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There are many aspects to consider when developing a retail security strategy, including loss prevention, physical security, asset protection, risk management, and IT. All these areas could be the responsibility of just a few people working to secure a handful of stores or each of these areas could be entirely separate departments, as is often the case for major retailers with locations throughout the country. Regardless of the size of the retailer, there are many different technologies that can be used within a retail store to improve security and loss prevention, yet none should be used in a silo. There are tremendous benefits to integrating security technologies and communications systems together, including enhancing overall safety and security, reducing shrink, and improving operations. There are many different technologies that can be used within a retail store to improve security and loss prevention As the existing security infrastructure is evaluated and plans for the future are developed, the team responsible should consider some of the following questions. Are there areas of the store that require greater security? Are there notifications or other technologies that could improve the efficiency of personnel and the safety of shoppers? Are there other departments within the organisation that could benefit from the data gathered by the security technology? Understanding current pain points within the stores and how integrated security solutions can address these is the key to implementing the best solution. Here are a few “hot spots” within a typical retail store that easily demonstrate the power of integrated solutions. Point of sale terminals Whether it’s loss through sweet hearting or other fraud, point of sale terminals present a significant shrink risk for retailers. Integrated systems enhance security at these locations. Video recording of HD or megapixel cameras integrated with point of sale data makes it easy to locate video associated with transactions and exception reporting. This allows for visual verification of each transaction when needed.There are tremendous benefits to integrating security technologies and communications systems together Other risks like robbery not only result in loss, but also impact the safety of employees and shoppers alike. Panic buttons or bill trap sensors connected to the intrusion detection system ensure silent alarms are issued when employees are at risk. When the intrusion detection system is integrated with the video system, pressing a panic button or pulling the bill from the sensor can automatically trigger a video snapshot to be sent to the monitoring station to provide verification of the alarm and more information for law enforcement when they are dispatched. Adding audio integration to the intrusion system can also result in a message sent to the store security personnel’s two-way radio when a panic button is pushed, or a bill trap sensor is activated. If no security guard is onsite, video monitoring services can allow the monitoring centre to intervene through audio, alerting the perpetrator that his or her actions are being monitored and that the authorities have been contacted. This may cause the offender to flee the area, helping to mitigate the safety risk as well as the potential for loss. Panic buttons or bill trap sensors connected to the intrusion detection system ensure silent alarms are issued when employees are at risk High value displays Protect high-value or frequently-stolen items such as electronics, using video analytics integrated with audio communication Protect high-value or frequently-stolen items such as electronics, using video analytics integrated with audio communications. For example, a person standing at a display for longer than a pre-defined time or touching items on display can trigger a video snapshot to be sent to the store manager and an audio message to play through a nearby loudspeaker, such as: “Thank you for your interest in our smartphone selection; an associate will be there soon to assist you.” This not only alerts potential offenders that their actions are being watched, it also serves to improve customer service for legitimate shoppers – as a retail floor associate is notified that a customer may need assistance. Cash office An access control reader at the door to the cash office restricts access to only authorised individuals. Integrating video can automatically capture an image of the person requesting access for verifying an employee’s identification prior to granting access or for retrospective analysis in the event of a theft. Exit doors If an employee props open a back door – either for easy re-entry after a break or to allow access to another person with intentions of theft – integration of the intrusion detection system to the video and audio system can significantly reduce risk of loss. For example, the intrusion detection system can monitor doors for abnormal conditions, even when the system is disarmed.Loss can also occur when a cooler or freezer malfunctions or when the door is accidentally left open A door left open for longer than a pre-defined time can cause an alarm on the intrusion panel, which can trigger a nearby camera to send a snapshot of the open door to the store manager and trigger the public address system to play a pre-recorded message through a nearby speaker. This prompts the employee to close the door, reducing risk of theft. Coolers and freezers Loss isn’t just about theft. Loss can also occur when a cooler or freezer malfunctions or when the door of one of these units is accidentally left open. The same concept for monitoring exit doors can also apply to doors for coolers and freezers to prevent spoilage. A cooler or freezer door monitored by the intrusion detection system can trigger an alert or chime to play in the area to remind an employee to close the door or to alert the store manager to the issue. While providing surveillance of the cash register area, the camera's video analytics can be used to trigger an alert in case the queue exceeds the pre-defined threshold Serving a dual purpose Retailers can use the metadata from the cameras to gather business statistics like counts of people entering the store While the technology solutions described above positively impact loss prevention in a retail store, they can also extend beyond security to improve health and safety and enhance customer service as well as customer engagement and sales. For example, while securing a store’s main entrance with IP cameras featuring on-board video analytics, retailers can use the metadata from the cameras to gather business statistics like counts of people entering the store. This data can help them understand peak days and times when making decisions about staffing. Or while providing surveillance of the cash register area, the camera's video analytics can also be used to trigger an alert in case the number of people in a queue exceeds the pre-defined threshold. At this point, the same public address system and loudspeakers used to play background music to enhance the shopping experience could be activated to broadcast a message to request another cash register to be opened, improving store operations. For security and loss prevention purposes, video analytics can also be used to ensure that no one enters or leaves the retail shop using the emergency exit. To address health and safety issues, these same cameras can also trigger an alarm if that emergency exit is blocked by an object – improving the safety of customers and employees. When systems are used to deliver data for purposes beyond security, other departments may be willing to contribute toward the cost Metadata generated by the cameras can also be used to gather information that when processed with sophisticated algorithms in the cloud can show trajectories of the paths that shoppers take as they travel throughout a store as well as heat maps indicating where they walk, stop and dwell – all while protecting the privacy of individual shoppers. This information can be used by merchandisers to evaluate the success of displays and store layouts, which directly impacts customer engagement and sales. When systems are used for and deliver data for purposes beyond security, other departments may be willing to contribute toward the cost of the system. This provides an added benefit by relieving some of the cost burden from security or other operational budgets. Product selection Integration is becoming easier using standards and expanding industry partnerships. However, in some cases, choosing systems from a single vendor that are designed to work together can help to speed and simplify installation, while also reducing system costs for both the integrator and the user. Regardless of the products chosen, it will be important for a retailer with many locations to have consistency in the type of equipment installed at each site. This makes support easier and enables a more uniform response to incidents that happen at various stores. As many retailers already understand, there is no silver bullet to reducing loss. However, a combination of the right technologies working together to prevent shrink and improve investigative capabilities can result in smarter and more effective loss prevention.
Facial recognition has a long history dating back to the 1800s. To track down criminals, such as infamous bandits Jesse Woodson James and Billy the Kid, law enforcement would place “Wanted Alive or Dead” posters advertising bounties and soliciting public cooperation to help locate and even apprehend the alleged criminals. In addition to the bounty, these posters would include a photo and brief description of the crime, which would then be circulated to law enforcement agencies around the country and displayed in every US Post Office to speed up apprehension. Facial recognition Advancements in artificial intelligence and biometric technology have led to the widespread use of computerised facial recognition Today, technology such as social media, television and other more specialised communication networks play a more influential role in the recognition process. Advancements in artificial intelligence and biometric technology, including the development of Machine Learning capabilities, have led to increased accuracy, accessibility and the widespread use of computerised facial recognition. The significance of this means that facial recognition can occur on an even larger scale and in more challenging environments. This article will explore key milestones and technological advances that have resulted in the modern incarnation of facial recognition, before discussing the capabilities of cutting-edge “one-to-many” technology which is increasingly being used by counter-terror defence, police and security forces around the world. Technology inception and developments The technology was able to match 40 faces an hour, which was considered very impressive at the time The 1960s marked the start of computerised facial recognition, when Woodrow Wilson (Woody) Bledsoe developed a way to classify faces using gridlines. Bledsoe’s facial recognition still required a large amount of human involvement because a person had to extract the co-ordinates of the face’s features from a photograph and enter this information into a computer. The technology was able to match 40 faces an hour (each face took approximately 90 seconds to be matched) which was considered very impressive at the time. By the end of the 1960s, facial recognition had seen further development at the Stanford Research Institute where the technology proved to outperform humans in terms of accuracy of recognition (humans are notoriously bad at recognising people they don’t know). By the end of the century, the leading player in the field was a solution that came out of the University of Bochum in Germany – and the accuracy of this technology was such that it was even sold on to bank and airport customers. From this stage on, the facial recognition market began to blossom, with error rates of automatic facial recognition systems decreasing by a factor of 272 from 1993 to 2010 according to US Government-sponsored evaluations. The aim for facial technology is to achieve successful and accurate recognition on commonly available hardware like live CCTV feeds and standard computing hardware Modern usage of facial recognition Fast-forward to the modern day and facial recognition has become a familiar technology when using applications such as the iPhone X’s Face ID capability or MasterCard Identity Check, passport e-gates at airports and other security and access control points. These solutions implement a consensual form of identity verification, as the user has a vested interest in being identified. This is a “one-to-one” facial recognition event, one person in front of the camera being compared to one identity either on a passport or the app. In these scenarios, the hardware is specifically developed for the application at hand, therefore technically much easier to accomplish. Facial recognition can now be used in a variety of governmental and commercial environments The safety and security world brings a much more complex problem to solve – how to pick out a face in a moving and changing environment and compare it to several faces of interest. “One-to-many” facial recognition is a much harder problem to solve. It’s even more challenging when the aim is to achieve successful and accurate recognition on commonly available hardware like live CCTV feeds and standard computing hardware. And unlike in the 1960’s where identifying a face every 90 seconds was acceptable; the safety and security market requires near instant feedback on who a person matched against a watchlist is. Security and safety applications The idea behind all facial recognition technologies is broadly the same: you start with an image of a person’s face (ideally a high quality one, although machine learning means that to a point we can now even use video without reducing accuracy). A fully front facing image is best, think a passport photo, but machine learning and new software has made this more flexible. An algorithm converts this image into a numeric template, which cannot be converted back to an image and so represents a secure one way system. Every numeric template is different, even if it started out as an image of the same person, although templates from the same person are more similar than templates from different people. The accuracy of facial recognition continues to increase alongside deployments in more challenging and complex environments What happens next sounds simple although the technology is extremely complex: templates of people’s faces are taken in real time and compared to those in the database. The technology identifies individuals by matching the numeric template of their face with all the templates saved in a database in a matter of seconds or milliseconds. To put this into perspective, imagine you are at the turnstiles of a busy train station looking for a person on the run. Today’s facial recognition technology would be able to identify that person should they pass in view of a CCTV camera, as well as notify the police of any additional persons of interest, whether they are a known terrorist or missing vulnerable person on an entirely separate watch list. Because of technical progression, facial recognition can now be used in a variety of governmental and commercial environments, from identifying barred hooligans attempting entry at a football stadium or helping self-excluded gamblers at casino to overcome addiction. Real-time assessments The latest evolution of facial recognition pits the technology against an even more challenging application – directly matching individuals from body worn cameras for real time recognition for police officers on the beat. This capability equips first responders with the ability to detect a person from a photo and verify their identity with assurance. The broader implication for this means that every interaction, such as stop and search or arrest, can be supported by real-time facial recognition which will see cases of mistaken identity driven down on the streets. First responders can now for the first time be deployed and furnished with the ability to identify wider groups of people of interest with a degree of accuracy that previously relied only on the fallible human memory. As the accuracy of the technology continues to increase alongside deployments in more challenging and complex environments, its ability to support government initiatives and law enforcement means the debate about the lawful and appropriate use of facial recognition must be addressed. Facial recognition should not be everywhere looking for everyone, but when used properly it has the potential to improve public safety and we should make the most of its potential.
As technology advances, the world is becoming increasingly connected, changing the way users think about and interact with security systems, which continue to evolve across all verticals and applications. With this change comes new opportunity for security integrators; security systems are advancing, creating new needs for products and services — some of which can be met through the adoption of cloud-based service systems. Cloud technology is no longer a dreamt-up version of the future of security — it’s here. If you’re hesitant to make the move to the cloud, consider these six reasons to embrace this new technology now.Cloud technology has created an opportunity for integrators to offer managed services to their customers Increased RMR Cloud technology has created an opportunity for integrators to offer managed services to their customers, producing a new business model that generates more stable and predictable income streams. By offering managed services on a subscription basis, integrators can build a part of their business to provide recurring monthly revenue (RMR), allowing them to scale faster. This business model is especially beneficial for customers who prefer to pay a fixed monthly or yearly rate for services rather than a large upfront fee, which can help attract new business while growing revenue from current customers. Stickier customers Providing managed services fosters a more involved relationship between integrators and their customers, which can help boost customer retention. This is primarily the result of three factors. Firstly, customers who buy managed services are committed for a specified term, which helps develop an ongoing business relationship between them and the integrator. Secondly, providing managed services creates an opportunity for more customer contact — each interaction is an opportunity to build rapport and monitor customer satisfaction.While the functionalities of each system vary, their potential is evident in the cloud-based services available Third, customers who purchase managed services generally tend to do business longer than customers who purchase products or services individually; with the monthly purchase of their services on autopilot, customers get into the habit of receiving these services, which helps reduce the chance that they’ll cancel their subscription while also building customer loyalty. High gross profit margins Cloud managed services create an opportunity for a service and technology to be purchased together, helping to generate a higher gross profit margin from the beginning of the customer relationship. On an ongoing basis, cloud service platforms offer a new level of accessibility to integrators, helping to provide better insight on activity trends to identify opportunities to continuously grow their revenue through subscription-based streams. Easier to provide managed services Traditionally, serving more sites required integrators to hire more technicians to meet the needs of their growing customer base, but the cloud has helped overcome this demand. While the functionalities of each system vary, their potential is evident in the cloud-based service platforms that are available today. When a problem occurs on a site that is managed by a cloud-based system, the integrator can receive a real-time notification regarding the issue The Avigilon Blue™ platform, for example, is a powerful new cloud service platform that helps integrators address the needs of their customer sites using fewer resources by offering the ability to administer system upgrades, fixes, health checks, and camera or system settings adjustments remotely. The Avigilon Blue platform automatically sends, and stores video analytics highlights in the cloud, which can easily be accessed from any PC browser or mobile device. This data can be used to efficiently manage customer sites and maintain the health of those sites, helping to increase speed of service and expand the capacity to have more sites up and running. Cloud service platforms have the potential to revolutionise the security industry by providing new opportunities for integrators Not only does this help integrators scale their business faster, it creates an opportunity to provide added value to the customer at a lower cost as new upgrades and services come out. Proactively fix problems before they occur In addition to automating notifications and tedious maintenance tasks, cloud service platforms help provide integrators with the information and abilities they need to keep their customer sites running smoothly. When a problem occurs on a site that is managed by a cloud-based system, the integrator can receive a real-time notification regarding the issue — possibly before the customer even notices a disruption in service. They can then identify the problem and determine whether it can be resolved remotely or requires a technician to be deployed. By having the capacity to pinpoint service needs and make certain adjustments via the cloud, integrators can streamline their customer service processes and lower their response times to provide better, more efficient service. Increased valuation of business Companies that utilise cloud technologies are experiencing as much as 53 percent higher revenue growth rates The ability of cloud service platforms to help integrators manage more sites remotely and expand their revenue through subscription-based streams offers a competitive business advantage. Security innovators have harnessed the power of the cloud to enhance integrator efficiency so that they can spare their attention, resources and effort for where it’s needed most. As a service that helps offer scalability and a high gross profit margin while requiring fewer resources to maintain customer sites, cloud service platforms have the potential to revolutionise the security industry by providing new opportunities for integrators that may ultimately increase their business valuation. According to a study by Dell, companies that utilise cloud, mobility, and security technologies are experiencing as much as 53 percent higher revenue growth rates compared to those who do not such technologies. Integrators who adopt cloud service platforms can benefit from numerous advantages — cost-saving maintenance capabilities, the potential to generate new monthly recurring revenue, and user-friendly design and data security — which make them a significant development within the industry as well as a potential lucrative new business model. The dream of cloud technology is no longer a distant idea of the future, it can become a present reality — and integrators who harness its power can reap its business benefits now.
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