Genetec Inc., a pioneer in unified security, public safety, operations, and business intelligence solutions announces the promotion of Anthonie van der Ploeg to Regional Director for Benelux & Nordics and the addition of four new team members.
Anthonie van der Ploeg has successfully grown the Genetec sales pipeline year on year and played a pivotal role in securing major deployment projects with the likes of 247Kooi, Visics, and Johan Cruijff Arena. With his industry knowledge and clear vision, he will be setting new benchmarks for the team.
Increasing sales
“Anthonie is already a familiar face to our customers and partners in Benelux, where he has a proven track record of increasing our sales presence and awareness over the past seven years,” comments Francesco Serra, VP Sales, Europe at Genetec.
Anthonie’s fast become an equally trusted advisor in the Nordics which is one of our fastest-growing regions"
“I know he’s fast become an equally trusted advisor in the Nordics too which, with its openness to technological innovation, is one of our fastest-growing regions.”
Anthonie will lead an enlarged team following the appointments of Wouter Bijnens as Channel Sales Engineer Benelux, Stefaan Maertens as a Sales Engineer, Roel Mulder as Regional Sales Manager the Netherlands, and Erwin Roobaert as Business Development Manager.
Maximising operations
The enhanced coverage will ensure new and existing customers have access to the market pioneering technology and expertise required to truly maximise investments in operations and security.
Anthonie, van der Ploeg, Sales Director Benelux & Nordics comments, “Genetec is growing fast, and we are continuing to build out our team with quality experience and talent. Wouter, Roel, Stefaan, and Erwin are great additions with a proven track record in the security and tech industry. We look forward to welcoming them as we enter our next phase of growth".
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