SourceSecurity.com US Edition
Security camera lens, CCTV Camera, Digital Recorder, Telemetric Transmitter and Controller, Intruder Alarm Control Panel, Access Control Reader, Dome Camera
Home  |  Settings  |  Marketing Options  |  eNewsletters  |  About Us  |  FAQs  |  Contact Us    Site tour of SourceSecurity.com
Bringing the security industry into focus

Raytec demonstrates effectiveness of CCTV lighting with spoof video

Published on 11 Nov, 2010

Raytec announce winner of Viral Video Competition
British comedy was used by Raytec to show how CCTV lighting enhances performance of cameras at night
Raytec's latest viral video marketing campaign certainly got everyone talking. The spoof nature ‘mockumentary' video used typical British comedy to communicate the fundamental need for dedicated CCTV lighting to improve the performance of any security camera during the hours of darkness.

Using new media and humour to capture attention and urge people to pass it on, the video received instant and phenomenal success on YouTube with over 2500 hits. The video captured rare footage of the Raytec bear in its natural woodland habitat under the cover of absolute darkness, answering the age old question... Does a Bear **** in the woods?

The footage demonstrates how high performance Infra-Red lighting can be used for effective covert surveillance, and crystal clear, quick-start White-Light can be deployed as a visual deterrent.

With the chance to win an iPAD for correctly naming the bear, the competition received hundreds of entries. Raytec can now reveal that contrary to common belief, the Raytec bear was not the lesser spotted Shaun Cutler, MD of Raytec, but none other than their latest marketing recruit Declan Clark.

Congratulations to Andy Barton, Sales Director of Monarch CCTV Systems Ltd., the proud owner of a new iPAD!
  Watch how CCTV lighting can be deployed for covert surveillance and as a visual deterrent


Related videos
Bookmark and Share
Latest Technology Report

SourceSecurity.com Technology Report: Managing Business Remotely Using the Cloud

A Technology Report from SourceSecurity.com, produced in collaboration with Oncam Technologies, highlights how a new technology platform that combines cloud-based computing and automated on-site data collection can help businesses with remote monitoring and management.

The white paper outlines how the OnVu360 management platform combines inputs from surveillance systems, access control, intrusion detection systems, and video analytics, among others to improve remote business management and security management across several markets including retail, public security, and home automation.

View White paper

See privacy and cookie policy
International Edition