|As Vice President of Marketing, Kim |
Loy will drive strategic marketing
initiatives on a global level
Pelco by Schneider Electric announced the appointment of Kim Loy to the role of Vice President of Marketing for the Pelco Video Line of Business. In this role, Loy will drive strategic marketing initiatives on a global level in support of the company’s continued investment and commitment to its Pelco IP video surveillance solutions.
"Kim has a great deal of experience managing global marketing activities and we are pleased to welcome her to the Pelco family," said Herve Fages, senior vice president, Schneider Electric, Pelco Video Line of Business. "Her knowledge of the security and surveillance industry will be instrumental in carrying out Pelco’s strategic vision and help drive global marketing efforts that amplify our presence as a world leader in the design, development and manufacture of video security systems, software and services."
"I’m excited to be working with the Pelco team to build upon the company’s prestigious reputation for high-quality, innovative products and exceptional customer service within the surveillance and security space,” Loy said. “We will continue to define a well-planned strategic roadmap and maintain Pelco’s standing as a leader in the video business."
Loy has more than 20 years of marketing and management success within the security and surveillance industry and previously served as VP of Global Marketing and as the General Manager of the Security Business Unit for Xtralis and held senior management positions with G4S, GE Security, and Siemens. Additionally, Loy has served on the SIA Board of Directors for two years, and served as Chair of the Access Control Industry Group for the Security Industry Association.
As the new VP of Marketing for Pelco, Loy is responsible for managing global marketing activities, including alignment of marketing strategies across vertical markets and developing effective advertising, marketing, and communications for the video business.