitoring services, and other automated features and components end users are increasingly looking for. In this session, attendees will discover how to increase stability in their security company’s cash flow. Additionally, end users will learn about the value of having ongoing support and smooth, reliable operation of their systems.

Presenter: Bill Bozeman, PSA

Marketing Strategies for Small to Medium Sized Security Companies

April 09, 2019, 2:45 PM - 3:45 PM, Sands 308/309

The goal of marketing is to connect your business’ value to the right customer base. Marketing to potential customers is the lifeblood of your security company. It is a simple concept but can take on many different shades. There is no magic bullet.  In this session, attendees will examine which strategies may be viable and which could potentially be a waste of company resources. Session attendees will identify which marketing strategies and techniques to utilise and adapt to align within their business and company budget.

Moderator: Tim Brooks, PSA

Presenters: Robbie Danko, LVC Companies; David Morgan, Security Dealer Marketing; Jamie Goswieler, Vector Firm

The Convergence of Cyber and Physical Security- A Shared Responsibility

The IP-enablement of security technology has created an ever-growing cyber impact on the physical security industry

April 09, 2019, 4:00 PM - 5:00 PM, Sands 308/309

The IP-enablement of security technology has created an ever-growing cyber impact on the physical security industry. While well intended, this convergence has created a new security threat that both public and private organisations are struggling to combat. In this session, attendees will hear about the shared responsibility of the manufacturer, integrator, and end user and the protections that are being implemented to harden physical security systems, along with the challenges that both the integrators and end users face with the implementation of technologies and the convergence of cyber and physical security.

Moderator: Gary Hoffner, Photo-Scan of Los Angeles, Inc.

Presenters: Andrew Lanning, Integrated Security Technologies; David Brent, Bosch Security

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In case you missed it

Managing security during unprecedented times of home working
Managing security during unprecedented times of home working

Companies are following government guidance and getting as many people as possible working from home. Some companies will have resisted home working in the past, but I’m certain that the sceptics will find that people can be productive with the right tools no matter where they are. A temporary solution will become permanent. But getting it right means managing risk. Access is king In a typical office with an on-premise data centre, the IT department has complete control over network access, internal networks, data, and applications. The remote worker, on the other hand, is mobile. He or she can work from anywhere using a VPN. Until just recently this will have been from somewhere like a local coffee shop, possibly using a wireless network to access the company network and essential applications. CV-19 means that huge numbers of people are getting access to the same desktop and files, and collaborative communication toolsBut as we know, CV-19 means that huge numbers of people are getting access to the same desktop and files, applications and collaborative communication tools that they do on a regular basis from the office or on the train. Indeed, the new generation of video conferencing technologies come very close to providing an “almost there” feeling. Hackers lie in wait Hackers are waiting for a wrong move amongst the panic, and they will look for ways to compromise critical servers. Less than a month ago, we emerged from a period of chaos. For months hackers had been exploiting a vulnerability in VPN products from Pulse Secure, Fortinet, Palo Alto Networks, and Citrix. Patches were provided by vendors, and either companies applied the patch or withdrew remote access. As a result, the problem of attacks died back.  But as companies race to get people working from home, they must ensure special care is taken to ensure the patches are done before switching VPNs on. That’s because remote desktop protocol (RDP) has been for the most part of 2019, and continues to be, the most important attack vector for ransomware. Managing a ransomware attack on top of everything else would certainly give you sleepless nights. As companies race to get people working from home, they must ensure special care is taken to ensure the patches are done before switching VPNs on Hackers are waiting for a wrong move amongst the panic, and they will look for ways to compromise critical serversExposing new services makes them also susceptible to denial of service attacks. Such attacks create large volumes of fake traffic to saturate the available capacity of the internet connection. They can also be used to attack the intricacies of the VPN protocol. A flow as little as 1Mbps can perturbate the VPN service and knock it offline. CIOs, therefore, need to acknowledge that introducing or extending home working broadens the attack surface. So now more than ever it’s vital to adapt risk models. You can’t roll out new services with an emphasis on access and usability and not consider security. You simply won’t survive otherwise. Social engineering Aside from securing VPNs, what else should CIO and CTOs be doing to ensure security? The first thing to do is to look at employee behaviour, starting with passwords. It’s highly recommended that strong password hygiene or some form of multi-factor authentication (MFA) is imposed. Best practice would be to get all employees to reset their passwords as they connect remotely and force them to choose a new password that complies with strong password complexity guidelines.  As we know, people have a habit of reusing their passwords for one or more online services – services that might have fallen victim to a breach. Hackers will happily It’s highly recommended that strong password hygiene or some form of multi-factor authentication (MFA) is imposedleverage these breaches because it is such easy and rich pickings. Secondly, the inherent fear of the virus makes for perfect conditions for hackers. Sadly, a lot of phishing campaigns are already luring people in with the promise of important or breaking information on COVID-19. In the UK alone, coronavirus scams cost victims over £800,000 in February 2020. A staggering number that can only go up. That’s why CIOs need to remind everyone in the company of the risks of clickbait and comment spamming - the most popular and obvious bot techniques for infiltrating a network. Notorious hacking attempts And as any security specialist will tell you, some people have no ethics and will exploit the horrendous repercussions of CV-19. In January we saw just how unscrupulous hackers are when they started leveraging public fear of the virus to spread the notorious Emotet malware. Emotet, first detected in 2014, is a banking trojan that primarily spreads through ‘malspam’ and attempts to sneak into computers to steal sensitive and private information. In addition, in early February the Maze ransomware crippled more than 230 workstations of the New Jersey Medical Diagnostics Lab and when they refused to pay, the vicious attackers leaked 9.5GB or research data in an attempt to force negotiations. And in March, an elite hacking group tried to breach the World Health Organization (WHO). It was just one of the many attempts on WHO and healthcare organisations in general since the pandemic broke. We’ll see lots more opportunist attacks like this in the coming months.   More speed less haste In March, an elite hacking group tried to breach the World Health Organization (WHO). It was just one of the many attempts on WHOFinally, we also have bots to contend with. We’ve yet to see reports of fake news content generated by machines, but we know there’s a high probability it will happen. Spambots are already creating pharmaceutical spam campaigns thriving on the buying behaviour of people in times of fear from infection. Using comment spamming – where comments are tactically placed in the comments following an update or news story - the bots take advantage of the popularity of the Google search term ‘Coronavirus’ to increase the visibility and ranking of sites and products in search results. There is clearly much for CIOs to think about, but it is possible to secure a network by applying some well thought through tactics. I believe it comes down to having a ‘more speed, less haste’ approach to rolling out, scaling up and integrating technologies for home working, but above all, it should be mixed with an employee education programme. As in reality, great technology and a coherent security strategy will never work if it is undermined by the poor practices of employees.

How does audio enhance security system performance?
How does audio enhance security system performance?

Video is widely embraced as an essential element of physical security systems. However, surveillance footage is often recorded without sound, even though many cameras are capable of capturing audio as well as video. Beyond the capabilities of cameras, there is a range of other audio products on the market that can improve system performance and/or expand capabilities (e.g., gunshot detection.) We asked this week’s Expert Panel Roundtable: How does audio enhance the performance of security and/or video systems? 

How have standards changed the security market?
How have standards changed the security market?

A standard is a document that establishes uniform engineering or technical criteria, methods, processes, and/or practices. Standards surround every aspect of our business. For example, the physical security marketplace is impacted by industry standards, national and international standards, quality standards, building codes and even environmental standards, to name just a few. We asked this week’s Expert Panel Roundtable: How have standards changed the security market as we know it?