Seagate Technology

Seagate Technology Plc., a world leader in storage solutions, recently announced the launch of Seagate® Innov8™, the world’s first USB-powered desktop hard drive. Seagate Innov8 features innovation from the inside out with its industry-leading 8TB capacity, trend-setting Ignition Boost Technology and expressive design.

Convenience and capacity

There is still an abundance of consumer electronics that require an external power supply, placing a premium on power outlets. With advancements in USB 3.1 technology, major manufacturers like Apple® are beginning to rely on one connection-type for everything. With the introduction of Seagate’s new Ignition Boost Technology, Innov8 is the world’s first 8TB desktop hard drive that does not need to be plugged into a power outlet. Similar to a standard car requiring a battery kick to start the engine, Ignition Boost together with USB 3.1 enables Innov8 to thrive off bus power. No dedicated power source or adapter required.

What’s more, Innov8 features industry-leading capacity with Seagate’s 8TB HDD. Now users simply plug in the reversible USB-C cable and have access to a lifetime of data – including more than two million songs, four million photos and eight hundred HD Movies.

Award-winning hard drive design

Innov8, a recipient of this year’s Red Dot design award, follows Seagate Seven™ — a 2015 Red Dot design award winner — by embodying the durability and physique of the hard drive inside. Innov8’s premium, well-balanced aluminium enclosure and design means users can horizontally or vertically place it on the desktop as they prefer. The industrial design excellence of Innov8 — as with Seagate Seven — was done in partnership with Huge-Design, a firm recognised by some of the industry’s most influential consumer electronics brands GoPro, HP, and Nike.

“Creating an extreme design that visually celebrates Seagate’s world-class engineering capabilities was a key objective of this engagement,” said Bill Webb, Huge-Design. “Innov8 builds on Seven’s success to once again convey the functional beauty of an internal hard drive, but with enough capacity to help ensure seemingly endless space to store the memories we all love. The drive represents a bold yet practical solution for today’s consumer, looking to preserve a wealth of memories in the most compelling way possible.”

Seagate Dashboard software suite

Innov8 includes Seagate Dashboard software, which offers users either one-click on-demand or customisable, scheduled backups for their devices. Further, Seagate Innov8 includes 200GB of Microsoft OneDrive® cloud storage and Lyve® software compatibility, so users can back up, access and share their favourite files from any device or location.

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