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Technology shift causes strong demand for network video training from Axis

Published on 13 December, 2007

Axis Communications is experiencing increasing interest in its training program - Axis Communications' Academy.Axis Communications, the global leader within network video, is experiencing increasing interest in its training program - Axis Communications' Academy.  The extended use of network cameras in various applications around the world is one reason for this.  However, the main driver is the ongoing technology shift from analogue CCTV to IP-based video surveillance systems.

To support Axis partners and customers globally, Axis' Academy conducts training at a number of locations in the US, Europe and Asia.  Since the start of the Academy in 2005, more than 5000 professionals have been educated in the benefits of network video.  Across the UK, since 2005 nearly 550 individuals have participated in Axis Academy courses, with currently over 20 course attendees per month during 2007.

Simon Barnard, Technology Director at IDC, a UK-based system integrator, participated in a recent Axis' Academy session.  "Axis is the world leader within network video, and we appreciate having access to their invaluable knowledge", says Mr. Barnard.  "Axis' Academy allows us to interact closely with Axis staff, which is very beneficial for us.  But just as important is the possibility to share ideas and discuss business opportunities and technology trends with peers in the industry."

Anders Laurin, executive vice president marketing, Axis Communications, commented: "The market for network video products is currently growing at about 40% per year, creating a great need for knowledge exchange.  This has become very evident in the market response for Axis' Academy.  In 2007 alone, we will educate close to 3,000 persons in more than 35 different countries and we expect to see much higher numbers in 2008."

Steve Gorski, managing director, Axis Communications (UK) Ltd, commented: "This commitment to educating the market, the support package it offers its channel partners, and R&D investment over the years goes together to create a very positive backdrop feeding our continued success in leading network video market growth."

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