CCTV Switchers & Switches - Expert commentary

Will network requirements help you build your business or put you out of business?
Will network requirements help you build your business or put you out of business?

Once upon a time, providers had end-to-end control when deploying a physical security platform, which is not the case anymore when we consider the modernisation to IP. When considering the move to IP physical security, the provider needs to ensure the customer has a robust PoE backbone to connect the IP security device back to the application. Network readiness requirements have complicated IP security deployments, making it challenging for current providers while opening the door to new competitors. Competition is increasing Network providers see the move to IP as an opportunity to expand their wallet share. As the trusted advisors to IT teams, network providers leverage their position to win over the physical security business. As the time, cost, and complexity increases to move a customer to IP; providers need to expand their offering, considering the decline in endpoint revenue margins (the "race to the bottom"). Unfortunately, PoE networks are becoming increasingly complex as IoT endpoints are continually introduced to the network. Before the IP/IoT deployment can occur, the network provider (now your competition as well) will have the opportunity to edge you out and offer an IP/IoT solution with the network. The traditional approach is outdated They have standardised this cookie-cutter solution that may work for some, but not for all While we accept that we are collectively relying on our networks to support an increasing number of devices and applications, many have not considered the local area network's evolution. Organisations no longer only connect data terminals and printers to the network - they connect all manner of intelligent devices, including Wi-Fi access points, cameras, phones, access control, lighting, intercoms, and more. Many traditionalists will recommend the rip-and-replace of existing infrastructure while layering all IoT devices on the same network. They have standardised this cookie-cutter solution that may work for some, but not for all. What if there was a better way? Create the best outcome for you and your customer Let's start by thinking about the customer's desired outcome. The customer wants new capabilities within an acceptable ROI. Given the complications surrounding COVID-19, these organisations may require solutions very quickly to operate safely and within governmental guidelines. However, these organisations first need to establish a LAN framework without high costs, disruption to business, or complexity. They do not want to compromise network security or their business. They do not want network requirements to account for the majority of their budget as there is no ROI in infrastructure. The infrastructure supports the ROI gained from the devices and applications it enables. How do we provide a network solution that addresses both the customer and the provider's needs? Customers need a network that: Eliminates competitive pressures, giving providers end-to-end control over the network and the entire digital transformation experience. Shorten sales and deployment cycles to simplify network readiness and reduce the budget allocation towards infrastructure. Focus on device and application implementation and adoption to improve the customer's ROI. Build a physically separate PoE backbone for IP/IoT applications to maximise network security and performance while simplifying ongoing management. Eliminate the dependency on other providers. Advice from Albert Einstein We cannot solve a problem using the same kind of thinking we used when we created it" To help achieve these outcomes, I encourage you to accept some advice from Albert Einstein. Einstein once said, "The only thing that interferes with my learning is my education." Sometimes we are unwilling to accept new ideas because of preconceived notions about how things "ought to be done." We must embrace innovation and challenge our best practices that are based on past education. Einstein also said, "We cannot solve a problem using the same kind of thinking we used when we created it." Sometimes we must challenge ourselves to think differently by using innovations to create better outcomes for our businesses and customers. Consider this for a second: are you focused on the problem rather than finding a unique alternative solution? Einstein defined insanity as "doing the same thing over and over and expecting different results." Your customers are all unique with different digital transformation challenges and objectives. The cookie-cutter, rip-and-replace method has not worked for all. If it did, every organization would have all the IP and IoT solutions they need. It's time to consider a fresh new approach that may challenge your education. Don't let our education get in the way of your learning! Looking to innovation and modern solutions The idea of The Modern LAN, introduced by Frost & Sullivan, aims to present a paradigm shift in LAN design for IP and the IoT. The whitepaper, available for free using the link above, offers an enhancement to traditional LAN design to address IP and IoT devices' specific needs. Today, we connect more than just data terminals, and we must design our networks accordingly. Instead of starting with the network, Modern LAN design suggests starting with the endpoint requirements and building a network to address these considerations. One of the foundations of Modern LAN design is to consider all networking innovations available. NVT Phybridge PoE innovations allow you to leverage different cable types, including coax, single-pair UTP, and multi-pair UTP cabling, to enable IoT devices at much greater distances than traditional switches. Aligned with Modern LAN design, you can transform the existing network into a robust and secure PoE backbone instead of removing and replacing the reliable infrastructure. PoE switch solutions PoE switch solutions leverage different core technology that vary in capability and effectiveness I know what you may be thinking: Am I compromising on network performance by leveraging these innovations? The answer is: it depends on the technology. PoE switch solutions leverage different core technology (Homeplug, VDSL, ADSL, Ethernet, etc.) that vary in capability and effectiveness. For more than 15 years, NVT Phybridge has been a global pioneer in long-reach PoE technology. We were the first company to develop a switch that delivered Ethernet and PoE over a single pair of UTP wire with up to 1,200ft (365m) reach, which is four times the reach of standard switches. We have spent the last 15 years surprising the industry with our capabilities and satisfying customers with our technology. Performance is paramount We understand that innovation is met with scrutiny and skepticism. We also know that some companies make claims that they cannot back up, which can sometimes shed a negative light on an entire industry or product category. However, our enterprise-grade networking solutions have helped thousands of customers modernise to the next generation of intelligent devices without high costs, complexity, or disruption to their business. For example, our CLEER24 switch is a 24-port Ethernet over Coax innovation that delivers Ethernet and PoE+ over a single coax cable with up to 6,000ft (1,830m) reach, which is 18-times the reach of a standard switch.  Transform network readiness requirements into an opportunity to grow your business! Be a thought leader, leverage Modern LAN design, and introduce NVT Phybridge PoE innovations to your customers. It's time to change the conversation around LAN design and improve the outcome for you and your customers.

Will network requirements help you build your business or put you out of business?
Will network requirements help you build your business or put you out of business?

Once upon a time, providers had end-to-end control when deploying a physical security platform, which is not the case anymore when we consider the modernisation to IP. When considering the move to IP physical security, the provider needs to ensure the customer has a robust PoE backbone to connect the IP security device back to the application. Network readiness requirements have complicated IP security deployments, making it challenging for current providers while opening the door to new competitors. Competition is increasing Network providers see the move to IP as an opportunity to expand their wallet share. As the trusted advisors to IT teams, network providers leverage their position to win over the physical security business. As the time, cost, and complexity increases to move a customer to IP; providers need to expand their offering, considering the decline in endpoint revenue margins (the "race to the bottom"). Unfortunately, PoE networks are becoming increasingly complex as IoT endpoints are continually introduced to the network. Before the IP/IoT deployment can occur, the network provider (now your competition as well) will have the opportunity to edge you out and offer an IP/IoT solution with the network. The traditional approach is outdated They have standardised this cookie-cutter solution that may work for some, but not for all While we accept that we are collectively relying on our networks to support an increasing number of devices and applications, many have not considered the local area network's evolution. Organisations no longer only connect data terminals and printers to the network - they connect all manner of intelligent devices, including Wi-Fi access points, cameras, phones, access control, lighting, intercoms, and more. Many traditionalists will recommend the rip-and-replace of existing infrastructure while layering all IoT devices on the same network. They have standardised this cookie-cutter solution that may work for some, but not for all. What if there was a better way? Create the best outcome for you and your customer Let's start by thinking about the customer's desired outcome. The customer wants new capabilities within an acceptable ROI. Given the complications surrounding COVID-19, these organisations may require solutions very quickly to operate safely and within governmental guidelines. However, these organisations first need to establish a LAN framework without high costs, disruption to business, or complexity. They do not want to compromise network security or their business. They do not want network requirements to account for the majority of their budget as there is no ROI in infrastructure. The infrastructure supports the ROI gained from the devices and applications it enables. How do we provide a network solution that addresses both the customer and the provider's needs? Customers need a network that: Eliminates competitive pressures, giving providers end-to-end control over the network and the entire digital transformation experience. Shorten sales and deployment cycles to simplify network readiness and reduce the budget allocation towards infrastructure. Focus on device and application implementation and adoption to improve the customer's ROI. Build a physically separate PoE backbone for IP/IoT applications to maximise network security and performance while simplifying ongoing management. Eliminate the dependency on other providers. Advice from Albert Einstein We cannot solve a problem using the same kind of thinking we used when we created it" To help achieve these outcomes, I encourage you to accept some advice from Albert Einstein. Einstein once said, "The only thing that interferes with my learning is my education." Sometimes we are unwilling to accept new ideas because of preconceived notions about how things "ought to be done." We must embrace innovation and challenge our best practices that are based on past education. Einstein also said, "We cannot solve a problem using the same kind of thinking we used when we created it." Sometimes we must challenge ourselves to think differently by using innovations to create better outcomes for our businesses and customers. Consider this for a second: are you focused on the problem rather than finding a unique alternative solution? Einstein defined insanity as "doing the same thing over and over and expecting different results." Your customers are all unique with different digital transformation challenges and objectives. The cookie-cutter, rip-and-replace method has not worked for all. If it did, every organization would have all the IP and IoT solutions they need. It's time to consider a fresh new approach that may challenge your education. Don't let our education get in the way of your learning! Looking to innovation and modern solutions The idea of The Modern LAN, introduced by Frost & Sullivan, aims to present a paradigm shift in LAN design for IP and the IoT. The whitepaper, available for free using the link above, offers an enhancement to traditional LAN design to address IP and IoT devices' specific needs. Today, we connect more than just data terminals, and we must design our networks accordingly. Instead of starting with the network, Modern LAN design suggests starting with the endpoint requirements and building a network to address these considerations. One of the foundations of Modern LAN design is to consider all networking innovations available. NVT Phybridge PoE innovations allow you to leverage different cable types, including coax, single-pair UTP, and multi-pair UTP cabling, to enable IoT devices at much greater distances than traditional switches. Aligned with Modern LAN design, you can transform the existing network into a robust and secure PoE backbone instead of removing and replacing the reliable infrastructure. PoE switch solutions PoE switch solutions leverage different core technology that vary in capability and effectiveness I know what you may be thinking: Am I compromising on network performance by leveraging these innovations? The answer is: it depends on the technology. PoE switch solutions leverage different core technology (Homeplug, VDSL, ADSL, Ethernet, etc.) that vary in capability and effectiveness. For more than 15 years, NVT Phybridge has been a global pioneer in long-reach PoE technology. We were the first company to develop a switch that delivered Ethernet and PoE over a single pair of UTP wire with up to 1,200ft (365m) reach, which is four times the reach of standard switches. We have spent the last 15 years surprising the industry with our capabilities and satisfying customers with our technology. Performance is paramount We understand that innovation is met with scrutiny and skepticism. We also know that some companies make claims that they cannot back up, which can sometimes shed a negative light on an entire industry or product category. However, our enterprise-grade networking solutions have helped thousands of customers modernise to the next generation of intelligent devices without high costs, complexity, or disruption to their business. For example, our CLEER24 switch is a 24-port Ethernet over Coax innovation that delivers Ethernet and PoE+ over a single coax cable with up to 6,000ft (1,830m) reach, which is 18-times the reach of a standard switch.  Transform network readiness requirements into an opportunity to grow your business! Be a thought leader, leverage Modern LAN design, and introduce NVT Phybridge PoE innovations to your customers. It's time to change the conversation around LAN design and improve the outcome for you and your customers.

Surge protection for security installations: 2017 saw increased investment
Surge protection for security installations: 2017 saw increased investment

In 2017, DITEK saw how power surges from the many natural disasters that took place damaged many businesses. In a natural disaster, or even everyday business operations, a facility’s entire investment in security, life safety and surveillance systems technology can be disabled or rendered useless in a few seconds. Surge protection solutions can mitigate those risks and protect security investments. Proactive approach to risk mitigation Throughout 2017, we also witnessed a change in how enterprises view surge protection, which included how investments are being made in surge protection to protect valuable security, life safety and surveillance systems, while also reducing downtime, manpower costs, liability vulnerabilities, and possibly compliance issues that can force businesses to actually cease operations. Effective security management is about mitigating risks. But risks cannot be mitigated without a proactive approach. Enterprises and integrators, who take the time to assess risk and to develop a strategy to incorporate effective detection, deter and response criteria to protect physical assets will be successful in 2018. 2018 and beyond That strategy includes designing surge protection into new security systems, while also adding surge protection to existing systems. Enterprises and security integrators who implement a surge protection strategy during security planning processes – or after – will be exercising prevention and mitigation, and they will be successful in 2018 and beyond.  Surge protection devices have an untapped potential for enterprise surveillance and security systems In 2017, Ditek continued to offer security end users a solid surge protection solution. We also successfully educated system integrators, who are seeking value-added products or services to incorporate into their portfolios, on the importance of surge protection devices. Educating security integrators We believe that surge protection devices have an untapped potential for enterprise video surveillance and security systems, because they can and do meet safety and security challenges that have been rarely identified in the past. We are looking forward to 2018, when we will continue to develop new surge protection products – including a new product engineered to protect up to twelve individual fuel dispensers, which is critical to the financial operation of convenience stores. We will also continue to educate security integrators about the importance of including surge protection in the design/build RFP, to not only secure an enterprise’s valuable security equipment, but also to help integrators to differentiate their capabilities and knowledge from the competition.

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BSIA CCTV Seminar and Exhibition 2015: Exhibitors set to showcase innovative products
BSIA CCTV Seminar and Exhibition 2015: Exhibitors set to showcase innovative products

The exhibition will let delegates get hands-on with some of the most innovative products in the CCTV industry A number of companies involved in the design, installation and operation of CCTV systems will be exhibiting as part of a sell-out seminar in London next week. Organised by the British Security Industry Association (BSIA), the event will take place at London’s Emmanuel Centre on Marsham Street – close to the Houses of Parliament and Westminster Abbey – on Thursday 12th November. The seminar will cover a variety of interesting topics including the latest changes in surveillance legislation and technology, whilst also exploring recent developments in the CCTV sector. Running alongside the seminar, the exhibition will give delegates the opportunity to get hands-on with some of the most innovative products in the industry. Exhibitors that will be showcasing their products on the day include: ATEC Security ATEC Security is a specialist security systems integrator and winner of multiple Security Excellence Awards. The ATEC Difference is about creating value not only through security innovation, but also by ensuring security projects deliver financial, operational, staff and business intelligence benefits. ATEC take time to understand your issues, your operating environment and your business, and deliver reliable integrated solutions and support built around your operational requirements. They achieve unparalleled quality through meticulous design, comprehensive documentation and rigorous project management, with processes built around Home Office best practice. The portfolio includes some of the most advanced technologies available from carefully selected manufacturers. Find out why customers such as London City Airport, The City of Westminster and First Capital Connect, choose to work with ATEC by visiting their stand. Dedicated Micros The seminar will cover a variety of interesting topics including the latest changes in surveillance legislation and technology, whilst also exploring recent developments in the CCTV sector Dedicated Micros will be showcasing their latest cost-effective high definition IP and analogue product ranges. Based on a unique architecture, these solutions provide greater reliability, connectivity, interaction and performance across a seamless operating system. Visit Dedicated Micros’ stand at the CCTV seminar to find out how their latest products can help to secure business. Bosch Security Systems Bosch Security Systems supply quality and innovative security solutions. They will be showcasing some of their latest in-camera technologies. Starlight technology offers a new quality standard in round-the-clock video surveillance. Regardless of lighting conditions, time of day or object movement, cameras deliver incredible levels of detail even in extreme low light situations. Intelligent Video Analysis (IVA) assists by alerting you when pre-defined alarms are triggered and by smartly combining up to 8 IVA rules, complex tasks are made easy and false alarms are reduced. Their Content Based Imaging Technology (CBIT) offers 3 main features: Intelligent Dynamic Noise Reduction, Intelligent Auto Exposure and Intelligent Tracking: IDNR technology intelligently distinguishes between noise and relevant information, such as movement, this reduces bitrate by up to 50%. National Security Inspectorate NSI is the first choice certification body for the UK’s leading providers of security and fire safety services. Over 1800 organisations commit to rigorous and regular checks by NSI’s national network of qualified auditors who carry out in the region of 4000 audits per year, verifying compliance with relevant Standards and industry Codes of Practice. Buyers who choose to contract NSI approved companies can be assured of security and fire safety services delivered to the highest standards by businesses committed to excellence. NSI will be delighted to talk to visitors at the CCTV Exhibition and Conference about the benefits of contracting NSI approved companies. Observant Innovations Observant’s PATROL Camera System is a vehicle mounted 360-degree panoramic video camera. PATROL enables visual documentation of everything occurring in the vicinity of a patrol or tasking, ensuring that nothing is missed. The system captures everything, in all directions, all of the time and has been built to withstand tough environmental and usage conditions. Featuring 360-degree panoramic imagery, hi-res 14 MP video and stills imagery and a rugged IP67 form factor, the PATROL Camera System provides a number of benefits including public reassurance, greater impartiality and improved dispute resolution. Also exhibiting will be Dallmeier Electronic UK Ltd and Thorn Security Limited.

Private security industry - choose security providers that value quality over price
Private security industry - choose security providers that value quality over price

It’s dangerous to compromise on safety features in search of a low-cost security solution, as it can put employees at serious risk Driving quality in the private security industry is vital to the ongoing effectiveness of the products and services that the industry provides. Figures show that, post-recession, buyers are increasingly aware of the importance of quality when it comes to choosing security providers, with 20% citing quality over price as a crucial factor in their decision. Pauline Norstrom, chief operating officer for Dedicated Micros, a CCTV manufacturer, is a strong advocate of choosing quality over price when selecting a security provider. Norstrom, who is also chairman of the British Security Industry Association (BSIA), recently delivered a speech on the subject at IFSEC, the largest event for the security industry in London. Here, Norstrom shares her views with SourceSecurity.com about the potential hidden costs of low-price solutions. The issue of quality over price is a fundamental issue for businesses, operators, buyers and security providers to consider. When we talk about quality in the security sector, we are talking about the safety of employees, the public, assets and commercial outputs. I recently watched a television show featuring a car manufacturer. Its message was about choosing quality rather than a low-cost option – the analogy it draws is someone buying a cheap parachute. The person who buys the more expensive parachute is the person who drives the car that works. Would anyone buy a cheap parachute? I certainly would not. Directors have a statutory responsibility for the safety of their employees, as compromising this is not only a threat to a company's profitability, but could put them out of business This comparison emphasises the gravity of choosing between quality and price. Choosing a security solution based solely on the latter can put the safety of your employees at serious risk. Directors have a statutory responsibility for the safety of their employees, as compromising this is not only a threat to a company's profitability, but could put them out of business. Risk assessments and mitigating recommendations Before selecting a security product or service, a formal risk assessment must be carried out in order to reveal a business's vulnerabilities. This is a necessity, as ultimately the cost of loss has a direct effect on a company's bottom line. I speak on behalf of the BSIA in urging business owners or their delegated authorities to engage with reputable security specifiers to help them develop an operation requirement specification containing key risks and mitigating recommendations. As a result, the chosen security provider must respond with the best solution to minimise risk and satisfy needs. Typically, cheap systems do not minimise risk as they use non-compliant products and have non-compliant designs, and therefore miss important events. So, while procurement teams may have achieved their purchase price target, they have put their business at risk and not fully met its needs. Low cost offerings’ safety compromises Buying cheap can also result in a high cost of replacement and increased insurance claims. When you take these risks into account, are the savings really worth it? Given that the highest quality products are available in the market, why are compromises made in the private security industry? What are the reasons? Chief factors include a lack of bank lending and Government support for British companies, the global economic crisis (which created opportunities for low cost offerings to creep into the marketplace) and a lack of working capital – in some cases, it might be about cash as opposed to price. But we do know that buying cheap must result in compromises, because cheap is usually associated with taking something out. So how exactly do you define quality in the private security industry? And why does quality often cost more? As an illustrative example, let's say you have two offerings, both of which meet the basic requirements set out in the operational requirements specification. The cheap offering may scrape through on terminology as many requirements specifications are distilled down to the lowest common denominator. But, as opposed to higher quality offerings, the added functionality and benefits are all extra and companies face having to pay more further down the line. It may also be that training and operating procedures are not provided. Security tailored to specific needs A cheap product will merely provide a “one size fits all” service that is not tailored to the specific needs of a business. A quality offering is one that not only ticks all boxes but provides additional value benefits and offers measurable return on investment (ROI). Manufacturers should not provide CCTV solutions that simply meet elementary criteria. Products must provide maximum innovation over and above the basic requirements of a security solution. An end user or installer would pay more for quality solutions than for cheap offerings because they achieve fast response to preventable loss, reduce network vulnerability and offer extensive support and expertise throughout the life cycle of the product. This support can prove invaluable to a business in the long run. A principal reason you pay more for a quality product is that there is more investment into that product's development, which incurs cost in time and resource. Support and care during the life of the product and contract cost money, as does the training and development of staff. In return for this investment, you are able to grasp what the product can do for you and get exactly the solution you need. Buying cheap can also result in a high cost of replacement and increased insurance claims. When you take these risks into account, are the savings really worth it? To establish whether your provider has a high quality product or service, you need to ask several questions. Do they respond to customer's needs? Do they provide continual assessment and improvement programmes? Are they members of an industry association, such as the BSIA? The answers to these questions should give you an idea of whether or not your business has invested in a cheap or high quality option. When you are using a cheap security solution, loss is not always obvious as the costs are hidden. It might be that in-house staff are covering the deficiencies, or keyholders are called out unnecessarily, resulting in increased overtime costs. The costs may not measure truly what is the impact of a service on a business, so there needs to be a holistic view taken. Those who have this view are often directors or senior managers – otherwise the cost of ownership is little understood by buyers. Market knowledge and vulnerability awareness If you are involved in procurement of services, you need to have security market knowledge. Procurement teams must understand what makes a security provider different and better and who is responsible for business loss if something goes wrong. Business leaders must ensure their procurement teams are properly apprised and make sound recommendations based on industry knowledge. In the United Kingdom, this knowledge can be found within the BSIA, as it contains 18 discreet sections covering all areas of the security market, from access control to police to public services. These sections are designed to meet very specific requirements. So to conclude, it is my view that quality is far more important than price and compromises should not be made when it comes to security and safety. These are board room responsibilities and directors must be apprised to the risks and vulnerabilities. The way that procurement teams and owners and operators can protect themselves is by choosing a company which opts into quality, best practice and standards – a company that is different and ultimately better than the others. Low quality providers get away with offering cheap solutions if business owners take no interest, but this will ultimately come back to haunt the business as they will end up footing the bill.

BSIA's CCTV seminar and exhibition in London to highlight recent developments in the CCTV sector
BSIA's CCTV seminar and exhibition in London to highlight recent developments in the CCTV sector

The event enables CCTV manufacturers and installers to showcase their latest technological developments A popular CCTV seminar and exhibition is set to arrive in London this November, and will provide an opportunity for CCTV companies to reach out to delegates from a range of organisations including local businesses, civic authorities and the Police. Organised by the British Security Industry Association (BSIA), the event will take place at London’s Emmanuel Centre on Marsham Street – close to the Houses of Parliament and Westminster Abbey – on Thursday 12th November, and is expected to follow on from the success of a series of CCTV seminars held by the Association over the past couple of years, which have served to highlight the appetite for information regarding CCTV best practice among end-users and security buyers. A limited number of exhibition spaces are available at the event, enabling CCTV manufacturers and installers to showcase their latest technological developments, while an informative seminar will explore the latest changes in surveillance legislation and technology, while exploring recent developments in the CCTV sector. Confirmed speakers at the event include: Tony Porter LLB QPM, Surveillance Camera Commissioner Detective Chief Inspector Mick Neville, Central Forensic Image Team, Metropolitan Police Pauline Norstrom, Chief Operating Officer at AD Group / Dedicated Micros and Chairman of the BSIA Simon Adcock, Managing Director of ATEC Security and Chairman of the BSIA’s CCTV section James Barrett of Safer London The event is kindly sponsored by the British Standards Institute (BSI). The BSIA expects the event to attract around 150 delegates from a number of organisations across the South East, for whom admission will be free of charge. Meanwhile, exhibitors will benefit from the following: 1 table with electrical connection Refreshments / lunch (for 2) Company logo on the programme for the day Inclusion in pre and post event promotion, including press releases, email marketing and social media activity A copy of all delegates’ contact details, sent post-event The opportunity to promote attendance at the event via the BSIA’s YouTube Channel