Published on 23 July 2012
|NetX used Alvarion equipment to deliver the connectivity necessary to run production, film and editing
Alvarion Ltd. a provider of optimised wireless broadband solutions addressing the connectivity, coverage and capacity challenges of public and private networks, recently announced that NetX Internet, the primary communication and Internet access company for Marvel’s “The Avengers,” selected Alvarion to help deliver secure and seamless wireless broadband connectivity for film production.
In 2011, production of ‘The Avengers’ moved to Cleveland, Ohio. To ensure high quality, throughput and availability, NetX used Alvarion equipment to deliver the connectivity necessary to run production, filming, editing, visual effects, and accounting. A 100 x 100 Mbps connection was provided in less than 48 hours and the overall broadband deployment covered approximately 200 production employees, over 180 IP phones, and nearly 90 computers and servers outfitted for film operations.
“Any loss of connectivity during a large film production like ‘The Avengers’ would be crippling and could cost millions to reshoot,” Ron Deus, owner and CEO, NetX Internet. “We knew the only company we could trust to deliver the most reliable equipment for our connectivity solution was our long-term partner Alvarion.”
The Alvarion solution used for the converged data access, voice, video, and multimedia services implementation included BreezeMAX, a carrier-class WiMAX platform. The Alvarion solution provided backhaul capabilities for the entire network used to run film crew, production, back-office and accounting applications. Alvarion’s robust carrier-grade equipment provided enough capacity to back up the video editing and visual effects connection used to transfer high-definition film between editing offices in New Mexico and New York.
“We are thrilled to have played a behind-the-scenes part in bringing the blockbuster ‘The Avengers’ film to the big screen,” said Hezi Lapid, President and CEO at Alvarion. “By working closely with NetX on the diverse needs of the film’s staff, we were able to provide a unique network solution that flawlessly met production’s high-capacity, efficiency and performance demands.”