CCTV Switchers & Switches - Expert commentary

Will network requirements help you build your business or put you out of business?
Will network requirements help you build your business or put you out of business?

Once upon a time, providers had end-to-end control when deploying a physical security platform, which is not the case anymore when we consider the modernisation to IP. When considering the move to IP physical security, the provider needs to ensure the customer has a robust PoE backbone to connect the IP security device back to the application. Network readiness requirements have complicated IP security deployments, making it challenging for current providers while opening the door to new competitors. Competition is increasing Network providers see the move to IP as an opportunity to expand their wallet share. As the trusted advisors to IT teams, network providers leverage their position to win over the physical security business. As the time, cost, and complexity increases to move a customer to IP; providers need to expand their offering, considering the decline in endpoint revenue margins (the "race to the bottom"). Unfortunately, PoE networks are becoming increasingly complex as IoT endpoints are continually introduced to the network. Before the IP/IoT deployment can occur, the network provider (now your competition as well) will have the opportunity to edge you out and offer an IP/IoT solution with the network. The traditional approach is outdated They have standardised this cookie-cutter solution that may work for some, but not for all While we accept that we are collectively relying on our networks to support an increasing number of devices and applications, many have not considered the local area network's evolution. Organisations no longer only connect data terminals and printers to the network - they connect all manner of intelligent devices, including Wi-Fi access points, cameras, phones, access control, lighting, intercoms, and more. Many traditionalists will recommend the rip-and-replace of existing infrastructure while layering all IoT devices on the same network. They have standardised this cookie-cutter solution that may work for some, but not for all. What if there was a better way? Create the best outcome for you and your customer Let's start by thinking about the customer's desired outcome. The customer wants new capabilities within an acceptable ROI. Given the complications surrounding COVID-19, these organisations may require solutions very quickly to operate safely and within governmental guidelines. However, these organisations first need to establish a LAN framework without high costs, disruption to business, or complexity. They do not want to compromise network security or their business. They do not want network requirements to account for the majority of their budget as there is no ROI in infrastructure. The infrastructure supports the ROI gained from the devices and applications it enables. How do we provide a network solution that addresses both the customer and the provider's needs? Customers need a network that: Eliminates competitive pressures, giving providers end-to-end control over the network and the entire digital transformation experience. Shorten sales and deployment cycles to simplify network readiness and reduce the budget allocation towards infrastructure. Focus on device and application implementation and adoption to improve the customer's ROI. Build a physically separate PoE backbone for IP/IoT applications to maximise network security and performance while simplifying ongoing management. Eliminate the dependency on other providers. Advice from Albert Einstein We cannot solve a problem using the same kind of thinking we used when we created it" To help achieve these outcomes, I encourage you to accept some advice from Albert Einstein. Einstein once said, "The only thing that interferes with my learning is my education." Sometimes we are unwilling to accept new ideas because of preconceived notions about how things "ought to be done." We must embrace innovation and challenge our best practices that are based on past education. Einstein also said, "We cannot solve a problem using the same kind of thinking we used when we created it." Sometimes we must challenge ourselves to think differently by using innovations to create better outcomes for our businesses and customers. Consider this for a second: are you focused on the problem rather than finding a unique alternative solution? Einstein defined insanity as "doing the same thing over and over and expecting different results." Your customers are all unique with different digital transformation challenges and objectives. The cookie-cutter, rip-and-replace method has not worked for all. If it did, every organization would have all the IP and IoT solutions they need. It's time to consider a fresh new approach that may challenge your education. Don't let our education get in the way of your learning! Looking to innovation and modern solutions The idea of The Modern LAN, introduced by Frost & Sullivan, aims to present a paradigm shift in LAN design for IP and the IoT. The whitepaper, available for free using the link above, offers an enhancement to traditional LAN design to address IP and IoT devices' specific needs. Today, we connect more than just data terminals, and we must design our networks accordingly. Instead of starting with the network, Modern LAN design suggests starting with the endpoint requirements and building a network to address these considerations. One of the foundations of Modern LAN design is to consider all networking innovations available. NVT Phybridge PoE innovations allow you to leverage different cable types, including coax, single-pair UTP, and multi-pair UTP cabling, to enable IoT devices at much greater distances than traditional switches. Aligned with Modern LAN design, you can transform the existing network into a robust and secure PoE backbone instead of removing and replacing the reliable infrastructure. PoE switch solutions PoE switch solutions leverage different core technology that vary in capability and effectiveness I know what you may be thinking: Am I compromising on network performance by leveraging these innovations? The answer is: it depends on the technology. PoE switch solutions leverage different core technology (Homeplug, VDSL, ADSL, Ethernet, etc.) that vary in capability and effectiveness. For more than 15 years, NVT Phybridge has been a global pioneer in long-reach PoE technology. We were the first company to develop a switch that delivered Ethernet and PoE over a single pair of UTP wire with up to 1,200ft (365m) reach, which is four times the reach of standard switches. We have spent the last 15 years surprising the industry with our capabilities and satisfying customers with our technology. Performance is paramount We understand that innovation is met with scrutiny and skepticism. We also know that some companies make claims that they cannot back up, which can sometimes shed a negative light on an entire industry or product category. However, our enterprise-grade networking solutions have helped thousands of customers modernise to the next generation of intelligent devices without high costs, complexity, or disruption to their business. For example, our CLEER24 switch is a 24-port Ethernet over Coax innovation that delivers Ethernet and PoE+ over a single coax cable with up to 6,000ft (1,830m) reach, which is 18-times the reach of a standard switch.  Transform network readiness requirements into an opportunity to grow your business! Be a thought leader, leverage Modern LAN design, and introduce NVT Phybridge PoE innovations to your customers. It's time to change the conversation around LAN design and improve the outcome for you and your customers.

Will network requirements help you build your business or put you out of business?
Will network requirements help you build your business or put you out of business?

Once upon a time, providers had end-to-end control when deploying a physical security platform, which is not the case anymore when we consider the modernisation to IP. When considering the move to IP physical security, the provider needs to ensure the customer has a robust PoE backbone to connect the IP security device back to the application. Network readiness requirements have complicated IP security deployments, making it challenging for current providers while opening the door to new competitors. Competition is increasing Network providers see the move to IP as an opportunity to expand their wallet share. As the trusted advisors to IT teams, network providers leverage their position to win over the physical security business. As the time, cost, and complexity increases to move a customer to IP; providers need to expand their offering, considering the decline in endpoint revenue margins (the "race to the bottom"). Unfortunately, PoE networks are becoming increasingly complex as IoT endpoints are continually introduced to the network. Before the IP/IoT deployment can occur, the network provider (now your competition as well) will have the opportunity to edge you out and offer an IP/IoT solution with the network. The traditional approach is outdated They have standardised this cookie-cutter solution that may work for some, but not for all While we accept that we are collectively relying on our networks to support an increasing number of devices and applications, many have not considered the local area network's evolution. Organisations no longer only connect data terminals and printers to the network - they connect all manner of intelligent devices, including Wi-Fi access points, cameras, phones, access control, lighting, intercoms, and more. Many traditionalists will recommend the rip-and-replace of existing infrastructure while layering all IoT devices on the same network. They have standardised this cookie-cutter solution that may work for some, but not for all. What if there was a better way? Create the best outcome for you and your customer Let's start by thinking about the customer's desired outcome. The customer wants new capabilities within an acceptable ROI. Given the complications surrounding COVID-19, these organisations may require solutions very quickly to operate safely and within governmental guidelines. However, these organisations first need to establish a LAN framework without high costs, disruption to business, or complexity. They do not want to compromise network security or their business. They do not want network requirements to account for the majority of their budget as there is no ROI in infrastructure. The infrastructure supports the ROI gained from the devices and applications it enables. How do we provide a network solution that addresses both the customer and the provider's needs? Customers need a network that: Eliminates competitive pressures, giving providers end-to-end control over the network and the entire digital transformation experience. Shorten sales and deployment cycles to simplify network readiness and reduce the budget allocation towards infrastructure. Focus on device and application implementation and adoption to improve the customer's ROI. Build a physically separate PoE backbone for IP/IoT applications to maximise network security and performance while simplifying ongoing management. Eliminate the dependency on other providers. Advice from Albert Einstein We cannot solve a problem using the same kind of thinking we used when we created it" To help achieve these outcomes, I encourage you to accept some advice from Albert Einstein. Einstein once said, "The only thing that interferes with my learning is my education." Sometimes we are unwilling to accept new ideas because of preconceived notions about how things "ought to be done." We must embrace innovation and challenge our best practices that are based on past education. Einstein also said, "We cannot solve a problem using the same kind of thinking we used when we created it." Sometimes we must challenge ourselves to think differently by using innovations to create better outcomes for our businesses and customers. Consider this for a second: are you focused on the problem rather than finding a unique alternative solution? Einstein defined insanity as "doing the same thing over and over and expecting different results." Your customers are all unique with different digital transformation challenges and objectives. The cookie-cutter, rip-and-replace method has not worked for all. If it did, every organization would have all the IP and IoT solutions they need. It's time to consider a fresh new approach that may challenge your education. Don't let our education get in the way of your learning! Looking to innovation and modern solutions The idea of The Modern LAN, introduced by Frost & Sullivan, aims to present a paradigm shift in LAN design for IP and the IoT. The whitepaper, available for free using the link above, offers an enhancement to traditional LAN design to address IP and IoT devices' specific needs. Today, we connect more than just data terminals, and we must design our networks accordingly. Instead of starting with the network, Modern LAN design suggests starting with the endpoint requirements and building a network to address these considerations. One of the foundations of Modern LAN design is to consider all networking innovations available. NVT Phybridge PoE innovations allow you to leverage different cable types, including coax, single-pair UTP, and multi-pair UTP cabling, to enable IoT devices at much greater distances than traditional switches. Aligned with Modern LAN design, you can transform the existing network into a robust and secure PoE backbone instead of removing and replacing the reliable infrastructure. PoE switch solutions PoE switch solutions leverage different core technology that vary in capability and effectiveness I know what you may be thinking: Am I compromising on network performance by leveraging these innovations? The answer is: it depends on the technology. PoE switch solutions leverage different core technology (Homeplug, VDSL, ADSL, Ethernet, etc.) that vary in capability and effectiveness. For more than 15 years, NVT Phybridge has been a global pioneer in long-reach PoE technology. We were the first company to develop a switch that delivered Ethernet and PoE over a single pair of UTP wire with up to 1,200ft (365m) reach, which is four times the reach of standard switches. We have spent the last 15 years surprising the industry with our capabilities and satisfying customers with our technology. Performance is paramount We understand that innovation is met with scrutiny and skepticism. We also know that some companies make claims that they cannot back up, which can sometimes shed a negative light on an entire industry or product category. However, our enterprise-grade networking solutions have helped thousands of customers modernise to the next generation of intelligent devices without high costs, complexity, or disruption to their business. For example, our CLEER24 switch is a 24-port Ethernet over Coax innovation that delivers Ethernet and PoE+ over a single coax cable with up to 6,000ft (1,830m) reach, which is 18-times the reach of a standard switch.  Transform network readiness requirements into an opportunity to grow your business! Be a thought leader, leverage Modern LAN design, and introduce NVT Phybridge PoE innovations to your customers. It's time to change the conversation around LAN design and improve the outcome for you and your customers.

Surge protection for security installations: 2017 saw increased investment
Surge protection for security installations: 2017 saw increased investment

In 2017, DITEK saw how power surges from the many natural disasters that took place damaged many businesses. In a natural disaster, or even everyday business operations, a facility’s entire investment in security, life safety and surveillance systems technology can be disabled or rendered useless in a few seconds. Surge protection solutions can mitigate those risks and protect security investments. Proactive approach to risk mitigation Throughout 2017, we also witnessed a change in how enterprises view surge protection, which included how investments are being made in surge protection to protect valuable security, life safety and surveillance systems, while also reducing downtime, manpower costs, liability vulnerabilities, and possibly compliance issues that can force businesses to actually cease operations. Effective security management is about mitigating risks. But risks cannot be mitigated without a proactive approach. Enterprises and integrators, who take the time to assess risk and to develop a strategy to incorporate effective detection, deter and response criteria to protect physical assets will be successful in 2018. 2018 and beyond That strategy includes designing surge protection into new security systems, while also adding surge protection to existing systems. Enterprises and security integrators who implement a surge protection strategy during security planning processes – or after – will be exercising prevention and mitigation, and they will be successful in 2018 and beyond.  Surge protection devices have an untapped potential for enterprise surveillance and security systems In 2017, Ditek continued to offer security end users a solid surge protection solution. We also successfully educated system integrators, who are seeking value-added products or services to incorporate into their portfolios, on the importance of surge protection devices. Educating security integrators We believe that surge protection devices have an untapped potential for enterprise video surveillance and security systems, because they can and do meet safety and security challenges that have been rarely identified in the past. We are looking forward to 2018, when we will continue to develop new surge protection products – including a new product engineered to protect up to twelve individual fuel dispensers, which is critical to the financial operation of convenience stores. We will also continue to educate security integrators about the importance of including surge protection in the design/build RFP, to not only secure an enterprise’s valuable security equipment, but also to help integrators to differentiate their capabilities and knowledge from the competition.

Latest GEUTEBRUCK GmbH news

SAFR Facial Recognition for live video integrated with Geutebrück VMS
SAFR Facial Recognition for live video integrated with Geutebrück VMS

SAFR from RealNetworks, Inc. announced that its SAFR facial recognition system for live video is now integrated with the Geutebrück G-Core VMS (Video Management System). SAFR for Geutebrück is an AI layer that runs on top of the G-Core VMS which provides advanced video analytics that saves time and increases the efficiency of surveillance operations. The best-in-class integration features live video overlays that display event details, streamlined enrolment of individuals appearing on the Geutebrück VMS directly into the SAFR identity database, and custom alarms and notifications that notify security personnel of SAFR events directly within the VMS. Face matching in live video feeds With so many cameras deployed, it’s impossible for security staff to monitor them effectively. SAFR matches faces appearing in live video feeds against watchlist images more effectively (99.87%), and with less bias, than humans. This enables security personnel to prioritize feeds that require review while providing them the key information they need to respond to persons of interest more quickly. SAFR also recognises individuals wearing masks with remarkable accuracy (98.85%). The enroled or reference image is displayed side by side with the face detected in the VMS video. Operators have instant access to the enrolled person’s face image to confirm match events. Automated identification The integration automatically enrol faces into the SAFR database via Geutebrück G-Core VMS “Manual monitoring is expensive and inefficient. AI can perform real-time, automated identification of persons of interest, and identify previous offenders the moment they return and before they cause new incidents,” said Brad Donaldson, VP, Computer Vision & GM, SAFR.  “Our powerful API and plugin architecture makes industry leading integrations such as the one achieved with Geutebrück possible.” Integration benefits The tight integration enables operators to automatically enrol faces into the SAFR database by simply drawing a marquee around a face in the Geutebrück G-Core VMS. Operators can use SAFR’s information overlays within the VMS video feeds, making it easy to quickly and accurately separate unknown people and potential threats from authorised personnel. System admins can easily configure which face recognition information is captured and recorded in the VMS. Additionally, operators have the ability to search Geutebrück video feeds for alerts using a person’s name, watchlist name, or ID class (threat, no concern, concern, stranger). Effortless experience "As a world class provider of video security software solutions in mission critical environments, we are thrilled to offer SAFR’s superior technology for face recognition as part of a comprehensive solution.” “The seamless integration of SAFR’s AI-powered analytics together with Geutebrück’s ultra-robust video management software makes day-to-day operational tasks an effortless experience with the highest reliability," comments Norbert Herzer, Product Manager, Geutebrück.

Security & Safety Things partners with Link Analytix, SAIMOS and CVEDIA to provide video analytics solutions for retailers
Security & Safety Things partners with Link Analytix, SAIMOS and CVEDIA to provide video analytics solutions for retailers

Security & Safety Things GmbH (S&ST), together with its partners, is offering packages of smart security cameras and video analytic solutions designed to provide retailers with immediate solutions to practical challenges from the COVID-19 pandemic. AI tech on cameras in retail stores In an effort to assist retailers operating their shops in compliance with COVID-19 regulations, these packages will include test cameras running the S&ST operating system. Integrators and end-customers can choose and deploy AI applications on these cameras to address operational challenges related to the COVID-19 pandemic. These apps are offered by S&ST’s development partners. Uses for applications include: Occupancy management Face mask detection Social distancing monitoring Real-time occupancy and face mask detection solutions A face mask detection app, offered by Geutebrück, enables efficient monitoring of people Security & Safety Things’ developer partners include Link Analytix, which is offering Retail Flux, a real-time occupancy solution designed to limit risk of infection for both shoppers and employees. SAIMOS has developed the SAIMOS Counting app, which can be used to monitor multiple entrances and exits to track occupancy in real-time and manage visitor access through automated displays at entry points. A face mask detection app, offered by Geutebrück, enables efficient monitoring of people to ensure compliance with prescribed hygiene concepts. This solution is able to recognise if an individual is wearing a protective mask and instantly notifies unprotected persons to onsite staff or remote operators via a connected Video Management System. SAIMOS also offers a feature for face mask detection in their counting app. Talos Social Distancing app CVEDIA’s Talos Social Distancing app features a foot traffic algorithm designed to detect and analyse at-risk areas for physical distancing in corporate or public spaces. This app detects people and the distances between them, while providing additional visual analytics that allow companies to improve current COVID-19 practices.

Geutebrück brings contactless real-time face-mask detection, body temperature video security solution
Geutebrück brings contactless real-time face-mask detection, body temperature video security solution

Body temperature measurement, detection of face masks and the counting of visitor flows - Geutebrück has expanded its portfolio to enable the retail trade, public authorities and operators of public transport and industry to adjust their protective measures to the current situation. Without having to resort to biometric data, the intelligent and highly available video security systems process images in real time. This way, both customers and personnel are being protected, and compliance with official regulations or prescribed hygiene measures is being controlled and documented. Contactless measurement of body temperature When measuring body temperature people are automatically screened. Fields of application are where many people come together, e.g. in companies, manufacturing plants, train stations, at airports, in public or private institutions. The automated face mask detection verifies compliance with such precautions and can - when connected to an access control system - allow or block entry to a building. Suitable for any facility with public access. Visitor management for restricting number of visitors Visitor counting and routing is of particular interest to shop owners, who need to ensure that the number of customers in their premises is kept below the maximum. As with all Geutebrück solutions, the most recent developments are GDPR-compliant and protect the privacy and personal rights of all those involved. "Our clients are facing unknown challenges in the current situation. Our solutions can help in many fields to overcome such challenges by means of visualisation and automatisation - yet without reaching capacity limits", says Christine Heger-Essig, Chief Technology Officer.